3D-News Archive January 2009

Subscribe to our mailing list, and receive the latest 3D-News items by E-Mail!
Just enter your E-Mail Address below:

SENSIO Signs a Licensing Contract for the Sale of its New Software Decoder: the S3D
3D-News Posted: Thursday, January 29, 2009 (8:58 UTC) | Posted By: Webmaster

SENSIO Technologies inc., inventor of the SENSIO® 3D technology, announced the signature of a contract for the sale of licenses of its new S3D decoder product to ArcSoft, Inc. ("ArcSoft"), the world's leading multimedia software provider. The S3D decoder, or "SENSIO Stereoscopic Software Decoder", is a software version of the SENSIO® 3D decoder that has been sold for some years on the consumer electronic market. The S3D will be integrated to ArcSoft TotalMediaTM Theatre media player and will allow consumers to watch 3D movies on Blu-Ray or DVD on their computer. The new software application of the SENSIOMD 3D technology can indeed be integrated into any media player's software and allows displaying 3D content on a computer equipped with a 2D or 3D screen.

"We are very proud to launch this new product which allows us to get into the PC market, representing a new growth target for SENSIO. Our market analysis leads us to believe that the entry of 3D on the consumer market will also take the PC route and we wanted to meet the demand by developing as a priority a simple and inexpensive solution that will allow the consumers to watch 3D movies at home, said Nicholas Routhier, President and CEO of SENSIO. As the industry of the electronics enters into the 3D technology era, we can now offer a complete range of solutions that are adapted to the needs of the various manufacturers in this field."

"Our cooperation with SENSIO has been very successful. They have developed a simple software solution which can be smoothly integrated into the existing 2D media player architecture, offering an unmatched 3D quality on PC. This S3D software solution uses only the central run unit resources and is therefore not connected to any particular graphic card, making it easier for PC users to enjoy 3D through TotalMedia Theatre." said George Tang, ArcSoft Vice President and General Manager of Video and Home Entertainment Group.

The terms of the agreement provide for royalty payments for each unit sold that includes an integrated S3D decoder. The financial terms of the agreement cannot be disclosed for reasons of competitiveness.

Quantel not exhibiting at NAB 2009
3D-News Posted: Thursday, January 29, 2009 (8:55 UTC) | Posted By: Webmaster

Quantel has announced to its customers that it will not be exhibiting at NAB in 2009.

Quantel CEO Ray Cross said: "It's not a decision that we've come to without a great deal of thought. However in the current general economic climate we quite simply can't justify the $1million investment that exhibiting at NAB would require. This year we're being prudent; I'm sure our customers are too.

"The roadshows we've been running around the world over the last year have showed us that many of our customers really appreciate the convenience and individual attention that such events can offer," Cross continued. "These initiatives will therefore continue to be at the forefront of our customer-facing activities over the coming months, in combination with the regular visits that our R&D, support, sales, marketing and management teams make to our users.

"We are busy working on new projects for major customers around the world at the moment and are progressing exciting new developments such as V4.1 and beyond, RED workflow, Stereo3D, Dino and FCP server integration to name just a few. Not going to NAB in this challenging year will allow R&D to focus fully on delivering for our customers. This year delivery, not marketing, comes first," Cross concluded.

New 3D Technology in Adult Movies to be Unveiled this Weekend
3D-News Posted: Thursday, January 29, 2009 (5:51 UTC) | Posted By: Webmaster

2009 is already shaping up to be a huge year for both stereoscopic 3D entertainment and 3D animation. During Sunday's football finale, a 3D trailer for a major animated 3D motion picture will be shown. Over 125 million pairs of 3D glasses are being distributed through grocery, drug, and discount stores in anticipation. Not to be outdone, the adult industry is releasing the largest, most innovative 3D adult film ever developed. That's right, the format that has previously brought us maneaters, aliens, and predatory creatures from the sea is now being used for the finest in adult entertainment.

Viewers will be able to use the same type of blue/amber 3D glasses to view excerpts of hot adult action from the upcoming "Tommy Gunn's Cummin' At You!" online at http://www.CumminatYou.com.

This film utilizes the latest in stereoscopic technology making it possible to photograph first-person point-of-view in 3D. Recent developments in consumer electronics will allow the next generation of TVs to have three-dimensional technology built into them so that the viewer does not have to ruin their personal style by wearing unattractive cardboard glasses. The DVD will be encoded to work with these high-end 3D home theatre systems, but it will also work with a standard TV, projection, LCD or Plasma screens with the included 3D glasses.

The online teaser trailer features one of the adult world's most awarded leading men, Tommy Gunn, and also features Sindee Jennings, Riley Evans, and Tony De Sergio.

Sensio 3D Format Standardized in DVD standard
3D-News Posted: Tuesday, January 27, 2009 (19:39 UTC) | Posted By: Webmaster

SENSIO Technologies Inc., inventor of the SENSIO® 3D technology, announced that its SENSIO® 3D format has been officially accepted as an optional DVD standard like DTS for audio. From now on, manufacturers wishing to integrate the SENSIO® 3D format in their electronic equipment will have to do so in accordance with globally recognized specific standards and directives. This is the very first 3D format to be recognized by a standards organization for the distribution of 3D content in the consumer market.

"After 10 years of investment, development and commitment, we are extremely happy to be rewarded in this way, and that our format has been recognized by a standards organization. Our technology has reached the necessary level of maturity to become a standard, and its quality, reliability and robustness have been assessed and certified by a recognized global organization. We are confident that this certification will have a positive impact on manufacturers, and that it will enable us to facilitate and accelerate the integration of our technology into products for the consumer market", explained Nicholas Routhier, President and CEO of SENSIO.

In 2008, a process to add a 3D video specification to DVD was launched. In order to collect information about the various 3D methods and technologies available, a wide appeal was done. Several companies submitted their technology to be standardized for DVD. At the end of the assessment, the only format to be kept and included in the DVD standard is SENSIO® 3D, as this was the only one to satisfy the criteria set out.

With this standardization, SENSIO has come closer to its aim of becoming the global 3D standard for the distribution of 3D content in the consumer market and will probably boost soon the content available in the SENSIO® 3D format, adding films to its already existing library.

Autostereoscopic 3D Displays Could be Big Hit for Advertising Applications
3D-News Posted: Tuesday, January 27, 2009 (5:00 UTC) | Posted By: Webmaster

Insight Media, a leading research company focused on emerging segments of the display industry, has released it latest 3D report called, "2009 Autostereoscopic 3D Displays in Digital Signage and Other Professional Applications." The report finds that, while sales of autostereoscopic 3D (AS-3D) displays - displays that require no glasses to see the 3D effect - are small today, the infrastructure to support wider-scale adoption is being put in place now. This will spur sales to grow rapidly in the next 5 years.

"This report breaks new ground in the depth and scale of the analysis of this nascent market," noted Insight Media President, Chris Chinnock. "We looked in great detail at twenty different venues for AS-3D displays covering advertising, entertainment and branding applications. For each venue, we provide detailed forecasts based upon a proprietary needs analysis and penetration methodology that leverages the growth of the 2D digital signage industry. This rich information base will help all those involved in the digital signage industry better understand the value of AS-3D, the market opportunity and the trends and timing for various venues."

The 245-page report looks at AS-3D displays that are larger than 26 inches in diagonal and aimed at professional, not TV, use.

The WOW factor of AS-3D displays is very appealing for advertisers and entertainers. And, with the rapid growth of digital out-of-home (DOOH) advertising, the ability to add a 3D component to the advertising mix is very attractive. More importantly, AS-3D displays can leverage the infrastructure being deployed for 2D digital signage, which will help speed adoption.

The current lack of existing 3D content, the higher cost of producing new 3D content, the higher cost of the displays themselves, and the limited demand and sales effort for these products, has meant that sales have been slow so far. This new report from Insight Media provides the answers that manufacturers of AS-3D displays, component suppliers, network operators, advertisers, content creators, and digital signage VARs, system integrators, dealers and distributors need to know. These answers will help them make better technology, market and investment decisions.

The report is available now as a pdf file under a company site license agreement for $3,995

15th Annual HPA Technology Preview February 17-20
3D-News Posted: Tuesday, January 27, 2009 (4:57 UTC) | Posted By: Webmaster

Offering an up close view of the latest in cinema, television, and related technologies, and insight into the ideas that will shape the industry's future, the Hollywood Post Alliance's 15th Annual HPA Technology Retreat will be held February 17-20 at the Rancho Las Palmas Resort & Spa in Rancho Mirage, California.

The 4-Day Tech Retreat has become the premiere event in the broadcast and post production industry, providing a forum for industry leaders and technologists to review new technology developments and exchange ideas in an environment unadulterated by sales and marketing hype. Featuring top executives and researchers from Hollywood studios, broadcast networks, manufacturers, artists, and even the military, the event draws from all over the world.

"The Tech Retreat has again attracted some of our industry's brightest minds to discuss its most important topics," states HPA president Leon Silverman. "In these times of challenge in our industry, the Tech Retreat continues to provide real value. The information presented and the contacts that can be made at the Retreat offer vital skills and important industry networking for our attendees."

Highlights of this year's event include a Super Session entitled "Insight/Foresight: Visions of the Future." Speakers will include Steve Weinstein, CEO of MovieLabs, the research organization established by the major Hollywood studios, who will discuss emerging technologies for the distribution and use of motion pictures. Other presentations at that session will cover the evolution of human perception and such seemingly impossible laboratory technologies as the ability to change focus after a scene is shot.

The Technology Retreat this year will also feature special presentations from the BBC on the extraordinary sharpness of high frame rate viewing, from the European Broadcasting Union on the issue of concatenated-compression, and from a Bollywood lab on maintaining a cinematographer's desired look via online techniques.

Warner Bros.' Wendy Aylsworth will moderate a session on new advances in stereoscopy, from shooting through transmission to display. Other presentations will cover such topics as the future of broadcasting, the quest for a new reference display, advanced processing hardware, software, and storage technologies, and spatial hearing.

The program will also include two days of the famed Breakfast Roundtables, with no-holds-barred discussions of dozens of hot topics, from the impact of the current economic downturn on the digital-cinema rollout to the brand-new industry DVP initiative for file-based masters.

The Demo Room, where Panasonic once introduced its variable-frame-rate digital camcorder technology (later sold as the Varicam) and Sony once introduced low-compression high-quality HDTV recording technology (later sold as HDCAM SR) each year features new technologies not shown before. Among this year's more-than-60 demonstrations are full-color, motion holography and a "telepresence" system that allows separated work collaborators to appear to be in the same room.

A special post-retreat feature will be a presentation on the Metropolitan Opera's Emmy-award-winning Live Global Cinemacasts and how alternative content is providing new revenue streams for theaters and new outlets for content developers.

In addition, on Tuesday morning, ATSC (Advanced Television Systems Committee) will present a half-day summit on "Audio Loudness & Lip-Sync," and Charles Poynton, the person who came up with the 1080-line figure for HDTV, will hold a half-day workshop on the mathematics of HDTV and Digital Cinema.

Program chair Mark Schubin said that, despite economic conditions, the number of submissions for the main sessions remained at about six times more than could be accommodated. "Breakfast roundtables are actually higher than normal for this time period and so are technology demos," he said. "Guess people aren't asking whether they can afford to come to the Retreat but whether they can afford not to."

Registration and a complete program are available on the HPA's website at www.hpaonline.com

3D Super Bowl Glasses a Touchdown for American Paper Optics, LLC
3D-News Posted: Monday, January 26, 2009 (19:49 UTC) | Posted By: Webmaster

American Paper Optics, LLC, has scored a touchdown as the official manufacturer of 125,000,000 sets of exclusive 3D glasses created for a 'Monstrous' nationwide 3D event to be aired during Super Bowl XLIII. These 3D glasses are being distributed to the public in what is being called one of the biggest media-advertising events in history. To put the magnitude of the Super Bowl job into perspective, founder John Jerit states, "This job involved 30 truckloads of 3D glasses that, if stacked end to end, would stretch around the world one and a half times!" This first-ever 3D commercial event will mark the debut of DreamWorks Animation's movie trailer for its upcoming 3D feature, "Monsters vs. Aliens." Manufactured exclusively by American Paper Optics, the specialized ColorCode 3D™ glasses will be used to watch a 90 second 3D preview of the animated feature as well as a 60 second 3D commercial for SoBe Lifewater.

American Paper Optics, who was also the optical manpower behind such 3D DVD's as the Hannah Montana concert DVD and the recent hit Journey to the Center of the Earth 3D, reached an epic milestone with their Super Bowl job as it pushed them past the "one billion 3D glasses distributed" mark. These billion glasses have been distributed worldwide for multi-media promotions and events involving movies, magazines, television, web sites, video games, and much more.

Since the company originated in 1990, American Paper Optics, LLC has become the world leader in manufacturing paper 3D glasses. John Jerit transformed a novelty start-up business into a 3D glass empire with multi media products distributed worldwide. Named one of Business Tennessee's "Hot 100 Companies" of 2008, Jerit attributes aggressive marketing and customer satisfaction to the company's successful production of over one billion 3D glasses. With a proven track record for high quality products and fast turn around, American Paper Optics, LLC has established itself as a 3D giant in the world of paper optics.

American Paper Optics, LLC has no plans to slow down and is currently doubling their manufacturing facility, a move that is much needed for their operational growth. Despite significant advertising cutbacks, APO, with their massive manufacturing capabilities and specialized optics, continues to diversify by striving to reach an ever expanding world marketplace.

The 3D Super Bowl glasses, which are being distributed by PepsiCo, are free via 25,000 SoBe Lifewater retail displays in grocery, drug and other retail venues until the end of January. Don't throw the glasses away after the Super Bowl; the glasses can also be used for viewing a 3D episode of NBC's hit comedy "Chuck," airing Monday, Feb. 2, 2009 (8-9pm E.T.)

SGO Announces Mistika's New Effects Features Revolutionising Speed & Efficiency
3D-News Posted: Thursday, January 22, 2009 (6:38 UTC) | Posted By: Webmaster

S.G.O., has radically advanced new enhanced features for Mistika version 4.0. Mistika is already a very fast, truly open and powerful high-end timeline-based editing solution for conforming, compositing, image restoration, multi-mastering and colour grading.

Mistika is known for seamlessly combining infinite layer compositing with feature film quality colour grading using a client-friendly timeline structure. Other manufacturers segment these abilities into separate products but SGO has always combined all of those capabilities and functions together in one system, thereby enabling users to offer their clients a complete one-stop solution. A list of these innovative effects and features include: new Stereoscopic effects, Unified Blur effect, Sharpened effect, Channels effect, Compo 3D effect, Vector Paint with a new Estimation Brush, Mix & Wipes, Crop, Solid & Grade, RGB Correction & Rescale, Frame Repair, De-noise, Time Warp, new Shape Controls, new Scope effect as well as several other effects namely grow and shrink effects.

All the new effects features are significant major upgrades to a powerful system transforming Mistika into an even more highly efficient, all in one post production system for TV and film workflows. Mistika Version 4.00 has improvements to the interface to make it even easier for new users to get up to speed quickly. SGO has been a leader in using GPU acceleration for many years. For example, they have been able to offer multi-window colour grading in uncompressed HD on PC platforms for 4 years already. This technology has allowed SGO to provide a new set of tools using Motion Estimation technology that works in real time, subject to hardware and resolution. For feature film workflows, most effects process using 16 bits of information. Mistika also has correction handles for many different colour spaces such as "709" for HD and Look Up Tables for film work. Mistika 4.00 now offers Stereoscopic options, allowing two streams (one for the left and right) to be controlled independently and as a locked pair. The 3dComp effect can be used to composite in 3D space with the correct offsets being applied to the left and right channels.

The New Motion Estimation technology within Mistika has been used to create a number of new features. Motion Estimation is the technology that tracks all objects within a scene, allowing intermediate frames to be created or frame impairments to be corrected. Mistika now features Motion Estimated time warping, for very smooth slow motion effects. This is a real time process in many resolutions. The technology is also used for highly accurate film restoration features, such as de-graining, automatic dust & dirt removal and motion estimated paint tools. The de-noise function has also proved very successful at removing compression artefacts from digital camera sources, in order to improve the range of colour grading and chroma-keying.

The new stereoscopic tools cleverly make use of the dual output ability of the video card, otherwise used for dual link HD. This allows left and right HD SDI preview outputs of stereoscopic composites and colour grades, without significantly upgrading the hardware over a standard system. Final outputs can be delivered either via the dual output, or by rendering to any file format (such as DPX) at the required resolution. Within Mistika, two clips are grouped together to create a left and a right pair. These can be operated on individually or as a stereoscopic pair. This allows for imperfections in one channel to be treated without affecting the other. The stereoscopic group can then have most features of Mistika applied to it, thus treating both sides identically. The 3DComp effect within Mistika allows composites to be created in true 3D space, with the left and right elements being offset correctly.

Gradient Effects Expands Via Quantel Pablo with Stereoscopic 3D
3D-News Posted: Wednesday, January 21, 2009 (6:01 UTC) | Posted By: Webmaster

Gradient Effects, the Marina del Rey, California-based VFX boutique, has expanded its post production and visual effects workflows through the addition of a Quantel Pablo color correction and finishing system with Stereoscopic 3D option. The Pablo system has been incorporated into a newly-built digital intermediate theater and will allow the company to perform DI color grading and deliver improved time and budgetary efficiencies to its clients. It will also facilitate Gradient's entry into the burgeoning business of stereoscopic 3D post production. Gradient Effects just finished the DI and visual effects for "World's Greatest Dad" to premiere during the Sundance film festival.

Gradient Effects, founded by Thomas Tannenberger and Olcun Tan in 2006, moved to a larger facility earlier this year with an eye toward expanding beyond its core visual effects services. "Our clients have expressed a desire to keep their visual effects, color and finishing work under one roof," explained Tannenberger, who serves as the company's visual effects supervisor and executive producer. "That sparked our desire to set up a DI pipeline."

"We've also become very interested in stereoscopic work," he added. "We see a lot of potential for that market to grow." Gradient Effects has created visual effects for such films as The Box for Warner Bros., Game for Lakeshore Entertainment and The Informers for Senator Entertainment.

A key enabler of Gradient's workflow is its Lidar (Light Detection and Ranging) scanning system. Lidar scanners-typically used by architects-can capture extremely high resolution 3D imagery, but are not designed to fit neatly into VFX pipelines. Gradient has developed a complex software system that enables the team to shoot locations with the Lidar and import the data into 3D software in real-time, instantly creating a high-res 3D model of the scene. The system delivers efficiencies for previs, VFX and post production. The addition of the Pablo will extend Gradient's ability to service clients by finishing a project in the same environment, allowing immediate access to the Gradient VFX pipeline while grading on the Pablo.

Tannenberger and Tan surveyed a variety of grading and finishing options, but quickly came to the conclusion that Pablo was the best fit for their needs. "Pablo gives us the ability we needed to move into the more traditional realms of post production, as well as the best path to expand into stereoscopic 3D," he said. "There is nothing else out there that offers everything in one box. It is the ideal solution for a company like ours."

Tan, who heads R&D for Gradient, added that Quantel's reputation for engineering excellence also factored in its decision. "Pablo is perfectly designed," he said. "It is a complete system that you can use right out of the box. Other systems require a lot of engineering work to get them to function properly and conform to the production environment-and that adds to their overall cost."

In addition to performing final color grading and finishing work, Gradient plans to use Pablo as a critical part of its internal quality control process.

Pablo also lends itself to the increasing number of productions employing digital acquisition. "That is another good reason for us to invest in Pablo," Tannenberger said.

SENSIO LIVE 3D to be demonstrated at the International Consumer Electronics Show 2009
3D-News Posted: Friday, January 9, 2009 (9:43 UTC) | Posted By: Webmaster

SENSIO Technologies Inc, creator of the SENSIO® 3D technology will present the complete range of its 3D products at the International Consumer Electronics Show 2009 (CES). From the encoder and decoder that enable live broadcasting of 3D events to the software solution for watching pre-recorded 3D content, or 3D content streamed via the Internet, on PCs, SENSIO® 3D technology has something for everyone. "Last year we presented the very first High Definition 3D consumer solution and this year we are once again innovating by presenting professional and consumer products that meet, and sometimes even surpass, industry requirements and standards", says Nicholas Routhier, SENSIO's President and CEO.

Live 3D: the latest trend

SENSIO® 3D technology will be used in Cinedigm's CineLiveTM digital cinema product to broadcast tonight's football game in 3D in 80 digital movie theaters across the United States. This technology enables live broadcasting of stereoscopic content in movie theaters and, shortly, in homes, through pay-per-view television or video on demand. "This event is the best type of demonstration; it allows us to show that our technology is mature, reliable and, above all, ready to be used now", says Nicholas Routhier.

The SENSIO® 3D encoder card and decoding IP, which have been used jointly with the satellite broadcasting technology of International Datacasting Corporation for the sporting event broadcast, are being demonstrated in the SENSIO suite at the Flamingo hotel (room Carson I). Through the system of 3D cameras, the encoder and the decoder, visitors can film themselves and watch themselves live in three dimensions on an LCD HD television.

Innovation: 3D software for PCS

SENSIO® 3D technology is now available as software. It can fit into any media playing software, enabling 3D content to be watched on a computer with a 2D or 3D screen. For the S3D demonstration in the SENSIO suite, 3D content is streamed via internet on a PC and is decoded and displayed using the software. This innovation enables live 3D broadcasting of sporting events, concerts and more through the Internet, making large-scale access to these events possible.

Previews of other Hollywood content

SENSIO is once again presenting trailers from some of the big Hollywood studios' most recent 3D productions, as it has done at every CES exhibition; accordingly, trailers from Universal Studios' Coraline and nWave Pictures' Fly me to the Moon will be presented. In addition, visitors will be able to watch live content from Inition, such as hockey, tennis, rugby and boxing.

DepthQ(R) HD 3D Projector Featured in NVIDIA Booth CES 2009
3D-News Posted: Friday, January 9, 2009 (9:15 UTC) | Posted By: Webmaster

Lightspeed Design, Inc., a worldwide leader in stereoscopic 3D technology and services, and InFocus® Corporation, the industry pioneer in digital projection, announced that the DepthQ® HD 3D Projector will support the launch of the new NVIDIA® GeForce® 3D Vision(TM) gaming solution.

The DepthQ® HD 3D stereoscopic projector is a blazingly fast 120 frames-per-second s3D (stereoscopic 3D) display technology designed to inject the most immersive gaming experience ever into your home today. Period. HD for incredible detail ... Texas Instruments DLP® and BrilliantColor(TM) technologies for unreal colors and brightness ... 120P for the fastest projector ever ... and a third dimension to drop your jaw. Just imagine your favorite video games nine feet wide (2.7m) and as deep as the universe! The 2009 CES presentation is supported by Da-Lite Screen Company's Video Spectra front-projection screen material. The DepthQ® HD 3D projector brings the excitement of s3D into your home in a BIG way, offering the premium immersive gaming experience available today.

"NVIDIA GeForce graphics processor technology is fundamentally changing the way our customers use their computers. By allowing real-time conversion of existing PC games into stereoscopic 3D and opening up new markets for 3D movies and pictures, GeForce 3D Vision will revolutionize how users interact with visual computing applications and is forming the foundation for a new consumer stereoscopic 3D ecosystem," said Chris Ward, President, Lightspeed Design, Inc.

ViewSonic Launches 3D-Ready FuHzion Line; Provides New Dimension to Home Entertainment
3D-News Posted: Thursday, January 8, 2009 (17:33 UTC) | Posted By: Webmaster

ViewSonic® Corp., a leading global provider of visual display products, launched its groundbreaking 3D-ready line, FuHzion, which includes an industry breakthrough 120Hz desktop LCD monitor, the VX2265wm, and a 2200 lumens portable lightweight projector, the PJD6220-3D. Engineered to be adaptable and affordable, the new FuHzion line will make 3D standard in the home.

A recent study published by Quixel Research LLC, a market intelligence company focused on home theater and home entertainment, found that over half of the respondents agreed that 3D makes movies and games more enjoyable, with gamers finding the 3D experience slightly better, offering more compelling entertainment1. ViewSonic's new FuHzion line offers precision and a realistic 3D visual experience for optimal digital entertainment.

VX2265wm, 120Hz desktop LCD monitor

The 22-inch, 120Hz desktop LCD monitor produces rich, colorful, blur-free video for traditional 2D gaming, entertainment and graphic applications, while also delivering stereoscopic 3D when used with the new NVIDIA GeForce® 3D Vision stereoscopic active shutter glasses for the home. The NVIDIA GeForce 3D Vision glasses, compatible with more than 350 existing entertainment titles, makes the VX2265wm a perfect match to deliver immersive, ultra-realistic PC gaming experiences.

In addition to the 120Hz frame rate support, the VX2265wm offers a 2ms video response time to remove virtually all motion artifacts and ghosting. Its 1680 x 1050 HD resolution allows users to further enjoy fast-action games, and built-in HDCP support provides the ability to view high-definition video content. The monitor is Windows Vista™ certified and coupled with SRS WOW™ HD sound technology, invisible stereo speakers and has a sleek black design.

"ViewSonic's heritage in providing high-quality visual display solutions and commitment to emerging technologies was an obvious choice to showcase the NVIDIA GeForce 3D Vision stereoscopic glasses solution," said Ujesh Desai, vice president of GPU business at NVIDIA. "Jointly, we are helping to further the growth of truly 3D home entertainment."

The VX2265wm has an MSRP of $399 and will be available in January 2009.

PJD6220-3D, portable 3D-ready DLP projector

The PJD6220-3D is a portable, lightweight DLP projector and is 3D-ready for PC content, allowing consumers to watch high-quality 3D at home at a fraction of the price. With 2200 lumen output, it creates large format stereoscopic 3D at an unprecedented level of price and performance. Cinemas across the world rely on DLP technology to create an immersive 3D experience in the movie theater, and now ViewSonic is one of the first to create a 3D projector for the home.

The PJD6220-3D supports up to the native 1024 x 768 resolution at a true 120Hz frame rate. A bright, professional-level 3D projector, the product can easily display up to 25 ft (diagonal 3D) high-definition images. Advanced DLP technology with BrilliantColorTM provides stunning, vibrant colors on screen. The PJD6220-3D also offers a 2000:1 contrast ratio and an integrated 10W audio system to complete an immersive, blur-free 3D gaming experience.

"The DLP chip is the best option to deliver superior 3D as it has the fastest response rate of any available imaging technology for producing blur-free images at an unprecedented rate," said Doug Darrow, brand and marketing manager of Texas Instruments DLP. "We're excited to have ViewSonic as one of the first projection manufacturers to bring the third dimension from the movie theater to the living room."

The PJD6220-3D has an MSRP of $1,499 and will be available in February 2009.

"Our new FuHzion brand upholds ViewSonic's twenty year standard of innovation, quality and expertise in visual display products," said Jeff Volpe, vice president and general manager of ViewSonic North America. "ViewSonic continues to be a pioneer in the digital entertainment industry, as the first to unveil 120Hz desktop LCD technology in 2008. Our new monitor and projector allow consumers to see, feel and live the visual experience."

NVIDIA 3D Vision for GeForce Brings New Dimension to Photos, Videos and Games
3D-News Posted: Thursday, January 8, 2009 (17:30 UTC) | Posted By: Webmaster

NVIDIA Corporation, in conjunction with the world's leading content developers, display manufacturers, and PC OEMs and system builders, announced NVIDIA(R) 3D Vision(TM) for GeForce(R), the world's first high-definition 3D stereo solution for the home.

Forming the foundation for a new consumer 3D stereo ecosystem for gaming and home entertainment PCs, 3D Vision is a combination of high-tech wireless glasses, a high-power IR emitter and advanced software that automatically transforms hundreds of PC games into full stereoscopic 3D experiences. Designed to work with the new pure Samsung(R) and ViewSonic(R) 120 Hz LCD monitors, Mitsubishi(R) DLP(R) HDTVs, and the DepthQ HD 3D Projector by Lightspeed Design, Inc, 3D Vision unlocks crystal-clear, flicker-free 3D stereo imagery perfect for driving new experiences in 3D gaming, 3D movies, and 3D photography.

"Along with gaming innovations in Microsoft Windows and DirectX, NVIDIA 3D Vision proves there's never been a better time to be a PC gamer," said Corey Rosemond, group marketing manager, Windows Gaming. "By including support for previously released and upcoming Games for Windows and Games for Windows - LIVE titles, PC gamers can expect a new level of immersion in full stereoscopic 3D, and enjoy broad support for the hottest games."

Powered by NVIDIA GeForce GPUs, the number one choice of gamers worldwide, 3D Vision is the world's highest quality stereoscopic 3D consumer solution, consisting of:

High-Tech, Wireless Active Shutter Glasses
Designed with top-of-the-line optics to deliver 2X the resolution per eye and ultra-wide viewing angles versus passive glasses. Comfortable to wear and modeled after modern sunglasses, offering a stylish and lightweight alternative to traditional 3D glasses. Fully untethered solution, offering free range of motion and up to 20 feet of wireless 3D viewing.

USB-based, High Power IR Emitter
Transmits data directly to active shutter glasses within a 20 foot radius and contains an easy to use real-time 3D adjustment dial.

Maximum Display Flexibility
Designed for pure ViewSonic and Samsung 120 Hz LCD monitors, Mitsubishi DLP 1080p HDTVs, and DepthQ HD 3D projectors, unlocking crystal-clear, flicker-free stereoscopic 3D gaming for multiple viewing solutions.

Out of the Box Game Compatibility
Advanced NVIDIA software automatically converts over 300 games to work in 3D stereo out of the box, without the need for special game patches. In addition, NVIDIA's "The Way It's Meant to Be Played" program ensures that future games will support 3D Vision. 3D Vision is also the only stereoscopic 3D gaming solution to fully support NVIDIA SLI(R), NVIDIA PhysX(TM), and Microsoft(R) DirectX(R) 10 technologies.

Extended Usability On a Single Charge
A single charge using a standard USB cable enables over 40 hours of continuous 3D stereoscopic gaming. Intelligent circuit design built into the glasses automatically shuts the glasses off after 10 minutes of inactivity to preserve battery life.

Support for 3D Stereo Photography and Movies
Includes a free 3D Vision viewer which allows consumers to take in-game screenshots and view them in 3D stereo, or import and view stereoscopic pictures and movies from a variety of different capture sources and online web photo galleries.

"For gamers, 3D Vision for GeForce represents a whole different way of experiencing the game, and for developers, it unlocks the potential of making the game literally pop off the screen," said Ujesh Desai, vice president of GeForce desktop business at NVIDIA. "From games to movies to photography, 3D Vision delivers a truly immersive awesome 3D experience."

3D Technology Update for Display Professionals
3D-News Posted: Thursday, January 8, 2009 (5:28 UTC) | Posted By: Webmaster

A One Day Focused Technical and Business Conference "3D Technology Update for Display Professionals" will take place at the Costa Mesa Country Club, Costa Mesa, California on January 16, 2009 from 8AM to 4PM.

Advancement of state-of-the-art stereoscopic display technology continues to push the field of consumer home displays into new performance parameters. With a rapidly growing content base, 3D Displays enter into far-reaching mass-production agreements that are effectively & successfully changing the industry's make-up.

The complete program is available online at http://www.3Dfortheprofessional.com

Next3D offers the first in-home 3D distribution services for movies and webcasts
3D-News Posted: Thursday, January 8, 2009 (3:46 UTC) | Posted By: Webmaster

3D isn't just for the movie theaters anymore; very soon viewers will be able to enjoy a true 3D experience right in their own home. Next3D has developed a ground-breaking technology that allows consumers to receive theatrical 3D films, 3D IMAX films, movie trailers, real-time stereo camera webcasts and other 3D content directly to their XBOX 360 or PC. "We believe that gaming is likely to drive stereoscopic technology into the home," says David Cole, CEO of Next 3D, "and we'll be there to complete the media experience."

In an effort to prepare for the expected demand, Hollywood is now releasing big-budget 3D movies at the rate of one per month and professional sporting events are being broadcast in 3D. Low-cost 3D cameras and even 3D web-cams are becoming available. This week at the Consumer Electronics Show in Las Vegas, many top television manufacturers around the world including Sony, LG, and Panasonic will be announcing 3D ready TV's, and both Samsung and Mitsubishi have already shipped an estimated 2 million 3D ready plasmas and DLP-based TV's.

Next3D content is encoded with a tool that allows it to be viewed in full stereoscopic 3D 1080P high-definition. Like YouTube, Next3D will offer user-created content channels for stereo enthusiasts to post and share 3D video and still images. Premium, pay-to-view content channels will also be available by mid-year. Initial Next3D content providers include rights holders to 3D IMAX films, theatrical 3D films, and movie trailers. The Next3D Movie Player will be free to consumers on every platform. "Remember how iTunes revolutionized getting the music you want?" adds D.J. Roller, Co-founder of Next3D, "That's how easy we're making 3D."

The Next3D Player will be available for XBOX 360s and PCs this spring. For more information visit http://www.Next3D.com

Customers Set the 3D Record Straight: Gaming Rules
3D-News Posted: Wednesday, January 7, 2009 (5:51 UTC) | Posted By: Webmaster

Meant to Be Seen, the foremost authority group on stereoscopic 3D (S-3D) gaming and home entertainment has announced the completion of the U-DECIDE Initiative, the most credible study of what customers think of 3D entertainment technologies and why. A brief synopsis of the additional contents of the U-DECIDE Initiative report will be made available at the iZ3D Inc. meeting room #25118M in the Gaming Showcase downstairs, South Hall 2, Las Vegas Convention Center.

"While CES is going to be filled with a lot of ideas and wishes for the 3D industry, dreams can only be made into reality if demand can be demonstrated. We now have the smoking gun to accomplish this from the only people whose opinion matters - our industry's customers," said Neil Schneider, President & CEO of Meant to be Seen.

Stereoscopic 3D refers to the ability to display true volumetric 3D content through 2D media. Examples include explosions that pop out of the screen, and a sense of depth that makes viewers think they can reach inside the display.

Made possible with the assistance of AMD, iZ3D, Blitz Games Studios, The Game Creators and Guild Software, the U-DECIDE final report will determine what customers think of 3D entertainment, and will dispel the leading myths and assumptions about the technology.

Customer opinions were captured in two separate online surveys. One was for traditional gamers who don't yet own 3D display equipment, and the other was for experienced stereoscopic 3D gamers and consumers. Each respondent was required to answer 26 multipart questions, and there were well over seven hundred surveys completed (60% 2D, 40% S-3D gamers).

A staggering 65% of 2D respondents find 3D "intriguing" and 27% more say 3D is "must have" technology. Less than 4% think 3D is "tacky," and just over 5% think it "sounds uncomfortable" - very low compared to what is often assumed of consumers.

3D glasses are regularly cited as a handicap to the at-home 3D market, yet only 12% of 2D customers object to 3D glasses for video games - content that is widely available today. This climbs to almost 30% for 3D broadcast television, with Blu-ray movies falling in-between with 16% glasses objection. Experienced 3D customers are more forgiving with just a 3% objection level for video games, 4% for Blu-ray, and 12% for broadcast television.

All respondents were nearly unanimous about video games with an 87% suitability rating by 2D, and nearly 96% rating by experienced 3D gamers. Without yet owning the technology for themselves, 93% of 2D customers want game developers to officially support true 3D in their games, and this climbs to 99% amongst 3D gamers. Suitability of 3D Blu-ray movies and 3D broadcasts were far more selective, and an in-depth analysis will be found in the final report.

Other findings include brand awareness of twenty different products/companies in the 3D marketplace according to both 2D and S-3D gamers. For example, the awareness range for products with 2D gamers was 4% to 54%, and Meant to be Seen scored over 40% amongst 2D gamers. This climbed to over 60% amongst S-3D gamers in a possible range of 8% to 68%.

Leading brands surveyed include iZ3D, NVIDIA, Mitsubishi, Samsung, RealD, Dolby 3D, DDD, Philips, Texas Instruments, Viewsonic and more.

"This is a bombshell. First, the game developers are only now waking up to the possibilities of 3D, and the manufacturers are disproportionately spending their resources on the home 3D cinema market. Second, there is clearly a disconnect between what customers think and what many believe they think. And third, the content makers are weighing their futures on distant glasses-free technologies that consumers aren't asking for. It's clear that the sooner we all listen to our customers, the better," Schneider explained.

Nearly 60 participant winners have been drawn for a wide selection of prizes including iZ3D 3D monitors, ATI GPUs, and a wide selection of video games by Blitz Games Studios, The Game Creators, and Guild Software.

Graphics charts are available for download from mtbs3D.com in the U-DECIDE sub-menu, and the complete report is expected to be available for distribution on January 26th, 2009.

TDVision Systems To Show Worlds First and Only 3D/2D Compatible Full HD Stereoscopic Broadcast and Blu-Ray Format at 2009 Consumer Electronics Show
3D-News Posted: Friday, January 2, 2009 (7:24 UTC) | Posted By: Webmaster

TDVision Systems, Inc., the leader in design and development of 3D digital infrastructures and visualization systems will be showcasing the TDVCodec encoding and decoding system for High Definition 3D Digital Video streams that supports Blu-Ray™ and broadcast at up to 1920x1080p resolution per-eye at CES 2009. The theme of the demonstration is "encode once and deploy anywhere."

"Stereoscopic HD3D is here. TDVision set the bar almost a year ago at CES and then in April 2008, presenting the working implementation of the TDVCodec running on a Blu-Ray™ disc and a 3D Ready DLP at NAB. Now we have optimized our systems and we are proud to demonstrate that this can be in your home today, working over existing pipelines, running on every existing and future 3D display at the best native resolution, even in 2D HD for backwards compatibility." said Manuel Gutierrez, President and CEO of TDVision. "TDVision's patented technology has also been implemented as Intra-view coding in the MVC MPEG4 H.264 extension recommendation initiative by comparing the difference between left and right channels. This eliminates redundant information and optimizes the bandwidth required for a given infrastructure such as cable, satellite, ATSC 1.0/2.0 and Blu-ray™ disc. The TDVCodec is the best and only way to deploy HD 3D with no loss in color, quality, frame rate or resolution. All other existing technologies like spatial squeezing or display pre-formatted techniques defeat the purpose of realistic 3D imagery by cutting resolution in more than half and at times showing only 25 percent of the original pixels after formatting and presenting to a 3D Ready Display. TDVision has simply created the first class and preeminent codec that provides full 100% 1080p per eye as close as possible to the original content," he continued.

"People use our high quality XpanD glasses in the theater and in the home to watch exceptional content in the best quality possible, that's why the TDVision System is so appealing to consumers that won't except anything less than true high definition 3D," said Ami Dror of XpanD.

Attendees at CES 2009 will experience at the show high quality cinematic content encoded in the TDVision format playing back on a variety of devices including Texas Instruments™ enabled DLP, provided by Mitsubishi™, in conjunction with high quality shutter glasses from XpanD, 3D enabled LCD (passive glasses) from Hyundai™, a Planar™ display and all the way up to a Dual Projector System provided by Scalable Display Technologies running at full 1920x1080p per-eye. TDVision will also be showing the TDVirtualCam gaming technology which accurately emulates the way the eyes and brain perceive 3D information allowing for a very comfortable and engaging gaming experience on the XBOX® platform.

TDVision invites all CES visitors to the Las Vegas Convention Center, South Hall, lower level at exhibit #21425 and see for themselves.

'Avshalom Cave' and 'Ennis House' at the 3D Center of Art and Photography
3D-News Posted: Friday, January 2, 2009 (7:12 UTC) | Posted By: Webmaster

Two new exhibitions will take place at Portland's 3D Center starting on January 2nd, 2009:

'Avshalom Cave' by Yitzhak Weissman

The Stalactite Cave Nature Reserve (also called Soreq Cave) is dedicated to the memory of Avshalom Shoham. The 82-meter-long, 60-meter-wide cave is on the western slopes of the Judean Hills outside the city of Beit Shemesh. It was discovered accidentally by workers blasting at a nearby quarry in 1968. Although the Soreq Cave is relatively small, the variety of its formations rivals that seen in much larger stalactite caves.

The stalactites hanging from the ceiling of the cave are up to four meters long and on occasion meet up with stalagmites growing from the floor. Stalactites range in diameter from a few millimeters to a few meters. Some look like everyday objects - shelves, sheets of cloth, branches, and coral - and others have shapes never before seen. A number of the stalactites and stalagmites are still active.

The exhibition consists of 16 large anaglyph prints and runs through March 1st, 2009.

'Ennis House' by Tom Koester

"Ennis House" presents an in depth look at this famous and monumental Frank Lloyd Wright house of the 1920's. Although seen in many movies, from "Grand Canyon" and "Blade Runner" to the original "House On Haunted Hill," it has been closed to the public for over 2 decades.

Besides offering a thorough, up close and personal tour of this house in 3D, the film deals with its origins and construction, modifications made by a Hollywood producer in the 1940's, earthquake damage from the 1994 Northridge earthquake, and the subsequent reconstruction and restoration. The film premiered at the 2007 Frank Lloyd Wright Conservancy Conference in Chicago in both 3D and 2D on side-by-side screens.

Frank Lloyd Wright has been quoted as saying, "The only way to photograph architecture is in 3 dimensions…" This film, shot in Hi Def Digital 3D, would seem to be proof of that statement.

This movie is on show at the 3D Center until February 1st, 2009.

The 3D Center also houses a collection of antique and contemporary stereo cameras, viewers and other devices. Information panels and interactive displays explain the phenomenon of 3D vision. The Center's collection of stereocards are available for viewing and the reference library is open to visitors. There are daily 3D slide projections.

Open Thursday to Saturday from 11am to 5pm, Sunday from 1pm to 5pm. First Thursday 6-9pm. Admission $5 adult (over 15), Free all day First Thursdays. 1928 NW Lovejoy, Portland/Oregon, USA. Tel.: 1 (503) 227-6667, Web: http://www.3dcenter.us

Stereoscopy.com 3D-News (ISSN: 1612-6823) is published monthly by Stereoscopy.com, P.O. Box 102634, 70022 Stuttgart, Germany.
Editor-in-Chief: Alexander Klein.

Worldwide subscriptions to the electronic version of the Stereoscopy.com 3D-News are provided free of charge.

Material in this publication is copyrighted © by Stereoscopy.com. All rights reserved. Reproduction in whole or in part without written permission is prohibited.

Subscribe to our mailing list, and receive the latest 3D-News items by E-Mail!
Just enter your E-Mail Address below:

Please do not forget to visit the Stereoscopy.com Bookshop, offering the world's largest selection of books in 3D and about 3D.
Learn More Click Here to Pay

Button left Back to the Stereoscopy.com 3D-News Page
Button left Back to the Stereoscopy.com Homepage
Button up Back to the Services Page

Last modified on August 31, 2006

Copyright © 2000-2018 by Stereoscopy.com and Alexander Klein. All rights reserved.