Neovision Labs (http://www.neovisionlabs.com) has developed iFusion™, a proprietary and patent pending technology that allows the viewing of stereoscopic content (think Polar Express 3D or Spy Kids 3D) on any type of flat panel display without the use of special glasses or any degradation in image resolution. Since iFusion™ is a pure optical solution it is uniquely positioned to deliver very affordable stereo 3D content to a consumer audience since no software or hardware modifications (i.e. software, drivers, additional graphics chips, etc.) are necessary to deliver a stereoscopic experience. iFusion™ works with any specially encoded image or video file: it supports any media container and any codec. Among others, iFusion™ was tested with the following media formats:- Images: TIFF, PSD, JPEG, GIF, PNG, TARGA, RAW, BMP, SVG
- Video codecs: H261, MPEG-1, MPEG-2, MPEG-4, h263, h264 (AVC), DivX, XviD, 3ivx, Sorensen 3, Theora, WMV 7-10, RealVideo, Cinepak, etc.
- Video containers: AVI, MOV, MP4 Ogg, ASF, RealMedia, Matroska, 3gp
Unlike other stereo 3D products, iFusion™ does not interfere with traditional 2D content and even the smallest type is perfectly readable. 2D and 3D content can be shown simultaneously, the only difference being that 2D content appears to be positioned on the display surface (zero parallax), while 3D content is perceived as having depth in front and/or behind the display (negative and positive parallax).
iFusion™ PMP
Although the long term strategy is to support a wide range of display types, Neovision will enter the market with iFusion™ attachments for portable media players (PMPs) and other multimedia capable handheld devices, such as mobile phones, GPS devices, handheld gaming consoles, etc. They plan to support a majority of mobile devices that feature a form factor which can accomodate a display attachment such as iFusion™ PMP. After careful review of all currently available devices the company has, however, chosen the iUbi Blue as the first supported PMP due to its accomodating design as well as for its powerful multimedia capabilities. iFusion PMP will also be available for the Archos RV500, Sony PSP, Creative Zen, iRiver U10, Meizu, etc.
Availability and price
iFusion™ for PMPs will be sold in two ways: As a separate accessory product to owners of existing media players, and as a bundled 'iFusion™ PMP package' that will contain the attachment as well as the underlying PMP itself. Both types of products will feature a DVD packed with compelling stereoscopic content ready to be viewed. The introductory product, the iUbi Blue iFusion™ PMP accessory is expected to be available late fall of 2006 and is expected to retail for under US$50. Other iFusion™ PMP products for competing PMPs are planned for the following quarter. The price of any bundled iFusion™ PMP package is dependent on the manufacturer of the supporting PMP and will be determined on a case by case basis.
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