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	CeBIT: Black Forest high-tech company Tridelity launches high-quality 3D without glasses
3D-News Posted: Monday, March 15, 2010 (16:22 UTC) | Posted By: Webmaster
At CeBIT 2010, Tridelity Display Solutions GmbH presented their new autostereoscopic 3D displays. At the booth Next Level 3D, both a 24 inch and a 57 inch screen could be seen. The award-winning, innovative technology of Tridelity offers a high-quality, 3D experience without glasses. By means of displays developed and produced in Germany the company, which is based in St. Georgen in the Black Forest, is the first display producer to present high quality 3D content without the need of special glasses. "The displays stand out due to a high image quality and a great depth impression", says Michael Russo, CEO of Tridelity. "We are able to achieve the displaying of objects up to one metre in front of and behind the screen surface, and thus a realistic and clearly perceivable 3D displaying of contents." The key for the outstanding quality of Tridelity displays is the so-called Multi-View technology by means of which five slightly shifted views of the relevant scene are displayed at the same time. As a result, a 3D perception of fresh, clear images and consistent colours in an almost continuous area of 120° are achieved. "This allows for a 3D impression at every location in front of the screen, and for several moving passers-by. Moreover, this technology also offers a sufficiently high resolution for a high-quality displaying of content", explains Technical CEO of the company. The main application field of the displays is the so-called Digital Signage area. Due to a glasses-free 3D experience the eye catcher potential of the displays is five times higher than that of regular displays. "The reactions of visitors is overwhelming", says Russo. "A short side glance is enough to attract the attention of the viewer. The majority of the passers-by stop to enjoy the 3D experience and get to know more about our technology". A further application is the field of media and entertainment. The recent phenomenal success of the 3D movie Avatar demonstrates the increasing significance of 3D images in media. Tridelity is perfectly prepared for this trend: "We are able to show all 3D movies on our autostereoscopic 3D displays", says Marco Lopes, CEO Software Development. Furthermore, the company is market leader regarding the compatibility with existing 3D data. "We are proud that our technology is the only one in the field of autostereoscopic 3D displays which is supported by NVIDIA© drivers", explains Lopes. In the field of medical images the Tridelity displays are supported by the leading software Amira© and allow for a user-friendly Plug&Play. Further developments with regard to enhancing compatibility are planned. "We are currently analysing the links between all known game console producers and our technology", says Lopes. Russo is convinced of the success of the autostereoscopic displays produced by his company: "The very difficult year 2009 was the first in which we were able to achieve a positive result". He considers the company to be in an excellent position in a very promising market: "Due to many analyses and our experience we can only come to one conclusion: 3D is the next big thing!"

	Philips Selects XpanD Active 3D Technology As Key Component Of Its 3D Strategy
3D-News Posted: Sunday, March 14, 2010 (2:20 UTC) | Posted By: Webmaster
Underscoring the innovation leadership of XpanD's active 3D technology platform for cinematic, television and gaming applications, the company announced a partnership with Philips to provide consumers with co-branded iterations of its award-winning, patented pi-cell active 3D glasses with Philips' 3D television sets. In doing so, XpanD and Philips will provide consumers with the most advanced, most comfortable and highest-performing 3D technology that couples Philips' heritage in bringing truly immersive cinematic viewing experiences into the home with XpanD's advanced active 3D technology. Commenting on the agreement, XpanD Chief Executive Officer, Maria Costeira noted, "Few manufacturers in today's high-tech marketplace can draw from the same depth of innovation and market experience that Philips Electronics puts into each and every one of its products. We are very pleased to partner with Philips to provide consumers with the best 3D technology and we look forward to working with the Philips team to explore new dimensions in consumer entertainment." Echoing this sentiment, Ami Dror, XpanD Chief Strategy Officer stated, "XpanD's active 3D technology can be scientifically proven as superior to competitive offerings in the active realm and simply obliterates passive 3D on every level imaginable. It is gratifying that Philips recognizes our commitment to superior 3D and I am confident that today's announcement will serve as an important first step in a long and successful journey together." XpanD debuted its range of consumer 3D glasses at the 2010 Consumer Electronics Show (CES) earlier this year. The company is the global leader for active 3D glasses for cinema, with an estimated 90-percent 3D market share in Asian cinemas and a share of more than 50-percent in Europe with 75-percent share of the 3D sector in France, Europe's largest cinema market. Leveraging this market position and technology experience into the consumer space, XpanD launched three new series of glasses at CES and gained widespread acknowledgment for technology performance, comfort and robustness. "In many respects, the cinema market represents an endurance test for the glasses: our glasses are required to perform beautifully multiple times a day, many days a week and they must also be comfortable, easily cleaned and robust," Costeira explained. "Having proven our technology in the cinema sphere, we're addressing the consumer market by adding extra style to designs, making available new colors, entering OEM partnerships with great companies such as Philips and also pursuing our own retail strategy to support consumers who need additional glasses."

	Darkworks Unveils TriOviz® for Videogames
3D-News Posted: Sunday, March 14, 2010 (2:13 UTC) | Posted By: Webmaster
Darkworks, the Paris-based Action-Adventure developer, announced the availability of its TriOviz® for Games SDK. TriOviz is a patent-pending post-process that enables 3D games on consoles and regular 2D displays. The result is a high-quality, cutting-edge experience for the console audience without expensive barriers to adoption. Darkworks will be giving demonstrations of its 3D technology this week at the Game Developers Conference and Expo in San Francisco. Developed by Darkworks, the TriOviz for Games SDK leverages existing three dimensional graphics information to greatly enhance the depth-of-field; as well as volume and position of geometry and characters within a scene. This negates the need for rendering multiple images so TriOviz for Games does not require intensive computing power – the resolution, performance and game play integrity are maintained. As a post-process, Darkworks' SDK easily integrates into the production pipeline, supporting both popular and proprietary game engines; requiring as little as a couple of days or a week to integrate, depending on the implementation. "Darkworks is enthusiastic to bring a truly innovative technology to top game developers and publishers in order to make the 3D experience a reality today for even the most technologically demanding console titles. Always boundary-pushing, video games will lead the entire entertainment industry in the 3D era," said Guillaume Gourand, co-founder and managing director of Darkworks. "Consoles already broadcast 3D interactive content in real-time and their interactivity – by nature – empowers game developers to make a more immersive experience than is possible in movies" Previously a technology only available to Blu-Ray® & DVD video publishing, TriOviz processing utilizes innovative yet inexpensive glasses that render 3D entertainment with beautiful, true colors and sharp images. Unlike the red-and-blue anaglyph of the past, TriOviz for Games maintains the content's art direction and images can be seen in 2D without glasses. Games can be enjoyed by everyone in the room with or without glasses seamlessly. Key Features of TriOviz for Games First and Only 3D Software SDK for AAA Console Games: TriOviz for Games works on Xbox 360™, PlayStation®3 and PC, delivering an immersive 3D experience to the most demanding games while maintaining performance, game play and content integrity. 3D Experience on 2D TVs; No Additional Equipment Required: Consumers can enjoy 3D games on their existing HDTV or even SD televisions without having to purchase additional hardware. Low-Impact Integration for High-Impact Return: TriOviz for Games supports both popular and proprietary game engines, resulting in minimal man-hours to deploy or hit to performance, while maintaining the original creative vision. "The success of films like Avatar and buzz over 3D devices at CES illustrates that audiences are ready to embrace 3D for their entertainment," stated Gourand. "We believe we can offer a quality, rich experience that honors the creators' vision and is hassle-free for the end users as they explore the emerging in-home 3D trend." The first game implementing the Darkworks 3D technology is already announced, with future titles to follow Spring 2010.

	Orad's PlayMaker sport replay server with up to 8 channel configurations and 3D stereoscopic support to be unveiled at NAB
3D-News Posted: Sunday, March 14, 2010 (2:11 UTC) | Posted By: Webmaster
Orad, a world leading provider of real-time sport video graphics solutions, will be unveiling this NAB some new powerful capabilities for its PlayMaker sport server replay system. Understanding the challenges of live sport productions, the PlayMaker sport replay server now offers support for super slow motion and 3D stereoscopic productions based on its unique up to 8 channel server ? and all from a compact 3U chassis. PlayMaker can significantly reduce production costs as fewer servers and operators are needed. With its flexible configuration, PlayMaker can ingest 6 cameras, or combine a 75 frame super slow motion camera with 3 additional cameras. Another unique configuration enables the ingest of two 75 frame super slow motion cameras on one server. All configurations include preview/program outputs or 2 program outputs. Each PlayMaker server can be controlled by one or two separate controllers, each assigned with its own output while sharing the same clips and playlist database. For 3D stereoscopic productions, PlayMaker can offer a unique three 3D stereo ingests, and 1 stereo output with all of PlayMaker's advanced smart controller capabilities. PlayMaker, Orad's SD/HD, super slow-motion video server, offers high quality Motion JPEG2000 ingest, synchronized slow motion and super slow motion replay, and powerful yet simple editing tools. PlayMaker's disk capacity provides more than 60 hours in HD (@100mbps) and more than 120 hours in SD mode (@50mbps). Thanks to its RAID 6 configuration, dual power supply and Linux operating system, PlayMaker is a highly reliable production system that is set to accommodate the harsh outdoor production environment. For more information, visit Orad at NAB booth SL 2014.

	MasterImage 3D Theatre System Tapped for Premiere of Disney-Pixar's New 3D Short at ShoWest 2010
3D-News Posted: Sunday, March 14, 2010 (1:56 UTC) | Posted By: Webmaster
MasterImage 3D, LLC, a provider of pioneering stereoscopic 3D systems for theaters, auto-stereoscopic television and handheld displays, announced that its MI-2100 3D digital theatre system will be used to unveil a highly-anticipated Disney-Pixar 3D short film on Tuesday morning, March 16, 2010, preceding the pre-release debut of "Toy Story 3" at ShoWest. The Disney-Pixar 3D short screening will be held at two Las Vegas theatres: Le Theatre des Arts at the Paris, and the Jubilee Theater at Bally's. The event will showcase MasterImage's MI-2100 3D theatre systems. The MI-2100 features proprietary technology that optimizes resolution, sharpness and color clarity for a superior 3D image experience. "We're very pleased that our MasterImage technology is being used to screen Disney-Pixar's new 3D short film at such an important, trend-setting event as ShoWest." said Peter Koplik, Executive Vice President at MasterImage 3D. "We are honored to provide our technology for this event. This screening reflects the growing acceptance from studios and exhibitors worldwide who are opting to convert their theaters to Digital 3D with MasterImage." More than 1,200 MasterImage MI-2100 3D theatre systems are installed worldwide, at chains including Harkins Theatres, Krikorian and Premiere Cinemas in North America as well as European chains including Empire, Palace and Omniplex. The Company's success can be attributed to the MI-2100's superior 3D image quality and progressive business terms. In addition to its 3D theatre system, MasterImage will also showcase its auto-stereoscopic (glasses-free) mobile 3D display technology throughout the ShoWest Exhibition and in their private demonstration suite at the Paris Las Vegas Resort from March 15-18, 2010.

	Magnetic 3D Kicks off Glasses-Free 3D 'Suites of the Future' at Sun Life Stadium During Super Bowl
3D-News Posted: Sunday, March 14, 2010 (1:07 UTC) | Posted By: Webmaster
Magnetic 3D the global leader in glasses-free, auto-stereoscopic 3D displays and 3D digital signage solutions, announced the recent deployment of glasses-free auto-stereoscopic 3D LCD displays in the "Suites of the Future" campaign at Sun Life Stadium for the Super Bowl held on February 7, 2010. The "Suites of the Future" showcased entertainment innovations that redefine the stadium experience for fans while generating additional advertising revenue channels for the franchise owners. "The 'Suites of the Future' campaign gave NFL team owners at the Super Bowl an exclusive first look at the next generation of out-of-home entertainment and innovative fan engagement techniques driven by our glasses-free 3D technology," said Tom Zerega, co-founder and CEO of Magnetic 3D. "Our goal is to deliver a unique, media-rich fan experience with glasses-free 3D entertainment and sponsored content that literally pops off the screen. As an entertainment experience fans can only enjoy at the stadium on game day, glasses-free 3D aligns perfectly with the franchise's goal of selling more tickets and merchandise while providing marketing departments with a new and exciting sponsorship opportunity in 3D." The "Suites of the Future" enables sports and entertainment venues to target and deliver customized 2D and 3D video, promotional content as well as relevant game-day information to virtually any display within a venue. For the deployment within Sun Life Stadium at the Super Bowl, Magnetic 3D installed its state-of-the-art "Allura" 3D Digital Signage product line to provide a sports entertainment experience unlike any seen before. "The 3D technology made a great impression on all who entered the suites," said Tery Howard, Sr. Vice President of Information Technology for the Miami Dolphins and Sun Life Stadium. "Our VIP Super Bowl guests were amazed at the glasses-free 3D technology and the high definition clarity of the displays. We are truly transforming the way our fans experience the game." The "Suites of the Future" Super Bowl display solution featured a 42" Allura screen, which is capable of displaying high definition glasses-free 3D video and images while also offering backwards compatibility with traditional 2D using the versatile Magnetic 3D FuzionCast network player. Through the FuzionCast player, those in the suites were even able to watch 2D content on the same screens, providing a seamless experience for the audience. The upgrade to glasses-free 3D content and deployment of 3D content to the "Suites of the Future" screens was greatly simplified using Magnetic 3D's proprietary E3D auto-stereo file format, which uses the latest in image compression technology. Glasses-free 3D content broadcast to the suites included the football league, divisional and team logos, as well as match-up sequences, Super Bowl history messages and a fly-through animation of Sun Life Stadium, in addition to triggered sequences for the kickoff and halftime. Thanks to Magnetic 3D's multi-stereo Enabl3D™ technology, no 3D glasses were required to view the 3D content, as Magnetic 3D's lens technology creates multiple distinct images and true Volumetric Perception™ which is the appearance of apparent "pop" and "depth" of content displayed during playback. Essentially, the display wears the 3D glasses instead of the viewer. "The combination of our simultaneous 2D and 3D capable Allura displays and FuzionCAST player enabled the 'Suites of the Future' to truly demonstrate the next level in major stadium and event experiences at this year's Super Bowl," said Eric Angello, VP of Marketing & Creative for Magnetic 3D. "Not only was the content an exciting complement to the game's thrilling live action, but our content distribution channel also seamlessly deployed each stage right on cue. Throughout the event, this maintained a steadily engaging, and unforgettable, unique in-stadium experience for the fans, right up until we broadcast the winning logo to cement another place in football history at the end of the game."

	I.E. Effects Teams with Falcon's Treehouse on Next-Generation Immersive Entertainment
3D-News Posted: Monday, March 1, 2010 (12:52 UTC) | Posted By: Webmaster
I.E. Effects delivered 3D reality for "Traveling in the Storm," an immersive entertainment experience developed by Falcon's Treehouse for OCT Shanghai's Happy Valley. In this innovative ride participants assume the role of storm chasers. Traveling in an Amphibious Exploration Vehicle, they embark on a series of extreme weather adventures, including stereoscopic visuals combined with physical effects, such as splashing water, wind, changing temperatures and more. I.E. Effects designed and executed all of the stereo content, including visual concepts, modelling, texturing, lighting, and compositing for each shot. "We were really impressed with the knowledge and creativity of David's team at I.E. Effects," said Cecil Magpuri, President of Falcon's Treehouse. "Their experience with previous stereo 3D and venue projects was a great asset, and their understanding of the overall process is invaluable. They are a great team to work with!" "Traveling in the Storm" begins with a dramatic beach landing while helicopters roar overhead unloading equipment. After surviving a near miss with one of the helicopters, and the falling mast of a wrecked ship, participants seek shelter in a seaside cave. The tide rises, forcing the adventurers through a vent in the roof. There they are pounded by hail and, just as they seem to have found shelter in an old fort, the team is caught in a tornado and carried into the air. For a moment time stands still as they levitate in the eye of the storm before a terrifying descent back to the surf where the journey began. "For an experience like this, stereoscopy allows us to seamlessly extend the physical scenery into a CG world with proper depth cues and action within an environment that stretches as far as the eye can see," said Dennis Michel, VFX supervisor at I.E. Effects who oversaw the pipeline for this project. "This extension of a relatively small area opens the creative content up to almost infinite possibilities. The visuals can reach out past the screen, almost touching the audience, or be pushed far back towards the horizon, presenting a vast landscape or vista. We used both techniques extensively, assuring a truly immersive experience for the riders." Corner-pinning the content was one of the technical achievements on this project for the team at I.E. Effects. Traditionally, corner-pinning involves skewing the image, for example to enhance perspective or to correct lens distortion. In this instance the corner-pinning had to incorporate two stereo channels and move them fluidly in relation to the movements of the physical ride vehicle to ensure that the stereoscopic imagery displays correctly from every position. The digital content needed to mesh with physical scene elements, and, adding to the complexity of the task, some of the footage is displayed on curved surfaces. "Corner-pinning gives us a great deal of control and allows us to provide a seamless viewing environment for the ride, but it certainly presented challenges on this project," explained Michel. "We used Maya and Lightwave. It took some hard work, but we solved it and we're all delighted with the results." "Falcon's Treehouse has a well-deserved reputation for developing breakthrough attractions," said David Kenneth, executive producer and founder of I.E. Effects. "When you create an attraction like this, it has to last for years to come, so you need to think that far ahead. It's not just about what looks good today. It's about building things for tomorrow." "I.E. Effects shares an understanding of not only our process, but our culture," said Cecil Magpuri, "This is incredibly important for us. Our creative vision and our storytelling are what set our attractions apart from the competition, and to work with a group that shares this passion is tremendous!" "The thing we found most exciting about this project was being given the freedom to develop and create concepts ourselves," added Kenneth. "Our ideas were well received which made the creative process very enjoyable. I feel the creative respect between our two teams is what enabled us to take this project from an idea to a fully realized stereoscopic reality in under four months." I.E. Effects is a full-service digital studio based in Culver City, California. The facility's stereoscopic 3D pipeline supports clients with all aspects of stereoscopic production from on-set supervision through distribution. For more information visit http://www.ieeffects.com

	InteractElsevier Delivers 3D Interactive Anatomy Learning Tools
3D-News Posted: Tuesday, February 23, 2010 (18:08 UTC) | Posted By: Webmaster
Elsevier, the world's leading content provider of science and health information, announced the availability of the InteractElsevier (http://www.interactelsevier.com) Series. Powered by CyberAnatomy, an Iowa-based company that creates interactive learning systems for students, the innovative 3D interactive anatomy series applies advanced gaming technology to reviewing, learning and teaching anatomy. InteractElsevier has two levels of offerings - Web interactive (online) and virtual reality (stereoscopic). Developed for medical students and researchers and recently honored with the 'Best in Class' Award (http://www.interactivemediaawards.com/winners/ certificate.asp?param=71903&cat=1) from Interactive Media Awards (IMA), the 3D interactive anatomy tools have already been purchased by several schools through institutional subscriptions, which allow students and researchers to access InteractElsevier individually and at their own pace. Because plain text and atlases cannot accurately portray how three-dimensional structures are organized and related to each other, InteractElsevier provides much additional value. "InteractElsevier's interactive 3D anatomy gives students and faculty more time and flexibility to teach and master anatomy, which typically includes hundreds of terms and structures and interrelationships between body functions. InteractElsevier is unique in its ability to strip away overlying structures, or make them transparent, further adding to the clarity that this tool adds to the complex structures of the body," said Jonathan Teich, M.D., Elsevier Chief Medical Informatics Officer and an associate professor at Harvard Medical School. "The launch of InteractElsevier, along with many other innovative learning tools, reflects Elsevier's commitment to use the latest technologies - gaming, virtual reality, and the Web - to foster scientific and medical learning and teaching." Visually stimulating and the first truly interactive product of its kind, InteractElsevier can provide advanced high quality guidance and training to students on various educational and training levels, and can even be used by medical professionals in need of a 'refresher.' InteractElsevier also addresses several persistent problems at medical schools and the teaching of anatomy: limited medical school time for teaching, lack of faculty and an inadequate number of cadavers. Tools available on InteractElsevier include: Imaging - correlated imaging to interactive 3D models Anatomy Builder - construct the body by region and by body system Virtual Dissection - remove structures to understand complex relationships Labeling - fully interactive, dynamic labels for structures Netter Plates - compare the best loved Atlas to your 3D structure Layers/Peeling - features like transparency, peel and hide enable understanding of spatial relationships Interact Elsevier's Interactive 3D anatomy software is available in two looks: Netter texture and computer graphic realism. Netter's 3D interactive anatomy is modeled from digitized paintings of Frank H. Netter, M.D., a physician, artist and medical illustrator who created 214,000 medical illustrations in his lifetime, 900 of which comprise Netter's Atlas of Human Anatomy. InteractElsevier used Netter's art to form the surface of 3D models and then augmented the software with more than 100 Netter plates, which are correlated to the 3D models. Elsevier's 3D Interactive Anatomy includes models with computer-generated textures. Correlated within this version are more than 100 plates from the 40th edition of Grays's Anatomy, which celebrated its 150th anniversary in 2008. InteractElsevier's 3D interactive anatomy tools feature an intuitive, flexible interface, correlated CTs and MRIs, a searchable terminology database, exploratory exercises, quizzes, and real-time interactivity. Students and faculty can use the tools to create a body through the assembly of bones, muscles, arteries and nerves and then approach regions such as upper or lower limbs, or systems such as skeletal, muscular or circulatory. By using interactive buttons, they can rotate the body or peel, hide, label and make structures transparent. Teachers and students can access InteractElsevier's 3D interactive anatomy tools in several formats, including online (web interactive) and in full stereoscopic 3D (virtual reality). Clinicians can engage students and peers with stereoscopic 3D in lectures, labs or at conferences and exhibits, while faculty, students and clinicians can conduct personal, self-directed explorations on anatomy via the Web. For more information, please visit http://www.InteractElsevier.com

	LuxuryTec and N4D Form Strategic Partnership to Bring 3D to Digital Signage
3D-News Posted: Tuesday, February 23, 2010 (18:05 UTC) | Posted By: Webmaster
North Carolina based LuxuryTec, provider of The Mirror Image Digital Network, the only digital advertising network that is guaranteed to engage consumers and Atlanta based N4D a provider of the first physiologically correct stereoscopic 3D technology announced a strategic exclusive partnership to provide auto stereoscopic (no glasses needed) 3D digital mirror signage across the USA in facilities including airports, major sporting venues and others. Rapidly growing in usage, 3D technology's next natural evolution from the big screen is to digital signage applications. 3D has already proven its ability to attract huge attention and advertisers across multiple industries are beginning to utilize 3D to stimulate brand growth. LuxuryTec's Founder and President, Brian Reid stated, "Our strategic partnership brings a new dimension to advertising. Studies show that 3-D advertising leaves a lasting, memorable impression. Our captivating Mirror Image technology coupled with auto-stereoscopic 3-D will enable advertisers to literally reach out and engage every consumer...guaranteed." Digital Out of Home Advertising puts the message in the path of consumers as the majority of consumers are spending more time away from home and less time in front of traditional advertising mediums such as broadcast and print. LuxuryTec's SVP and Director of Business Development, Ken Kovasala, noted, "LuxuryTec's Mirror Image Digital Network is in fact the first advertising network that offers concrete metrics to world class brands. Partnering with N4D and implementing their innovative auto-stereoscopic 3-D technology into our network is a natural fit and provides LuxuryTec the ability to offer brands a wide array of engaging content options." N4D's patented technology scientifically displays 3D in a way that invokes an emotional attachment with the message increasing comprehension and retention of the information thus creating incremental value for brand advertisers. CEO of N4D, Clif Parker explained, "N4D's 20 years of perception research provides LuxuryTec with a definite edge in the industry. It also ensures that their customers and viewers of the 3D advertisements will enjoy the world's most comfortable 3D experience. We see this type of advertising approach becoming very popular with companies looking to reach consumers that have become desensitized to traditional media."

	3D Eye Solutions, Inc. to Target the Growing $3.9 Billion Digital Signage Market
3D-News Posted: Tuesday, February 23, 2010 (18:03 UTC) | Posted By: Webmaster
3D Eye Solutions, Inc. announced that the Company's management will be attending the Digital Signage Expo (DSE), which is being held at the Las Vegas Convention Center. The Company will be holding private meetings where they will be displaying their 3D technology without glasses. DSE Las Vegas will run from February 23rd through February 25th. According to the latest analysis from IMS Research (www.imsresearch.com), the digital signage market reached $3.9 billion in 2009 and is forecast to grow strongly in the next few years. DSE is the world's largest international tradeshow and conference dedicated to digital signage, interactive technology, and Out-of-Home networks. In 2009, 3,000 people in attendance had the opportunity to see a record-setting 188 exhibitors. The trade show floor was 19 percent larger than 2008, with over 58,000 net square feet of exhibitions according to DigitalSingageToday.com. The Company has set up over a dozen meetings with key distributors, re-sellers and 3D hardware manufacturers that are interested in integrating 3D Eye Solutions' cutting edge 3D technology into their products. 3D Eye Solutions will be exploring both potential new suppliers, as well as distributors of the Company's 3D technology. "We are excited to attend DSE this year. This year's convention attendees will be able to see our 3D signage in actual use at the entrance to the Las Vegas Hilton Resort and at our cocktail party we are hosting at the MGM Grand Skylofts," stated Mike Gibilisco, CEO of 3D Eye Solutions, Inc. "DSE is a great chance for 3D Eye Solutions to generate a tremendous amount of exposure, as well as network with many distributors, re-sellers and 3D hardware manufacturers." 3D Eye Solutions, Inc. will be hosting a cocktail party at the MGM Grand in Las Vegas, Nevada. The party will be displaying the Company's 3D technology on, February 24th from 8pm-10pm.

	'Observing the Human Parade' and 'ISU (International Stereoscopic Union) Code 2' at the 3D Center
3D-News Posted: Sunday, February 21, 2010 (4:39 UTC) | Posted By: Webmaster
"Observing the Human Parade" by David Lee, in the GALLERY: March 4th - May 30th, 2010 "I have now been photographing for 30 years and my main interest during that time has been the natural landscape. However, somewhere along the way I developed an interest in photographing people in a candid way ... I think of myself as an anthropological researcher when I am making these photographs. I am interested in expressions, gestures, relationships (especially familial resemblances), and clothing styles. I want to make photographs that people might look at 100 years from now and say, 'These photos make me feel like I am in the year 2009.'" - David Lee "ISU (International Stereoscopic Union) Code 2", in the STEREO THEATRE: continuing through March 28th, 2010 The second installment of the International Stereoscopic Union’s digital compilation presents works selected by stereo clubs world-wide. Acting as both a 3D travelogue and digital art gallery, over a hundred images are presented from: Australia, Austria, Denmark, Poland, Switzerland, UK, Boise, Washington, DC, Detroit, Minneapolis, and the Cascade Stereoscopic Club in Portland. The 3D Center also houses a collection of antique and contemporary stereo cameras, viewers and other devices. Information panels and interactive displays explain the phenomenon of 3D vision. The Center's collection of stereocards are available for viewing and the reference library is open to visitors. There are daily 3D slide projections. Open Thursday to Saturday from 11am to 5pm, Sunday from 1pm to 5pm. First Thursday 6-9pm. Admission $5 adult (over 15), Free all day First Thursdays. 1928 NW Lovejoy, Portland/Oregon, USA. Tel.: 1 (503) 227-6667, Web: http://www.3dcenter.us

	Just in Time Films LLC Announces Development of 'Hell's Awesome in 3D'
3D-News Posted: Saturday, February 20, 2010 (3:33 UTC) | Posted By: Webmaster
At the opening of The Second Annual Derby City Film Festival on February 19th, Just in Time Films LLC announced development of "Hell's Awesome in 3D," Kentucky's first film developed for new in-home 3D display technologies. The original stageplay, in which a bored angel devises to break into Hell to party with his friends, was written by Corey Music and Nick Potter and will be performed in mid-March. The performances will be recorded live in Full HD 3D by Just in Time Films LLC's new 3D imprint, tripl3DVision, for delivery through physical, digital, and mobile media channels. Additional information can be found online at http://www.justintimefilms.com

	XpanD Makes Bold Strategic Move: Names Jonathan Ross President of Content & Distribution
3D-News Posted: Friday, February 19, 2010 (18:08 UTC) | Posted By: Webmaster
Marking a strategic step forward as the emergence of 3D for television broadcast and Internet streaming becomes a reality, XpanD, the world's leading developer of 3D active-shutter glasses, has appointed Jonathan Ross as the company's first worldwide President of Content & Distribution. Ross joins XpanD having previously managed international Digital Cinema deployment and operations for 20th Century Fox during such recent global blockbusters as Avatar and Ice Age 3 in 3D. Ross brings more than 18 years experience in operational, managerial, production, creative, strategic planning and new business development positions across the film, television, cable and new media industries, both internationally and domestically. Prior to his most recent position with 20th Century Fox, Ross served as the Assistant General Sales Manager of Theatrical Distribution for Fox Searchlight Pictures, where he helped to distribute such critically acclaimed box-office hits as Little Miss Sunshine, Juno and Slumdog Millionaire. In 1999, Ross founded ROQ Group, a boutique management consulting firm, which he ran for more than five years before joining Fox. With ROQ Group, Ross led engagements with such diverse clients as the New York Times Digital, MP3.com and Louis Vuitton, Moët-Hennessey (LVMH), among others. Ross has also previously held business development and strategy roles with BMG Entertainment and Showtime Networks. As XpanD's President of Content & Distribution, Ross will be responsible for generating content from third-party producers and developers that will be compatible with XpanD's industry-leading line of 3D active-shutter glasses. Ross will also work closely with technology OEMs and integrators globally to ensure that a steady supply of entertainment and alternative content is made available to a vast range of products and services using XpanD's proprietary 3D solutions. "3D is here to stay and XpanD's global domination of the 3D active-shutter glasses market speaks to the company's superior technology and commitment to innovation," Ross said. "My goal is to help transform XpanD into a household brand name and make it synonymous with 3D, like Google has become to search or Xerox is to the photocopy. I look forward to further consolidating XpanD's leadership position across markets where 3D is being utilized today and in the future, including theatrical, broadcast, home entertainment, consumer electronics, corporate, gaming, Internet and mobile, educational and many more." "With the skyrocketing popularity of 3D technology, XpanD is challenged with establishing and maintaining relationships with the content creation community as more and more 3D content is being developed," said Maria Costeira, CEO of XpanD. "Jonathan Ross is an immensely accomplished and talented professional who will bring a wealth of experience to our company and will benefit us greatly as we continue to work closely with content developers around the world." For more information on XpanD, see http://www.xpandcinema.com

	3-D Glasses Global introduces line of 3D eyeware
3D-News Posted: Friday, February 19, 2010 (18:03 UTC) | Posted By: Webmaster
3-D Glasses Global, LLC, is introducing a new line of 3D eyeware. "EYE-D" (copyright pending) 3D eyeware features molded plastic frames and is available with either circular or linear technology lenses that are manufactured by US Polarizer LLC. 3-D Glasses Global says the lenses provide the highest "extinction rate" in the industry. "EYE-D"s are available in red, blue, green and yellow as well as traditional black, and are compatible with all 3D projection systems, including RealD, MasterImage and Technicolor. They will be on display at ShoWest booth 1720. Eye-D eyeware is available globally through local theatre equipment dealers.

	Sigma Designs Integrates SENSIO 3D Format Decoder Into New Generation of 3D Media Processors
3D-News Posted: Wednesday, February 17, 2010 (4:04 UTC) | Posted By: Webmaster
SENSIO Technologies Inc. announced that Sigma Designs has selected the SENSIO® 3D format decoder for integration into its next generation of media processors. A leading provider of highly integrated, high-performance system-on-chip (SoC) solutions for entertainment and control throughout the home, Sigma is licensing SENSIO® 3D technology to allow set top box, AV receiver, HDTV and Blu-ray player manufacturers to provide their customers with an optimal 3D viewing experience. "The SENSIO® 3D format is widely known and respected for its image quality and for its broad compatibility with existing technologies and infrastructures," said Ken Lowe, vice president of strategic marketing for Sigma Designs. "In developing our new line of 3D-video capable chips, we are incorporating many different technologies and formats, so it makes sense that SENSIO would be one of the first considerations." SENSIO® 3D is a distribution technology that enables the broadcast and storage of stereoscopic (3D) content for home viewing, transforming the conventional home theatre experience into a rich, immersive stereoscopic experience. Delivering true 1080p HD picture quality, the SENSIO® 3D format meets the exacting demands of high-performance 3D systems including the latest HDTVs, receivers, and set-top boxes. "Sigma's licensing of the SENSIO® 3D format will make it widely available to the market in an integrated chip, in turn enabling any manufacturer to take advantage of our advanced video processing algorithms," said SENSIO's President and CEO Nicholas Routhier. "We're very proud to be working with a leader in SoC design and manufacture, and we look forward to the first deployment of the new Sigma Designs media processor." More information about SENSIO® 3D is available online at http://www.sensio.tv

	Berlin Film Festival: S3D Campus brings 3D training to Europe
3D-News Posted: Monday, February 15, 2010 (8:34 UTC) | Posted By: Webmaster
On February 15th, during the Film Festival in Berlin, Avance Rapide will officially present the first international 3D training course sponsored by the European Union's MEDIA program. S3D Campus owes its creation in part to the involvement of leading actors in the audio-visual industry Paris, France, February 12, 2010 Avance Rapide will make the official announcement, during the Berlin Film Festival, of the creation of S3D Campus, "Mastering 3D from filming to broadcasting", a training course held in Paris (France) from May 24 to 28, 2010. This one-of-a-kind European course aims at developing a network of qualified technicians, producers and creators who will master the new processes involved in creating 3D contents. "S3D Campus was designed to support those who have 3D projects in Europe. Stereoscopic 3D is now a reality in theaters and on television screens, and Europe should not lag behind in terms on content" explains Stéphan Faudeux, manager of the training course. Based on alternating conferences, hands-on workshops for 3D shooting and post-production, and keynote addresses, S3D Campus will gather a dozen international trainers. This 5-day course, given in French and English, will host 35 trainees from all over the globe. Mostly geared towards technicians, directors, producers and teachers, Mastering 3D from filming to broadcasting will tackle issues such as Writing in 3D, notions of 3D Mastering and Screening, filming in 3D, color grading or CGI animation. "We were able to build an amazing training course by working closely with Dimension 3, the international forum on S-3D and new image technologies, that will take place in the Paris area from June 1st to 3rd, 2010. This event, organized by Avance Rapide Communication, let us build partnerships with leading manufacturers and contractors for the practical workshops," says Stéphan Faudeux. This is how companies such as Quantel, Assimilate, Digimage, TSF, and Post logic have decided to get involved in S3D Campus in 2010. This course also owes much to the EU's MEDIA program, making scholarships available to a number of participating trainees. For more information, see http://www.s3dcampus.eu

	Photography in 3D: Capturing the Built Environment - at the Getty Center, Los Angeles
3D-News Posted: Monday, February 15, 2010 (8:30 UTC) | Posted By: Webmaster
On Sunday April 11, 2010, International stereo photographer Jack Laxer presents 3D images of Modernist architecture from the 1950s and 1960s and beyond, while sharing his innovative strategies and self-designed equipment. Many photographs were commissioned by noted architects, including Paul Williams, Arthur Froehlich, and the purveyors of California Googie coffee shop design, Armet and Davis. Course fee $15 (includes 3D glasses and parking). Complements the exhibitions A Record of Emotion: The Photographs of Frederick H. Evans and rban Panoramas: Opie, Liao, Kim. The event will take place from 3:30 pm - 5:30 pm at the Museum Lecture Hall, Getty Center, Los Angeles, CA, USA. For tickets, please call 1 (310) 440-7300. See http://www.getty.edu/visit/calendar/days/04112010.html

	Book author to talk about early Black Hills photographers
3D-News Posted: Wednesday, February 10, 2010 (17:09 UTC) | Posted By: Webmaster
On Wednesday, Feb. 17, 2010, the City of Deadwood and the Deadwood Historic Preservation Commission is hosting a lecture on historic photographers of the Black Hills by Robert Kolbe of Sioux Falls. Kolbe is a retired school teacher and the co-author of the 2006 book titled "They Captured the Moment: Dakota Photographers 1853-1920." The presentation will be held at the Deadwood City Hall, 102-108 Sherman Street, at noon to 1 p.m. in addition to the Preservation Thursday series hosted by the Deadwood Historic Preservation Commission and the Adams Museum & House. Visual history in the form of photographic images has been in existence since the 1850s. While scholars have researched and written about the development of Dakota Territory, little was known about the men and women who through their efforts recorded what today we would call historic people, places and events. Through 20 years of research, Kolbe has amassed a directory of more than 1,700 photographers who lived and worked in North Dakota and South Dakota. Kolbe will explain why Dakota Territory has had an aura of the "Wild West" by exploring the photographs that recorded significant people, places and events. Kolbe will also talk about the development of photography and its use on the American Frontier and discuss his new book that will chronicle the photographers who arrived in the Black Hills after William Henry Illingworth in 1874. Kolbe's new book, through the use of stereoscopic images, will provide its readers a three-dimensional experience of the Black Hills Gold Rush never before seen. The presentation is free to the public and doors will open at 11:45 a.m. Please bring a bag lunch for this spectacular journey into South Dakota's photographic past. If you have any further questions in regards to the lecture, please contact the Deadwood Historic Preservation Office at (605) 578-2082 or e-mail at archives@cityofdeadwood.com

	FMX 2010 - 15th Conference on Animation, Effects, Games and Interactive Media
3D-News Posted: Wednesday, February 10, 2010 (16:28 UTC) | Posted By: Webmaster
Multi-disciplined thinking draws cinema, television, computer, console and mobile screens even closer, reinventing them to remain competitive. FMX has been part of this process for more than 15 years now, introducing the world's leading experts in the creation, production and distribution of digital entertainment and interactive visualization. Grown with the industry Since its founding in 1994, FMX has reflected upon all forms of animation, effects, games, interactive visualization, mobile entertainment and their multiple effects in research and economy. Creative content transcends formats, spreading across the realms of games, animated TV series and mobile applications. FMX embraces this convergence of digital genres and contents, making it the binding theme of the event. More than 350 top notch speakers and partner organizations join FMX every year to better understand the razor edges of our industry. Hot topics for 2010 FMX unites visitors and speakers on many levels: in expert discussions, as networking and recruiting platform and by supporting and promoting young talents. For the upcoming edition hot topics focus on collaborative multi-disciplined production and creation in 360° Media, Hybrid Imagery, most recently seen in James Cameron's "Avatar", Robert Zemeckis' "A Christmas Carol" and Roland Emmerich's "2012", and innovations in 3D Stereo which are conquering not only movie theatres, but even television and other aspects of our lives. FMX is an event held in cooperation with VES Visual Effects Society, AIAS Academy of Interactive Arts and Sciences, ACM Siggraph and 5D Conference. It is hosting the Animation Production Day 2010 (APD), a joint venture with the Festival of Animated Film Stuttgart (ITFS). FMX is funded by the Ministry of State and the Ministry of Economics Baden-Wuerttemberg, MFG Baden-Wuerttemberg Public Film Fund & Public Innovation Agency for Information Technology and Media, and the FFA German Federal Film Board. It is an event by Filmakademie Baden-Wuerttemberg, organized by the Institute of Animation, Visual Effects and Digital Postproduction. FMX 2010 will be held from May 4th to 7th, 2010, in Stuttgart, Germany. For more information, see http://www.fmx.de

	Mytherapy appointment streamlines D-Cinema and 3D mastering workflows
3D-News Posted: Wednesday, February 10, 2010 (16:24 UTC) | Posted By: Webmaster
Central London post facility Mytherapy D-Cinelab has appointed David Wilson to head up its Digital Cinema Mastering (DCM) department. David's experience will enable Mytherapy to offer a seamless DCM workflow for distributors and exhibitors. "Our aim is nothing less than to change the way the DCM process works," says David. "Because it is so new, distributors often have to deal with inflexible workflows, such as having to provide edited material in specific formats, dealing with more than one facility to handle different tasks or, more annoyingly, having to wait a considerable amount of time for the process to be carried out." The facility's aim is to provide digital deliverables within 24 hours of receiving the finished masters. "This includes adding logos and subtitles in multiple languages and, if required, passing the material to our grading department to subtly change the look of the project to emulate specific film stocks," says David. Mytherapy D-Cinelab can also handle stereoscopic 3D deliverables, working with directors to ensure subtitles are placed within the correct plane for the shot. This is an extremely important part of the 3D mastering process, as subtitles that appear too close or too far away in a given shot can add unnecessary strain to the viewers' eyes. The workflow developed by Mytherapy also streamlines the creation of multiple delivery formats. "At the same time as creating the digital cinema print, we can also output Blu-ray and DVD masters, as well as HD/SD tape masters for broadcasters who require them," adds David Says chief executive Dado Valentic, "we are very excited to have David on board. He brings a wealth of experience in both post production and digital media. Mytherapy's digital cinema manifesto is to improve the current process for digital cinema package (DCP) mastering and distribution, as well as key delivery message (KDM) generation, to achieve a more efficient workflow for distributors and exhibitors. David's appointment helps us achieve that goal." David Wilson was born in Melbourne, Australia, but he has worked in London for several years, at facilities such as The Machine Room, Dubbs, Uncle (part of The Farm Group) and, more recently, at digital cinema mastering company, Arts Alliance Media.

	2009 Stereoscopic 3D Gaming Report
3D-News Posted: Wednesday, February 10, 2010 (16:23 UTC) | Posted By: Webmaster
Stereoscopic 3D has re-entered the mainstream via Hollywood and several thousand cinemas worldwide. This new wave of 3D movies has, to date, successfully out performed 2D movies on a revenue per screen basis. So far, this renewed interest has not found its way from the Cineplex to the living room for a variety of reasons, such as the limited stereoscopic 3D content, the lack of standards for distributing 3D content and the overall availability of 3D capable displays. The exception, however, is gaming. Today’s gamers can enjoy well over 400 game titles in S-3D when using an appropriately equipped PC and one of the S-3D capable monitors. Very recent developments include the ability to play S-3D games on gaming consoles and a 3D-capable TV, the release of the 3D game Avatar, as well as the release of the first 3D capable laptop computers. What are the implications of these developments and is this trend sustainable in the future? Is this type of gaming compelling to the consumer? What do gamers think of S-3D? What does it take to develop an S-3D game? Who are the decision makers and what would motivate them to invest in an S-3D game? What are the implications for the hardware makers? How many Monitors, TVs, Laptops and Projectors will be needed over the next 5 years to satisfy this growing market? Which 3D technologies are the most compelling and why? The objective of the 2009 Stereoscopic 3D Gaming Report is to provide product planners and technologists involved with display devices (LCD, PDP, OLED and DLP), display related products (Monitors, TVs, Laptops and Projectors), and those involved in the video game industry, such as console makers, game publishers, game developers and gamers themselves, a detailed analysis of Stereoscopic 3D Gaming. This 330-page report (containing 105 figures and 155 tables) provides details about the various S-3D display technologies, software requirements for game development, a comprehensive overview of S-3D games available today, the perspective of gamers having played hundreds of hours of S-3D games, a description of 3D technologies, and most importantly, a detailed forecast of the S-3D gaming market. The report was published in December 2009 and authored by Insight Media analysts Dale Maunu, Chris Chinnock, Norbert Hildebrand, and Arthur Berman. For more information, see http://www.insightmedia.info/reports/2009s3ddetails.php

	Groundbreaking glasses-free 3D Game created at Sheridan to showcase Ontario to the world at the 2010 Vancouver Olympic Games
3D-News Posted: Tuesday, February 9, 2010 (18:02 UTC) | Posted By: Webmaster
Sheridan College, a leader in digital media, has created the first ever real-time auto-stereoscopic 3D game that does not require 3D glasses. The game, called "IC3D", is a showpiece at the Ontario House Pavilion at the 2010 Vancouver Olympic Games, and will be used to introduce some of Ontario's most well-known tourist attractions to the world-wide audience in Vancouver. Developed in collaboration with Toronto-based company Spatial View, the Sheridan IC3D Game is an interactive real-time application where players use BlackBerry(R) smartphones as game controllers to assemble puzzles featuring some of Ontario's most popular tourist attractions. Visitors to the Ontario House Pavilion will play the puzzle game featuring 20 of Ontario's landmark attractions, displayed as 'icicons'*, on 46" Spatial View auto-stereoscopic 3D screens. The pieces of each attraction, or 'icicon', appear scattered on a frozen 3D landscape. Up to five players work collaboratively to assemble the 'icicons', each using a BlackBerry smartphone. Once complete, a multimedia presentation of the attraction is displayed on each player's device. "The cutting edge technology of Sheridan's 3D Game showcases our province's tourism icons like never before. The world will see in a unique and innovative way that there truly is no place like Ontario to live, visit and invest," said Michael Chan, Ontario's Minister of Tourism and Culture. "The project is a great example of how Sheridan's expertise in applied research can seamlessly combine multiple disciplines as diverse as art and information technology. Sheridan's long experience in digital media made collaborating with Spatial View on a 3D gaming and visualization project an ideal partnership," said Jill Birch, Sheridan's Vice President of Business Development. "This unique and innovative collaboration not only demonstrates the Province's commitment to innovation in technology, but we think it is a model for how technology companies and educational institutions with expertise in applied research can partner to create technological breakthroughs." "We are excited to be working on such an innovative project with one of North America's premier Visual Design educational institutions," says Beat Raemy, CEO of Spatial View. "The combination of Spatial View's technology and Sheridan's creative software development skills has resulted in a truly amazing glasses-free 3D experience." The Sheridan 3D Game was created by Sheridan's Visualization Design Institute (VDI), an applied research unit with established expertise in the field of computer visualization and specializing in deploying game technologies in 3D environments. A team of students from the college's Applied Computing and Engineering Sciences School worked with VDI staff to take this application from concept to finished product.

	3D Entertainment Distribution to Release SEA REX: JOURNEY TO A PREHISTORIC WORLD at IMAX® Theatres in May 2010
3D-News Posted: Sunday, February 7, 2010 (9:19 UTC) | Posted By: Webmaster
3D Entertainment Distribution announced that it will launch its new underwater film from the dinosaur age, SEA REX: JOURNEY TO A PREHISTORIC WORLD, beginning May 7, 2010. Available both in 3D and 2D at select IMAX® theatres, this new edutainment and story-driven film will have a staggered IMAX® theatrical release across the Americas, Europe and Asia. SEA REX: JOURNEY TO A PREHISTORIC WORLD takes viewers on a wondrous adventure through the Triassic, Jurassic and Cretaceous periods in the company of an imaginative young woman and a mysterious scientist from the past to discover a fascinating underwater world populated by incredible creatures such as the powerful Liopleurodon, the long-necked Elasmosaurus, the ferocious Mosasaurus and the largest marine reptile ever known, the 75-foot Shonisaurus. Moviegoers will magically travel 200 million years back in time and encounter contemporary experts as they unveil the latest scientific findings and shed light on the pioneers of the science of paleontology. Directed and written by Pascal Vuong & Ronan Chapalain and produced by N3D LAND Productions, the film was four years in the making and required a USD 5 million investment. Live-action 3D photography using a state-of-the-art stereoscopic camera rig was recently completed in-studio and on location at the National Museum of Natural History in Paris. This followed a three-week expedition in various remote locations off the coasts of New Zealand to capture visually stunning 3D aerial shots. "By combining breathtaking CGI, special effects and live-action shots as never-before seen at IMAX® theatres, we have managed to recreate ultra-photorealistic sequences featuring spectacular underwater and above-the-surface scenes with no fewer than twenty-three prehistoric marine reptile species in action," explained the filmmakers Pascal Vuong and Ronan Chapalain, before adding, "Audiences of all ages will be immersed in this thrilling prehistoric experience while enjoying strong scientific content presented in a truly original and entertaining manner." Under the leadership of Dr. Nathalie Bardet from the National Museum of Natural History of Paris and CNRS, a top-notch team of scientific advisors was assembled, including Dr. Olivier C. Rieppel, Rowe Family Curator at the Field Museum in Chicago (IL); Dr. Ryosuke Motani, Professor at the University of California, Davis (CA); Dr. Zulma Gasparini, Paleontologist at Argentina's La Plata Museum and CONICET; and Dr. Benjamin Kear, Paleontologist at Melbourne's La Trobe University (Australia). "This group of paleontologists guided the filmmakers in their conception of the various marine reptiles and the environment they lived in throughout each period of the Mesozoic Era," explained Francois Mantello, Chairman and CEO of 3D Entertainment Distribution. "Having brought their expertise and knowledge to the writing process to ensure that all facts and on-screen representations are scientifically accurate, they will also be assisting in the design of our educational programs and activities, which will be available online and in print." SEA REX: JOURNEY TO A PREHISTORIC WORLD is produced by Pascal Vuong, Catherine Vuong and Francois Mantello. The screenplay is by Pascal Vuong and Rick Dowlearn. Original score by Frank Marchal. The worldwide distribution rights were acquired by 3D Entertainment Distribution in September 2009 from N3D LAND Productions, which initiated the project in 2005. In parallel, a co-production agreement was sealed with Mantello Brothers Productions. The official film website is http://www.SeaRex-theFilm.com

	'It Came From Outer Space' in 3D
3D-News Posted: Sunday, February 7, 2010 (4:35 UTC) | Posted By: Webmaster
The Hollywood Theater in Portland, Oregon (4122 NE Sandy Boulevard, Portland) is hosting a special anaglyph (red/cyan) screening of "It Came From Outer Space" as a fundraiser for the 3D Center. Sure, "Avatar" excels in technical quality, but how often can one have the campy, nostalgic experience of seeing a 3D classic from the 50s in a real movie theater with the communal cheers and groans of a full audience adding to the fun factor? Admission is $10, with no advance ticket sales. Tickets are only available at the box office on the day of show. In the theater before the screening, Ray Zone, a stereo artist and 3D historian based in L.A., will give a short presentation on the “Evolution of 3D Movies.” Admission is included in the movie ticket. Immediately following the screening, the winning ticket will be drawn in the raffle of a Fujifilm W1 3D digital camera. Tickets ($5 for one, $25 for six) will also be available on-line through Saturday, February 20th at http://www.3dcenter.us

	CBS Outdoor Taps N4D for First 3D Advertising Campaign
3D-News Posted: Saturday, February 6, 2010 (13:52 UTC) | Posted By: Webmaster
CBS Outdoor and N4D have teamed up to launch Grand Central Station's first 3D digital signage campaign. The centerpiece of the campaign in New York City is a 14 foot screen displaying commercials in 3D throughout February. The physiologically correct 3D content created by N4D is a first in digital outdoor advertising and is expected to lead the way for this type of application. "To bring high definition 3D content to a high profile location like Grand Central Station, we needed a partner with the experience and resources to meet our clients' needs. Our partner N4D created a custom 3D solution that exceeded our expectations and their team overcame every challenge we presented to them. We look forward to a continued expansion of our 3D offering with N4D," said David Lane, Vice President Digital Media CBS Outdoor. N4D estimates that over 1,000,000 viewers will see the 3D spots, which feature a voice-over performance by Academy Award-winning actor Morgan Freeman. To develop the famous Manhattan terminal's first 3D display, N4D partnered with digital projection experts Christie® and Lightspeed Design Inc's DepthQ. Christie is providing a true high definition 3D active stereo projector, the Christie Mirage HD6. CEO of N4D, Clif Parker explained "N4D's goal is to change the way the world views information. N4D's 20 years of research offer a new paradigm - 3D for extended daily use. This 3D technology provides CBS Outdoor with a definite edge in the signage industry. It also ensures that their customers and viewers of the 3D advertisements will enjoy the world's most comfortable 3D experience." N4D President Lance Hilton noted, "N4D is pleased to be able to offer this unique opportunity to CBS Outdoor. We see this type of advertising approach becoming very popular with companies looking to reach viewers that have become desensitized to traditional media."

	I.E. Effects Boosts Stereo 3D Pipeline with Isilon Storage
3D-News Posted: Saturday, February 6, 2010 (13:46 UTC) | Posted By: Webmaster
I.E. Effects has installed an Isilon IQ6000x cluster storage system at its Culver City location. With several large stereoscopic projects currently active, the Isilon system expands the company's ability to manage the data and throughput requirements of multiple jobs. For clients this means increased efficiency and reliability for demanding stereo 3D projects. The clustered Isilon IQ6000x provides a high degree of redundancy and is easily scalable. "Adding capacity is as simple as plugging a new node into the system," said Ron Anantavara, Technical Supervisor at I.E. Effects. "As we add more workstations and render nodes to our pipeline, we needed a storage solution that could handle the bandwidth of all those additional systems simultaneously accessing our storage." "The Isilon has a load balancing feature that distributes the bandwidth evenly across all the storage nodes. This keeps it running efficiently as you scale up," said Mike Braico, Executive Vice President of Sales at Integrated Media Technologies (IMT) who installed the system for I.E. Effects. Based in North Hollywood, IMT has been helping facilities build stereo 3D production infrastructures since the company started in 2006. This expertise made them a natural fit for I.E. Effects in selecting and configuring the new system. "The explosion in 3D capable digital cinema screens over the last 3 years, and consumers interest in paying for the 3D entertainment will increase the demand for stereo 3D post services," explained Braico. "I.E. Effects' experience in doing 3D productions like Michael Jackson's 'This is It,' gives them a leg up on the competition for producing quality stereoscopic content at competitive prices." As the workload at I.E. Effects grows, the importance of absolutely reliable storage increases accordingly. "Since each node is like its own storage server, the data is redundant over all your nodes," said Anantavara. "If one or two nodes go down, your data is not lost. As we all know in this business, downtime is not an option, especially when you're approaching a delivery date!" By using the Isilon SyncIQ replication architecture, the system also allows I.E. Effects to sync and deliver digital content seamlessly between Culver City and the newly-opened Michigan location. Having linked storage systems at separate sites also creates a super-redundancy. "If something were to happen to one our facilities we instantly have a backup of our entire system offsite at our sister facility," explained Anantavara. "Working on several large S3D projects at the same time was one of the deciding factors in going with the Isilon System," said David Kenneth, founder and president of I.E. Effects. "With 3D doubling the amount of data, our storage servers can fill-up rapidly. As we do more and more S3D television projects, we needed a storage system that would be able to handle the grueling pace of broadcast projects."

	Chyron's HyperX3 Graphics Systems in First Ever Live Six Nations 3D Rugby Match
3D-News Posted: Saturday, February 6, 2010 (13:44 UTC) | Posted By: Webmaster
Chyron announced that its HyperX3 graphic system will be providing 3D stereoscopic graphics for the live broadcast of the Six Nations Rugby match of England vs. Wales on February 6. Chyron is partnering with Inition, SIS Live and Wurmsers for the event, which is sponsored by O2. The broadcast from Twickenham Stadium will be seen in more than 40, 3D-equipped cinemas around the UK. This anticipated match will be the first ever live 3D broadcast of rugby worldwide. The fans watching in the cinemas are in for a treat as they will actually feel like they have the best seats in the house. Wurmsers is using Chyron's HyperX3 graphics system with Lyric PRO which has the benefit of 3D Stereoscopic tools as a standard feature. The support of Chyron's Creative Services department was instrumental in helping with the 3D graphic design to ensure the viewer sees and feels the 3D experience from the match as well as the on air graphics. Wurmsers' Managing Director Jeremy Tidy said, "The genuine anticipated excitement created throughout the country for this groundbreaking event bodes very well for the future of 3D productions of sporting and many other live events. It has been wonderful to work with such a professional and responsive team like Chyron for a high profile game. The 3D stereoscopic graphic capabilities of the HyperX3 are exceptional and go far beyond expectations." Chyron CEO Michael Wellesley-Wesley said, "We are delighted to work on this event to bring 3D stereoscopic graphics to rugby fans in the UK. This application is high-profile evidence of the power and flexibility of HyperX3 and is once again testament to the power of the superior offerings by Chyron."

	A World First at CeBIT in the Major Trend of 3D: New Display from Sunny Ocean Studios Enables 3D without Special Glasses
3D-News Posted: Wednesday, February 3, 2010 (6:13 UTC) | Posted By: Webmaster
The technology supplier Sunny Ocean Studios makes it possible to enjoy a 3D experience from 64 different perspectives for the first time without additional visual aids. The 27-inch monitor, whose upstream optical system enables "glasses free" 3D images, will celebrate its public premiere in Hannover. In Singapore, Sunny Ocean Studios is currently developing the world's first 3D cinema in which the audience will no longer require any special glasses. At CeBIT the company is presenting this technology for the cinema of the future in a mobile 27-inch format. Armin Grasnick, founder and managing director: "Whether it's for private use or for commercial application – the current discussion surrounding 3D imagery shows that the future belongs to 3D capable systems. We are presenting a solution where the image appears to float spatially in front of the screen without the help of the usual aids like 3D glasses. By using 64 individual frames for the different perspectives in each 3D image for the first time, we can achieve a significantly improved 3D quality. We are even able to achieve this effect on standard monitors." In addition, the technology company will present its services and products for 3D projection without visual aids ("autostereoscopic"), for example, the refitting of current displays for glasses fee 3D display and the conversion of 2D images into 3D images. Grasnick: "We already possess the technology needed to quickly and inexpensively make large displays up to a size of 100-inch 3D capable." This year's CeBIT (2nd– 6th March) is highlighting the area of 3D projection as a special innovation concept. Grasnick: "As a developer of 3D capable displays we are taking advantage of the excellent opportunity provided by our public premiere at CeBIT to make new customer contacts and to establish new sales networks in Europe."

	King of Pop to Receive 3D Tribute During Sunday's Grammy Awards
3D-News Posted: Tuesday, February 2, 2010 (6:44 UTC) | Posted By: Webmaster
American Paper Optics, LLC, along with Target and Sony, has joined together with CBS to create a first-of-its kind, 3D event for the 52nd Grammy Awards on January 31st. Over 14 million 3D glasses will be distributed to the public in what is being called the first 3D tribute in history. Manufactured exclusively by American Paper Optics, the specialized 3D glasses will be used to watch the music video for Michael Jackson's "Earth Song." A portion of this song has been viewed by audiences, but never the full video and never in 3D, promising to be an emotional highlight of this year's show. American Paper Optics, who is also the optical supplier for 3D DVD releases such as "Coraline 3D," "Journey to the Center of the Earth 3D" and most recently, "The Final Destination in 3D," continues to push well beyond the "one billion 3D glasses distributed" mark. These billion plus specs have been distributed worldwide for multi-media promotions and events involving movies, magazines, television, web sites, theme park attractions, video games, and much more. APO mega-clients include Disney, National Geographic, Coca Cola, Pepsi, Warner Brothers, Crayola, Time Inc., TV Guide, VH-1, and Dreamworks. American Paper Optics, LLC, the world leader in manufacturing paper 3D glasses, has no plans to slow down in 2010. With their massive manufacturing capabilities and specialized patented optics, APO was able to deliver the 14 million 3D anaglyph glasses to more than 1,700 Target stores in less than 3 weeks. CEO and founder, John Jerit, was even surprised at the quick turnaround by his production team. "I thought I'd seen it all with the 130 million 3D glasses we did for the Super Bowl in 90 days last year, but finishing 14 million glasses in 21 days is a manufacturing record for us." American Paper Optics has produced over 14 million pairs of 3D glasses for the Grammys, which are currently being distributed nationwide at Target stores. Viewers can get their free 3D Grammy glasses at nationwide Target stores through Jan. 31. The 52nd Annual Grammy Awards will air live from the Staples Center in Los Angeles, Sunday, January 31, 2010 on CBS, 8pm ET/PT. For more information about John Jerit and American Paper Optics, please visit http://www.3Dglassesonline.com

	Virtual Reality Systems Go Mobile
3D-News Posted: Tuesday, February 2, 2010 (6:42 UTC) | Posted By: Webmaster
VIRTALIS, a UK leader in Virtual Reality (VR) and simulation technologies, has supplied the expertise and equipment that's enabling the Advanced Manufacturing Research Centre's MANufacturing Technology TRAnsporter (MANTRA) to have the first ever mobile Virtalis StereoWorks ActiveWall system. MANTRA is a specially modified demonstration HGV that travels the UK demonstrating the latest manufacturing, machinery and simulation technologies. "Transferring industry ready manufacturing solutions to companies as quickly as possible is a vital component to maximising the UK's manufacturing competitiveness," says research director of the AMRC, Professor Keith Ridgway. “Using MANTRA and the stereoscopic 3D capabilities of the Virtalis StereoWorks ActiveWall system, we can demonstrate to businesses how VR technology can help achieve a smooth integration of new technologies into production environments. Although MANTRA is primarily designed as a technology demonstration and transfer tool for businesses, an equally important use for it is inspiring young men and women to become the next generation of engineers. On board the 14 metre lorry, AMRC engineers are using the eye-catching, interactive capabilities of the StereoWorks ActiveWall system to give students of all ages the experience of assembling, design reviewing and rehearsing the maintenance of a multi-million pound Rolls-Royce jet engine. The immersive qualities of VR bring students face to face with the real life challenges encountered by engineers every day. MANTRA was funded with an award of £500,000 from Engineering and Physical Sciences Research Council's (EPSRC) 2007 Knowledge Transfer Challenge, which rewards and celebrates innovative approaches to supporting knowledge transfer in universities, making sure that research finds its way to end users in business and the public sector. AMRC saw VR as a key technology to show case. Virtalis is Europe's leading Virtual Reality (VR) company and has been a sponsor of AMRC since 2006 and is also involved in all AMRC projects involving a simulation element. AMRC is a £100 million partnership of the University of Sheffield and over 40 partner companies, which builds on the shared scientific expertise and technological innovation of the world's leading aerospace companies and research within the University of Sheffield's Faculty of Engineering. Virtalis StereoWorks ActiveWall systems offer stereoscopic 3D viewing, from real-time interactive VR or pre-prepared stereo movies and enable full depth perception with movements tracked accurately. The StereoWorks range consists of the latest stereo viewing hardware coupled with the Virtalis' own specialist software suite, StereoTools.

	3D Eye Solutions, Inc. Signs License Agreement with Artfest International, Inc. Bringing 3D Technology to Fine Arts and Sports Memorabilia Industry
3D-News Posted: Tuesday, February 2, 2010 (6:40 UTC) | Posted By: Webmaster
3D Eye Solutions, Inc. announced that the Company has signed a license agreement with Artfest International, Inc. (OTC Bulletin Board: ARTS), which will enable 3D Eye to enter into the multi-billion dollar fine art and sports collectibles and memorabilia market. Artfest International will be installing 3D Eye Solution's proprietary 3D "without" glasses display at its 52,000 square foot state of the art expo center in Dallas, Texas. Artfest International will now be able to convert and display its world-renowned artists' fine art, sports memorabilia, and athletes' collectibles in 3D. One of the first series under the Artfest label to be converted into 3D will be "Rhupert!" Artfest International's relationship with 3D Eye will play a key factor as the company continues to integrate new technologies into the art world. According to a report by the U.S. Display consortium, the 3D display market is expected to grow to above $300 Million by 2011 (http://www.usdc.org/resources/downloads/3D_Report_2007.pdf). The 3D industry is also transcending into other artistic areas such as movies and music. Box office receipts through last weekend in the United States alone of James Cameron's "Avatar" grossed over $550 Million, with 75 percent of the receipts coming from 3D theaters, according to Digital Journal.com. 3D Eye Solutions recently announced that the Company's 3D conversion for Michael Jackson's "Earth Song" will be featured this weekend at the 52nd Annual GRAMMY Awards show as part of a special tribute planned in honor of Michael Jackson. The show will air live from the Staples Center in Los Angeles on CBS from 8:00 – 11:30 pm, this Sunday January 31. The GRAMMY Awards are telecast annually to an international audience of over 2 billion in 180 countries. This special segment represents a GRAMMY technical breakthrough in that it will be the first time a major awards show will have portions of its program broadcast in 3D. In order for viewers to enjoy this unique 3D TV experience at home, CBS and Target have collaborated to provide millions of free 3D GRAMMY Glasses. Through Sunday, Jan. 31, Target stores nationwide will exclusively offer these 3D GRAMMY Glasses so that fans have the opportunity to see the film. "We are excited about the relationship we have developed with 3D Eye Solutions. Artfest International is always looking for ways to integrate the latest cutting edge technology with art and 3D Eye's conversion technology will bring the art world into a whole new light," stated Edward Vakser, CEO of Artfest International, Inc. "The relationship with Artfest shows how our proprietary 3D conversion technology can have an impact on various vertical markets. Whether it is the music industry and the work we did with the 'Earth Song' for Michael Jackson, or fine art and sports collectibles, 3D has a number of applications and is the new medium for the 21st century," stated Mike Gibilisco, CEO of 3D Eye Solutions, Inc.

	Microscopy Plays Big Role in PassmoreLab's New 3D Nature Film
3D-News Posted: Tuesday, February 2, 2010 (5:57 UTC) | Posted By: Webmaster
PassmoreLab, the San Diego-based multi-media production studio that specializes in 3D production and 2D to 3D content conversion, announced the release of MicroWorlds - their latest 3D film about the incredibly complex wonders of nature. MicroWorlds is a live-action 3D educational science film that explores the world of life that goes on, unseen, all around us. From the earthworms in our backyards to the alien beauty of a garden snail, MicroWorlds examines the patterns, cycles, and daily rituals that are repeated on every scale, both in nature and in the lives of all creatures. Examined closely, nature reveals these patterns through the hands of time, the rotation of our planet and the flora and fauna that surround us. The film takes an extraordinarily intimate look at these worlds of nature beneath our feet by examining the seemingly invisible domains of four insects - Earthworms, Ladybugs, Butterflies and Garden Snails - and tells the amazing stories of the daily routines of these essential creatures and the vital role they play on our planet. "From the clouds of cream in a coffee cup to the spiral of the galaxies, nature is interconnected," said Greg Passmore, president of PassmoreLab, and director of the film. "The film gives viewers a completely immersive 3D experience and a greater appreciation of the symmetry of life and the crucial role different species play in nature." Astonishingly beautiful and remarkably up close, the film was shot in California with a custom 3D microscopy rig specially designed for the film. High precision stages, state of the art macro lighting and a year of intense shooting yielded never before seen imagery. "Ladybugs look a little different when they are 30 feet tall on screen and in 3D" smiles Passmore. "The idea was to try to give the audience a completely different perspective of the lives of our four hosts, show them in great detail, and at very, very close range." Mixing stereoscopic microscopy, time lapse and some serious bug wrangling, the film shows insects 'up close and personal'. Everything was shot at high def, precisely synchronized and with a broad dynamic range to capture and present a micro-reality to viewers. "Filming was a challenging and educational experience. In one scene we can very clearly see teeth in a snail's mouth as it devours a leaf." Says Passmore. "Seeing a butterfly using its proboscis in a flower is nothing new, but to see it actually draining the contents of a tiny droplet of water from a leaf is quite compelling." The film also shows ladybugs going about the business of pollination as well as hunting down their favorite meal - the common aphid. But it also shows much more than just miniature jaws in action. MicroWorlds also shows earthworms, deep in the ground, aerating the soil and actually eating, digesting and excreting the most important natural fertilizer on our planet - worm cast. PassmoreLab also created a complete teacher's guide full of trivia, games and mind-benders germane to the film. It is a companion piece available for middle-schoolers that want to dig a little deeper into the science of the film after seeing it. "This movie is uniquely positioned to entertain and educate," said Steve Glum, Head of Branding and Distribution for PassmoreLab. "We think audiences worldwide - kids and adults - will be thrilled to see these tiny creatures in 3D." 2010 will be a busy year for PassmoreLab. The independent studio will also release two additional live-action 3D science and nature-themed productions - 'The Extreme Nature of Bats', and 'Physics of Surfing' - as well as rolling out a number of 3D conversions, with the most high-profile title being the 3D conversion of the original 1968 George Romero zombie classic "Night of the Living Dead, Now in 3D!" which will see release in the US and Europe starting in March. MicroWorlds will be available in 3D Digital in March. For more on PassmoreLab's MicroWorlds, please visit http://www.passmorelab.com/microworlds

	Acer Delivers Full HD NVIDIA 3D Vision-Ready Display for Consumers in the United States
3D-News Posted: Tuesday, February 2, 2010 (5:18 UTC) | Posted By: Webmaster
Acer America debuts a new high-end, high-resolution display that features a 120Hz refresh rate. This display can also perform as a full HD 3D display when combined with NVIDIA® 3D Vision™ active-shutter glasses, making it perfect for showcasing high-definition 3D games, Blu-ray movies and other multimedia. "As 3D content becomes more widely available in popular games and videos, users desire computing products that can take advantage of these new capabilities," said Irene Chan, senior product marketing manager for peripherals, Acer America. "We are excited to offer Acer's first monitor to support 3D technology, enabling consumers to fully immerse themselves in leading-edge 3D games and movies at an affordable price." Chan continued, "We see a strong market for 3D technology products that offer the quality and value that Acer is known for providing, as we've demonstrated with our Acer notebook with 3D technology and now with this new Acer GD235HZ display." The new Acer 3D display becomes available at an opportune time. In its recently released 3D Display Technology and Market Forecast Report, DisplaySearch forecasts that the total stereoscopic 3D display market will grow from 0.7 million units and $902 million in revenues in 2008 to 196 million units and $22 billion in revenues in 2018, a compound annual growth rate (CAGR) of 38 percent for revenues and 75 percent for units. Users can clearly view detailed images and crisp graphics due to the Acer GD235HZ display's 80,000:1 (ACM) contrast ratio. The Acer Adaptive Contrast Management (ACM) features advanced technology that allows users to adjust images frame by frame to optimize contrast by enhancing detail and gradation. Additionally, Acer ACM enables the new monitor to use less power and save energy while providing a superior viewing experience. The new 23.6-inch display boasts a 16:9 aspect ratio and a 1920x1080 resolution, providing excellent high-definition picture quality. Users can enjoy the clarity and precision of Blu-ray Disc™ high definition technology for watching movies in extraordinary detail. The 16:9 aspect ratio allows users to view high-definition digital content without image distortion that arises from incompatible aspect ratios. Additionally, the Acer GD235HZ features a rapid 2ms response times for viewing high quality moving images and a 300 cd/m2 brightness, further improving the visual performance. Acer's unique software solutions boost usability. The eColor Management on-screen interface allows users to tailor the performance of the display, such as brightness, saturation and contrast. The Empowering Key enables users to switch between viewing scenarios and create their own to compensate for application and environmental constraints. The eDisplay Management function is a powerful color enhancement and display rotation tool. The Acer GD235HZ 23.6-inch display provides a revolutionary new 3D viewing experience when combined with the NVIDIA® 3D Vision™ technology, adding depth to the image displayed on the flat surface of the monitor. NVIDIA® 3D Vision™ is a combination of high-tech wireless active-shutter glasses, a wireless USB transmitter, and advanced software that can transform hundreds of PC games into an exceptional 3D experience. The Acer display with NVIDIA 3D Vision can deliver 3D images from any PC content, including 3D photographs, 3D videos, and upcoming Blu-ray 3D movies. The glasses are lightweight, can be worn over regular eyeglasses, and can provide up to 40 hours of 3D entertainment on a single charge. For more information on NVIDIA 3D Vision technology, please visit www.nvidia.com/3DVision.(2) Specifications, Pricing and Availability The Acer GD235HZ bid 3D display will be available early this month for U.S. customers at leading retailers for an MSRP of $399.99. The NVIDIA® 3D Vision™ Kit is available for an MSRP of $199 from leading e-tailers. Acer® GD235HZ bid 23.6-inch LCD Display 23.6-inch Widescreen 1920x1080 Maximum Resolution 0.2715mm Pixel Pitch 120Hz (Maximum) Refresh Rate 2ms Response Time (G to G) 80,000:1 Max (ACM) / 1000:1 (Native) Contrast Ratio 300cd/m2 Brightness 170° (H)/160° (V) Viewing Angles 16.7 Million Colors 6Bit HiFRC 1x HDMI (w/HDMI), 1x DVI, 1x VGA Inputs Vesa 100mm Wall Mount Internal Power Supply

	LIONSGATE and Crest Animation Productions Rub Noses With 'Norm of the North'
3D-News Posted: Tuesday, February 2, 2010 (5:01 UTC) | Posted By: Webmaster
LIONSGATE, the leading next generation studio, announced that it will partner with Crest Animation Studios to co-produce the Stereoscopic 3D animated family feature NORM OF THE NORTH as the second film in their three-picture deal. Lionsgate will distribute in North America. The announcement was jointly made today by Joe Drake, Lionsgate Co-Chief Operating Officer and Motion Picture Group President; Mike Paseornek, Lionsgate President of Motion Picture Production; Ken Katsumoto, Lionsgate Executive Vice President of Family Entertainment; Noah Fogelson, CEO of Crest Animation Productions; and Seemha Ramanna, Managing Director Crest Animation Studios. NORM OF THE NORTH is written by Steven and Daniel Altiere. Delivery is anticipated for the first quarter of 2012. Katsumoto will oversee the production for Lionsgate; Crest Animation President of Production Richard Rich will oversee for Crest. The first film in the Lionsgate/Crest partnership is the upcoming CGI animated family feature ALPHA AND OMEGA, featuring the voices of Justin Long, Hayden Panetierre, Christina Ricci, Danny Glover, Dennis Hopper and Larry Miller. Directed by Anthony Bell and Ben Gluck, ALPHA AND OMEGA is expected to premiere in October 2010. Said Paseornek and Katsumoto, "Our partnership with Crest has gotten off to a terrific start with ALPHA AND OMEGA, and NORM OF THE NORTH is an ideal follow-up. In its range of characters, locations and narrative, NORM OF THE NORTH offers a bounty of riches for family audiences." "We are delighted to be producing NORM OF THE NORTH with our friends at Lionsgate," commented Fogelson. "This is a wonderful story, full of humor and heart, and stereoscopic 3D technology will bring it vividly to life." The deal was negotiated for Lionsgate by Wendy Jaffe, Executive Vice President Business & Legal Affairs, Acquisitions and Co-Productions, Sean Kisker, Executive Vice President, Strategic Planning, and Katsumoto; and for Crest Animation Productions by attorney Josh Grode of Liner Grode Stein Yankelevitz Sunshine Regenstreif & Taylor LLP. Synopsis - Norm of the North Norm is a Polar Bear who finds shelter in an abandoned research station when his Arctic home begins cracking and collapsing beneath him. He is accompanied by three Arctic Lemmings, sidekicks who instinctively copy Norm's every move. Norm enjoys this immensely as he has a love of entertaining, and an aversion to the mundane work in his community. All in all, life is good for our heroes; plenty of food, warmth, and aerobic dancing DVDs, which also help Norm perfect his "moves." But as the polar ice caps continue mysteriously breaking apart, their temporary home is abruptly dislodged, setting Norm and the lemmings on a journey that ends in NYC. Here Norm is discovered by the head of a multinational company and becomes their mascot. Suddenly Norm is living his performing dream as a dancing star. Unfortunately, he also soon learns the polar ice caps are continuing to break apart, and the people that made his dream come true are responsible. Norm knows he must stop them before they destroy his home, a realization that forces him to choose between life in the spotlight and his entire Polar Bear community.

	'ISU (International Stereoscopic Union) Code 2' and 'Sacred Sites' at the 3D Center
3D-News Posted: Sunday, January 24, 2010 (7:58 UTC) | Posted By: Webmaster
"ISU (International Stereoscopic Union) Code 2", in the STEREO THEATRE: February 4th to March 28th, 2010 The second installment of the International Stereoscopic Union’s digital compilation presents works selected by stereo clubs world-wide. Acting as both a 3D travelogue and digital art gallery, over a hundred images are presented from: Australia, Austria, Denmark, Poland, Switzerland, UK, Boise, Washington, DC, Detroit, Minneapolis, and the Cascade Stereoscopic Club in Portland. "Sacred Sites," by Dale Walsh, in the GALLERY: continuing through February 28th, 2010 "This is a selection of stereoscopic imagery of sacred urban and natural environments at times juxtaposed with their profane counterparts. It is a celebration of different perspectives, cultures and people. It is also an attempt to understand and learn from the other cultures. It is a search for meaning. It is connecting to something beyond one’s own individual reality." - Dale Walsh The images date from 1986 to present and include photographs from Australia, Asia, North and South America. The 3D Center also houses a collection of antique and contemporary stereo cameras, viewers and other devices. Information panels and interactive displays explain the phenomenon of 3D vision. The Center's collection of stereocards are available for viewing and the reference library is open to visitors. There are daily 3D slide projections. Open Thursday to Saturday from 11am to 5pm, Sunday from 1pm to 5pm. First Thursday 6-9pm. Admission $5 adult (over 15), Free all day First Thursdays. 1928 NW Lovejoy, Portland/Oregon, USA. Tel.: 1 (503) 227-6667, Web: http://www.3dcenter.us

	Fugro EarthData and ESRI Canada Announce Strategic Partnership
3D-News Posted: Saturday, January 23, 2010 (8:34 UTC) | Posted By: Webmaster
Fugro EarthData and ESRI Canada announced a strategic partnership and global distribution agreement that will allow Fugro EarthData to deliver PurVIEW worldwide. PurVIEW is a powerful stereoscopic image viewing and feature extraction extension for ESRI ArcGIS, the world's leading geographic information system (GIS) technology. "This partnership is significant because it marks the first global distribution agreement for PurVIEW," said Alex Miller, President, ESRI Canada. "Fugro EarthData's broad industry expertise and strong international presence will help expand our coverage and enable us to provide more customers with the superior image viewing environment PurVIEW delivers." Headquartered in Maryland, USA, Fugro EarthData has provided remote sensing, mapping and GIS services to public and private sector organizations worldwide for more than 50 years. Through its partnership with ESRI Canada, Fugro EarthData will offer PurVIEW as part of its exclusive GeoSAR mapping solution that delivers high-accuracy topographic mapping through clouds and dense vegetation. "PurVIEW is an excellent addition to our offerings," said Ed Saade, President of Fugro EarthData. "With its powerful 3D capabilities for capturing, viewing and editing geospatial information from GeoSAR data, our customers will benefit from enhanced data quality and a more reliable and effective GIS." PurVIEW transforms ArcGIS Desktop into a precise stereo-viewing environment, where geodatabase feature objects can be superimposed with terrain data to reveal natural changes in data or mapping errors and omissions. The extension simplifies the process of extracting features and reduces the cost of editing data. It also eliminates the need for an external imaging engine or photogrammetric interface, as it interacts directly with the geodatabase, digital elevation models and georeferenced imagery data. By integrating stereoscopic viewing in ArcGIS, users can create a rich environment for various GIS applications including environmental assessments, facility management and earth sciences. PurVIEW is developed by I.S.M. International Systemap Corp. and marketed globally through ESRI Canada. For more information about PurVIEW, visit http://esricanada.com/purview

	Spatial View and UVPHACTORY bring glasses-free 3D to the iPhone with Grammy Award Nominee The Crystal Method
3D-News Posted: Saturday, January 23, 2010 (8:14 UTC) | Posted By: Webmaster
Spatial View and UVPHACTORY (UVPH) have joined creative forces to debut the first-ever glasses-free 3D music video available for the iPhone in time for the 52nd annual Grammy Awards. UVPH designed and directed the video entitled "Drown in the Now" for The Crystal Method. "Drown in the Now" features a performance by Matisyahu and is taken from The Crystal Method's recent album "Divided by Night" which is nominated for a Grammy in the Best Electronic/Dance Album category. The Grammy Awards will be broadcast live on Sunday, January 31st at 8 p.m. ET/PT. After UVPHACTORY created the video in Stereo 3D, Spatial View adapted it for use with its 3DeeSlide, a mobile iPhone and iPod Touch accessory with Spatial View's proprietary lenticular technology. View the music video at: http://www.spatialview.com/uvph Spatial View is a pioneer in 3D image processing and auto-stereoscopic displays. Beat Raemy, CEO at Spatial View says, "Our focus is to enable people to enjoy a natural and affordable 3D visual media experience across a variety of platforms including mobile and personal computers." In November 2009, Spatial View partnered with Sony Music Entertainment Germany for the Sony Blue-ray disc "forsenses." Users of iPhone 3G, iPhone 3GS and iPod Touch (second generation or later) who buy a bundle comprising of the 3DeeSlide can download and watch Stereo 3D excerpts on their mobile devices. The creative team at UVPH is excited to work with Spatial View where they can explore new platforms of entertainment. "We have always taken pride in positioning ourselves at the forefront of technology. After our successful venture with Bjork's Wanderlust video in 3D, we think our Crystal Method video with Matisyahu is an ideal choice to further enhance our stereoscopic division," says Scott Sindorf, Co-founder of UVPHACTORY. Dimitris Athos, 3D Stereoscopic Producer of UVPHACTORY comments, "Glass-free 3D – autostereoscopic – adds another tool to our 3D stereo pallet. Our 3D delivery capabilities now range from iPhone to IMAX."

	SENSIO Announces Allowance of New Patent Application from the USPTO Relating to quincunx Format Decoding
3D-News Posted: Thursday, January 21, 2010 (15:50 UTC) | Posted By: Webmaster
SENSIO Technologies Inc. ("SENSIO") announced that it has received a notice of allowance for one of its pending patent applications by the United States Patent and Trademark Office (the "USPTO"). The patent application allowed covers a fundamental method for high-quality decoding of quincunx (checkerboard) compressed stereoscopic formats. The decoding method covered can be integrated into various products; namely chips, DVDs and Blu-rays which are specifically described in the patent application and represent part of SENSIO's core business. The patent application protects the checkerboard decoding technique in multiple markets and applications, from D-cinema to mobile phones. "Our first issued patent covers the whole method of compression, decompression, formatting and display of stereoscopic content in both 2D and 3D while this patent application is specifically targeted to quincunx decoding and its application for 3D. The quincunx format is widely recognized to provide the best quality of all spatial compression formats", states Étienne Fortin, Chief Technology Officer at SENSIO. "The general method described in the patent application covers a wide family of efficient decoding algorithms." "The allowance of this patent application is the result of years of research in image processing. We believe that it will play a key role in protecting our IP as this is specifically protecting our decoding method and can be used for all quincunx formats already offered on the market", says Nicholas Routhier, President and CEO. After the allowance of the patent application, it is expected that the final patent grant and patent number will be received within three to four months.

	3D Eye Solutions, Inc. Enters Into Distribution Agreement for 3D Digital Signage Without Glasses
3D-News Posted: Thursday, January 21, 2010 (5:39 UTC) | Posted By: Webmaster
3D Eye Solutions, Inc. announced that the Company has signed a distribution agreement with Black Creek Media based out of London, Ontario Canada. The agreement appoints Black Creek as the Company's exclusive Canadian distributor for its 3D digital signage without glasses. Black Creek Media is a commercial-based, content-driven company focused on marketing top-level companies that require mass distribution. Black Creek plans to market and distribute 3D Eye's cutting-edge 3D digital signage solution without glasses to shopping malls, hotels, sporting venues, individual retailers and casinos across Canada, and has already taken deposits for numerous installations. The digital out-of-home (OOH) market, which is comprised of all digital signage mediums, remains poised for continued growth. Digital OOH advertising revenues alone are forecast to grow from $2.2 billion in 2009 to $3.7 billion in 2013. The market for 3D displays, which is encouraged by the recent success of 3D cinema, is on the rise. According to recent projections, the 3D display market will grow from 0.7 million units and $902 million in revenues in 2008 to 196 million units and $22 billion in revenues in 2018. "The face of digital media is about to change dramatically in Canada. Companies, such as 3D Eye Solutions, are paving the way for this newly developed market place," stated Dave Woods, CEO Black Creek Media. "I was impressed with what Black Creek has to offer, and have high expectations for what their campaign will accomplish," stated Mike Gibilisco, CEO of 3D Eye Solutions, Inc. In addition, 3D Eye Solutions has retained a leading Canadian Investor Relations firm, Catalyst Xchange Corp to provide a variety of services including assisting with the dissemination of news and information to the public, Public Relations, and, initiating and maintaining relationships with investors from around the world. Catalyst Xchange Corp provides the general investing community with the information and education necessary to take advantage of the many exciting investment opportunities available in Canada and the United States. With over thirty years experience in the capital markets CXC communication specialists have assisted in raising millions of dollars for OTC, Nasdaq, Toronto Stock Exchange and TSX Venture listed issuers. "We're overly excited to be working with the 3D Eye team," stated Don Shaxon from Catalyst Xchange Corp. "After viewing the Company's cutting-edge 3D technology without glasses, we are thrilled about assisting 3D Eye to increase their exposure in the financial community." "We are pleased to be working with Catalyst Xchange to assist 3D Eye in gaining broader worldwide awareness of our 3D technology," stated Mike Gibilisco, CEO of 3D Eye Solutions, Inc.

	Plazamedia and Vizrt Show Germany's First Real-time 3D Stereoscopic HD Virtual Studio
3D-News Posted: Tuesday, January 19, 2010 (18:45 UTC) | Posted By: Webmaster
Plazamedia is not an average production house. With a long list of first-class outdoor, studio, and sports productions created for customers around the world, the Munich-based company is also well known for using its Open Houses as sneak previews for the most exciting developments in the industry. "We knew that Plazamedia planned to demonstrate its new real-time HD virtual studio. So we thought, why not take it one step further and create all the scenes in 3D?," explained Gerhard Lang, Chief Engineering Officer, Vizrt. The result of the cooperation allowed Plazamedia to promote not only the company's new HD virtual studio and HD master control room, but also Germany's first 3D HD virtual studio, powered by Vizrt technology. The Open House early last month was the public premiere for the new setup. Instead of seing the usual flat TV picture, Vizrt's real-time renderers created stereoscopic images that were used to create an illusion of depth. Using special 3D glasses, the guests could see moving 3D content on a typical TV screen. The installation was done without the special stereo cameras normally needed for 3D demonstrations. Vizrt's stereoscopic rendering ensured that the on-camera talent remained properly situated within the 3D scene. Plazamedia's HD virtual studio is based on two Vizrt products: Viz Virtual Studio and the Viz Engine real-time renderering engine. Both system are capable of creating real-time graphics both in SD as well as HD. In addition, Plazamedia worked closely with other leading virtual studio vendors—including Thoma, Technocrane, and Infitec. "We pride ourselves on having possibly the most innovative virtual studio capability, which is why we added our new HD virtual studio," said Florian Nowosad, CEO of PLAZAMEDIA GmbH. "But our Open House was an opportunity to show our customers that 3D HD virtual studio capability has arrived, and it's now the cutting edge of realtime TV graphics effects. We're the first in Germany with a HD virtual studio, and we've set the bar even higher by showing stereo 3D HD virtual studio production—both of which are exciting new ways of keeping TV viewers engaged." For more information, visit http://www.vizrt.com

	Zecotek Demonstrates Auto-Stereoscopic Multiple Views 3D2D Display System to European OEMs
3D-News Posted: Tuesday, January 19, 2010 (17:57 UTC) | Posted By: Webmaster
Zecotek Photonics Inc., a developer of leading-edge photonics technologies for medical, industrial and scientific markets, announced that its Real-Time 3D2D Display System is exhibited in Zurich, Switzerland to a select number of European display manufacturers. The demonstrations in Europe follow demonstrations to Asian and North American display manufacturers, and come as the Company looks to conclude a manufacturing or licensing partnership with a major OEM. "There is much hype regarding stereoscopic 3D, which requires special eye wear and in most cases, an extended cable connection from the glasses to the monitor is needed," said Dr. A.F. Zerrouk, Chairman, President, and CEO of Zecotek Photonics Inc. "However, in order to have a natural and realistic 3D effect, this can only be achieved with systems such as Zecotek's unique Real-Time, Auto-stereoscopic, multiple-views, 3D2D Display System. No special glasses or peripheral equipment or sweet spots are needed. As part of our global search for the best mix of licensing and manufacturing partnership we have moved our 32 inch prototype to Zurich to demonstrate to very keen European OEMs. We look to conclude our discussions with Asian, North American and European manufacturers in the very near future and move ahead with a single partner. The demand for true 3D viewing is growing and consumers and manufacturers alike are discovering the challenges and limitations inherent to standard stereoscopic viewing with eye wear." Protection of Zecotek's 3D unique technological innovation is a priority and is being achieved through multiple stage patents in all countries where significant demand for the Company's 3D products is expected. Applications have been submitted first in the US, followed by PCT (Patent Cooperation Treaty), regional and national applications. Patents have been granted, or are pending, in the US, Japan, China, Russia, Australia, Korea and major countries in Europe. This will increase our opportunity to capture a significant share of the market. Zecotek's Real-Time 3D2D Display System is based on the auto-stereoscopic principle, but with substantial innovative and patented improvements and represents a new and unique generation of 3D displays. In September 2008, Zecotek's 3D development team announced significant improvements in overall clarity, a doubling of concurrent perspectives (from 40 to 80) and an increase in the effective 3D viewing angle from 25 to 40 degrees. The Company is also introducing flat screen 5 to 16 inch 3D displays for the transportation, personal computing and gaming industries, and a 54 inch 3D display designed to meet the expected demand for industrial, advertisement, medical and home entertainment markets.

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