3D-News Archive February 2011

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General 3D Unveils World's First Web-Based 24/7 Stereoscopic 3D Channel on 3DF33D
3D-News Posted: Wednesday, February 23, 2011 (5:27 UTC) | Posted By: Webmaster

General 3D announced a 24/7 stereoscopic 3D streaming video channel called F33D on its 3DF33D (3DF33D.tv) website. Once registered, Chrome 9 and Firefox 4 Beta users can visit the F33D channel (3DF33D.tv/f33d) and view 3D videos on virtually any Web-connected 3D device. F33D broadcast is available for premium content with subscription-based, Pay Per View and advertising- supported viewing.

General 3D hosts stereoscopic videos on its 3DF33D website, which are accessed using the company's patent pending HTML5/WebGL 3D Video Pipeline using new HTML5 browsers from Google and Mozilla. In addition, the company has created interactive stereoscopic 3D applications (3DF33D.tv/3d-interactive) as the basis for 3D advertising and games.

Keith Fredericks, CEO of General 3D said, "We have built the most universal system with the greatest reach, to transmit and view stereoscopic 3D on the millions of existing 3D devices, and new 3D devices coming in the future."

Traditional broadcast is struggling to maintain viewership, while the Web continues its explosive growth. Even so, traditional broadcast networks have launched 3D channels, each of which can be viewed by only a small fraction of the 5 million stereoscopic 3D devices installed worldwide. 3DF33D's Web-based stereoscopic 3D broadcast reach is unlimited, being accessible to 3DPCs, 3DTVs and 3D Mobile devices worldwide.

The 3DF33D system is based on:

1. Interoperability - Support for all 3D device types. Support for all operating systems. Support for all HTML5/WebGL browsers. Capability to share stereoscopic photos and videos between 3DTVs, 3DPCs and 3D Mobile handsets.

2. Extensibility - WebGL makes it easy to extend to new 3D device types. 3. HTML5/WebGL - The new mainstream Web architecture.

General 3D believes that glasses-free (autostereoscopic) displays will be the dominant 3D displays of the future. General 3D already supports glasses-free mobile phones and will support glasses-free (autostereoscopic MultiView) in the home when it arrives.

Fredericks added, "3D systems locked-in to single-vendor technologies, systems based on Flash and and those based solely on 2-view transmission will go the way of the dodo."

People can experience 3DF33D using a 3DTV computer, a 3DPC, or a 3D mobile handset at 3DF33D.tv.

General 3D is the global leader in web-based 3D stereoscopic media delivery to a wide range of 3D display devices. General 3D's innovative approach to stereoscopic 3D video delivery enables new dimensions in 3D advertising, broadcasting and gaming. General 3D has offices in New York, NY and Jena, Germany. To learn more about General 3D, visit http://General3D.com

Dimenco and Popstar Networks cooperate on glasses-free 3D digital signage
3D-News Posted: Wednesday, February 23, 2011 (5:11 UTC) | Posted By: Webmaster

Digital Signage Expo 2011, Las Vegas, USA, February 22nd 2011: Dimenco and Popstar Networks, Inc. announce that Popstar's feature-rich digital signage software fully supports Dimenco 3D display technology.

Popstar Networks innovative digital media solutions give organizations complete control to centrally manage rich content across multiple locations, manage data elements like pricing or descriptions on the fly, gain new insights into target audiences, and easily integrate passive and interactive displays. In addition, the company offers the ability to wirelessly network dozens or thousands of locations, and provides management of both 2D and 3D content.

Dimenco 3D displays, based on the proven Philips WOWvx 3D display technology and Dimenco's rendering core (2D Z), are designed to grab people's attention with stunning 3D video. Marketing professionals will marvel at how they can utilize this stunning multimedia technology to increase brand and product awareness in a variety of public and retail shopping environments. Target audiences will be surprised and captivated by 3D content that requires no glasses to view it with.

Maarten Tobias, CEO of Dimenco says: "Just as with 2D, content management for 3D digital signage is a key factor to make broad application of 3D displays in the professional market possible. The cooperation between Popstar Networks and Dimenco has resulted in a versatile solution for content management for 3D displays, which will become one of the most important differentiators in the signage market."

Dimenco will showcase its Philips-branded 52" 3D display (Philips BDL5231V-3D) that can be driven by Popstar Networks' software at the Digital Signage Expo 2011 at the Philips Public Signage/MMD booth 1422 in the North Hall of the Las Vegas Convention Center on February 23th and 24th 2011.

Popstar Networks delivers advanced digital signage solutions that extend the power of traditional and digital marketing and merchandising programs on-site or in-store to help companies achieve more – more customer satisfaction, more control, more flexibility, and more results from their digital signage networks. Popstar Networks' innovative solutions give organizations complete control to centrally manage rich content across multiple locations, easily integrate passive and interactive displays, and wirelessly network dozens or thousands of locations.

Insight Media Releases Passive Polarized 3D HDTV Technology & Market Report
3D-News Posted: Wednesday, February 23, 2011 (5:10 UTC) | Posted By: Webmaster

Insight Media, a leader in advanced technology market research, is announced the release of the 3D HDTVs with Passive Polarized Glasses Report: A report on the technology, trends and forecasts for passive polarized 3D in HDTVs. This is Insight Media's 6th report on the 3D industry. The report is available immediately for $1,500 for a single company site license.

CES 2011 saw the debut of passive polarized 3D HDTVs from a number of key worldwide brands. These new 3D products will change the landscape for 3D HDTVs in 2011 and beyond. They allow for the use of low-cost polarized glasses instead of the heavier and much more expensive shutter glasses. However, the passive 3D HDTVs do have lower 2D and 3D image performance, so which will consumers prefer? This is the key industry need this report seeks to address.

"Insight Media has used a variety of analyses to look at all aspects of the 3D HDTV market in developing this forecast," commented Insight Media President, Chris Chinnock. "We have developed a set of methodologies that seek to understand the dynamics, trends, motivations and potential for the 3D TV markets from multiple perspectives. We have combined these methodologies with sophisticated analytical tools and our comprehensive knowledge of the market to develop this forecast. Our forecast from a year ago was quite accurate, so we trust we can continue to offer valuable analysis and forecast information to the industry again"

Key findings include:

  • Passive polarized 3D HDTV products will find a strong position in the market over the next few years
  • Patterned retarder and active retarder solutions are both likely to garner significant market share
  • Glass-based patterned retarder solutions are likely to give way to film-based solutions relatively quickly
  • Passive solutions for AMOLED 3D HDTVs are likely in the forecast period
  • Passive solutions for PDP 3D HDTVs are less likely, but may be commercialized as the market rapidly adopts passive solutions

EON Reality Software Now Extends Their Auto-Stereoscopic Product Line by Supporting Dimenco's 3D Display Technology
3D-News Posted: Wednesday, February 23, 2011 (5:05 UTC) | Posted By: Webmaster

EON Reality, an interactive 3D software provider, announced that EON now is compatible with Dimenco's rendering core (2D Z) for their 3D displays. Dimenco is a leading advanced technology company in the field of no-glasses 3D displays. EON Reality is proud to incorporate and offer this new enhanced technology in their EON's Artificial I product line.

Dimenco 3D displays, based on the proven Philips WOWvx technology, are designed to grab people's attention with stunning 3D video. The new improved auto-stereoscopic display solution offers the ultimate viewing experience with "eye popping" 3D, brilliant brightness and full contrast. You can view it without having to wear special glasses (auto-stereoscopic) and it is suitable for viewing with more than one person at the same time.

"With the support of the EON's world class software our customers can experience a uniquely impactful way of 3D visualization. Furthermore, for a broad application of 3D in the display market, content availability is a key factor, and with our cooperation a huge step is taken in this respect," said Maarten Tobias, CEO of Dimenco.

"We are proud to be able to support and offer this new stunning and crystal clear auto-stereoscopic HD 3D 52" display to our customers. Dimenco is taking the 3D real-time imaging to a new level," said Mats W. Johansson, President, EON Reality.

3D International exhibits at Cebit 2011 Show
3D-News Posted: Tuesday, February 22, 2011 (16:41 UTC) | Posted By: Webmaster

3D International Europe (formerly VisuMotion) showcases its latest products for the glasses-free 3D representation at the world's leading fair for information technology, CeBIT 2011, at booth B29 in Hall 9.

In addition to the 3D screens made by 3DI which are available in various sizes, this year's presentation focuses mainly on all new software products.

As an outstanding product, 3DI for the first time introduces a software for the automatic conversion of stereo footage into multiview 3D videos suitable for glasses-free 3D representation. This masterpiece of software is the first commercially available product of its kind running on a platform dedicated for 3D screens. The market demand for such a product has been huge and this demand has not been satisfied so far. Thus, 3DI is confident to reach new client bases and take new market share after the product introduction. The major advantage of this software is its power to ease 3D content creation.

For instance, existing stereo footage such as stereo 3D movie trailers for 3D Digital Cinema can be converted utilizing this software for the use on glasses-free 3D screens with acceptable efforts.

The inherent cost and time saving is remarkable for content partners and clients. Hence the usage potential of 3D displays is increased on the market.

Right in time for CeBIT, a new upgrade version of the software product "z.l.i.c.e. 3D", a Software for 3D Postproduction and Editing, is getting ready for release. As of today, 3DI group is the only company active in the world wide market that offers such a kind of software for explicit editing of multiview 3D contents. Such multiview contents do not only contain one image (such as for 2D use) or two images (such as for 3D digital cinema), but rather a multiple of video channels or depth data. This in turn is the prerequisite for a high quality 3D representation on no-goggles 3D screens. The new version zlice3D 3.0 supports, amongst other brand new features, the direct import of many professional video formats. Both software products will be available April 1st, 2011.

"During the past year, we have focused strongly on the development of new software products. There is a clear indication in the market that complicated 3D content creation and missing 3D contents have slowed down major projects", says Mr. Alexander Schmidt, Managing Director of 3DI Europe and 3D International Group CTO. He points out that "Particularly our new software tool which allows the conversion from stereo views to multiple views opens up new ways of content creation. This tool is eagerly demanded by our clients and partners."

A product of the partner company UNITED ENTERTAIN, actually an advertisement stela with integrated 3D screen, is also shown at 3DI's booth. Just recently, 3D International and the Hamburg based corporation UNITED ENTERTAIN have formed a partnership. UNITED ENTERTAIN is specialised to bring 3D technology into the areas of Digital-out-of-Home-Media and Point of Sale (POS).

Alioscopy USA Awards KaZaam!3D Exclusive Digital Signage Distribution License
3D-News Posted: Tuesday, February 22, 2011 (3:12 UTC) | Posted By: Webmaster

Aliscopy USA, one of the world's leading providers of auto-stereoscopic 3D displays and KaZaam!3D, the first glasses-free network to provide end-to-end place-based 3D signage have signed a multi-year exclusive distribution agreement that will greatly simplify the creation and deployment of glasses-free 3D networks at the client level.

In the emerging 3D signage market, KaZaam!3D has assembled best-in-class technologies for an effortless and efficiently bundled 3D network that delivers powerful retail messages to consumers at the time they are making decisions. For the first time, retailers and merchandisers can deliver the immersive, compelling and retentive benefits of 3D marketing through a single vendor solution.

KaZaam!3D's other partners include Technovare players, content management software from DC Media, real-time content creation tools from Applied Ideas and installation, help desk and warranty services from Eastman Kodak.

According to Howard Weiner, CEO of KaZaam!3D, "We are pleased to offer clients a complete 3D digital solution that helps them meet their marketing and merchandising objectives easily, efficiently, and economically." Pia Maffei, COO of Aliscopy USA concurs, stating, "KaZaam!3D understands the complexity of assembling and deploying a truly integrated eco-system of 3D signage, utilizing both proven and well known components and a capable and experienced management team."

SGO debuts Mistika version 6 and Mistika Live at NAB 2011, revealing astounding speed and increased 2D & stereo 3D power in real-time
3D-News Posted: Sunday, February 20, 2011 (7:33 UTC) | Posted By: Webmaster

SGO will showcase its high-end flagship DI and stereoscopic 3D post production system, Mistika and live on-set application, Mistika Live at NAB this year. Located at SGO's booth SL12116 in the South Hall from 11th - 14th April, the company will unveil Mistika's version 6 , revealing a set of brilliant 2D and stereo 3D features. NAB is one of the most important trade shows globally, earning the respect of more than 80,000 digital media professionals annually.

Already credited with the most advanced stereo 3D toolset on the market, and acclaimed for its remarkable speed, Mistika provides ground-breaking levels of creative control for stereoscopic material. It has become the most sought-after stereo 3D system, with highly developed functionality in both 2D and stereo 3D, offering advanced editing, compositing, colour correcting and grading performance. The system's open architecture and open storage approach enables third-party systems to have direct access to files, thus providing flexible workflows. Internally, Mistika also uses open formats at the highest bit-depth quality, with true 16 bit floating point per channel processes, HDR support, 8K resolution support, with optical quality-based processing. By utilising standard SAN technology, with clever application development, Mistika makes the most of inherent SAN capabilities as well.

As stereoscopic 3D production gains momentum, Mistika steps up the pace with new version 6 now able to play an astounding 48 frames per second and includes new data developments for both the left and right eye in stereo 3D. The new upgrade will also make it possible to re-conform in the timeline, while still retaining previous effects, with the option to move them to new positions and durations. New exciting stereo 3D tools include a highly advanced “Matching Colour” feature, which provides an overall accurate pixel-by-pixel colour adjustment between both eyes. Its name suggests it is a colour correction tool, however, it effortlessly corrects polarisation and illumination, with the mere touch of a button. Another stereo 3D highlight is the “Depth Map” tool which solves practical issues, such as colour differences that occur between both eyes, which are derived from mirror rigs or wrong depth when the frame exceeds the parallax (positive or negative), by adjusting this depth to tolerable levels.

Other key features include an increased optimisation for the entire production workflow process, with the main emphasis on significant speed enhancement for native and real-time Raw file data-handling for cameras such as the RED EPIC, ARRI ALEXA, Phantom and Weisscam. Although Mistika has provided real-time workflows directly from RED Raw files for a couple of years now, the addition of support for the RED Rocket hardware transcoding card will increase speed for 4K workflows. Ted Schilowitz of RED Digital Cinema stated at IBC last year: “Mistika is a sophisticated DI and Finishing tool that is well suited for working with REDCODE RAW natively. In our testing and review, it shows impressive capabilities, especially in the 3D realm, that make working with RED's high resolution Raw footage in 3D highly streamlined and logical.” Ted continued: “Now that Mistika is integrating the RED Rocket card into their system, it will become even more powerful, taking full advantage of RED footage at the highest visual quality levels for both 2D and 3D work, supporting both the RED ONE 4K files, and the upcoming EPIC 5K files in a real-time, high performance environment.”

Mistika also supports ARRI RAW files created with ARRI’s D-21 and new ARRI ALEXA Camera with Raw capability enabled. The system can already work with the ARRI ALEXA’s Pro Res image format output, and with added Raw support, continues to make Mistika the working environment of choice for the online post production of quality images.

Mind-blowing increase in speed in Mistika version 6 will result in tremendous time-saving. Its extraordinary speed, combined with its high quality, is critical to the completion of a successful project. It is also now empowered to support up to 5K real-time colour grading. Not only is Mistika’s software power so impressive, but also in addition, its advanced DI, is directly compatible with more than 200 native image formats. This enables post production work to start immediately without any conversion delays, space duplication issues or processing time. These exciting new features are complemented with a remarkable matchless speed due to to Mistika's GPU rendering in connection with Nvidia, which is much faster than CPU solutions. Owing to Mistika's new “Render Farm Manager”, which includes multiple render nodes, supported by the GPU in Mistika's SAN architecture, the speed is unbelievably fast, than ever before. With this GPU render optimisation, new effects have been created which include the Optical Motion Blur, 3DLUTS/1DLUTS and Debayer. They will enable the creation of correct RGB images, the integration of live action and CGI; as well as the application of 3D LUTS or 1D LUTS, in real-time on the clip adjustment parameters, without the need for manual calculations.

Another main feature that streamlines the post production process, including quality control, offline work with MXF DnxHD, and time code support, is that raw camera codecs will no longer present an issue, as Mistika is now able to read most of them. This gives the user the ability to create dailies and to set shooting adjustments beforehand. Mistika can now be used before, as well as after the offline session, to pre-process stereoscopic or Raw camera rushes for the offline. This simplifies the importing process for the offline considerably, and also allows work to continue at full resolution, or in stereo 3D, during the editing phase, as Mistika can now incorporate all changes made to the rushes, as part of the auto-conform process.

A timeline can also now be exported directly to a digital cinema compliant DCP file too. This will save post production facilities many hours of transcoding time, as this complicated process can now be achieved entirely within Mistika. The final stages of the workflow have also been simplified, owing to to the new DCP module. Mistika creates DCPs for dailies, post production and delivery tests which can be used for cinema projection in theatres equipped with DCI projectors.

The latest innovations will also apply to SGO's Mistika Live which allows SGO's powerful stereoscopic and colour correction tools to be taken "on-set", to either provide pre-visualisation and preliminary post production settings, or to be used in a live setting. It is the ultimate work station in a stereoscopic 3D shoot environment and an essential on-set tool that enables shooting adjustments in real-time as well as the creation of dailies for offline systems in formats such as MXF, DnxHD and many others.

Recent projects using Mistika include mammoth landmark production Flying Monsters in 3D with David Attenborough at On Sight, produced by Atlantic Productions for Sky's recently launched 3D TV and for 3D IMAX delivery; award-winning feature film titled Balada Triste de Trompeta, which translates as The Last Circus, was awarded the coveted Goya Award for the Best Visual Effects; PICTORION das Werk's stereo 3D feature film post production on PINA, directed by Germany's famous director Wim Wenders; The Framestore's Philips and LG campaign projects; amongst many other extremely high profile projects which are being completed at many Mistika client sites across the globe which will be announced in due course.

The Mill Chooses Nucoda Fuse to Manage Data Conform and Stereoscopic Playback
3D-News Posted: Sunday, February 20, 2011 (6:31 UTC) | Posted By: Webmaster

Digital Vision has announced that cutting-edge Soho based VFX studio The Mill has installed two Nucoda Fuse systems to manage all footage that travels in and out of The Mill TV and Film Studio. Recent projects utilising Nucoda Fuse include Doctor Who, Merlin, Primeval and stereographic CG shots for the new Narnia film, The Chronicles of Narnia: Voyage of the Dawn Treader. The systems are housed in the new Mill TV and Film state-of-the-art suites in its Clipstone Street premises.

All conforms from tape, film scans or Red are carried out using the Nucoda Fuse systems. The Mill TV and Film then use Nucoda Fuse to export all the VFX elements required for the artists to track, animate and composite; in addition Nucoda Fuse is used to drive dailies sessions for composites to see how work is progressing.

Matthew Clarke, Head of Editorial, Mill TV and Film explains: "Nucoda Fuse is ideally suited to our pipeline as it provides a simple and efficient way to update new versions of shots. Once the composites are finished, we export the conformed show to our SAN. This is a huge benefit to us because the data is automatically available; we can get straight on with the job without having to spend time pulling data into the system."

Mill TV and Film recently used the Nucoda Fuse DVO toolset to clean footage for the BBC's third series of the cult drama Merlin. Matthew says, "Using the Nucoda Fuse DVO Dust tool we were able to automate the majority of the clean up process for the Merlin project, which was shot on 16mm. This is incredibly useful when working to tight deadlines as it allows us to export the entire master and automatically clean it as it's exported to our SAN. Once that's done we visually check through the whole programme to address any further issues that need fixing by hand. It's a job that used to take two days with an experienced artist and now thanks to Nucoda Fuse it can be completed far more quickly."

Mill TV and Film also used the Nucoda Fuse stereoscopic tools for 3D CG shots of the new Narnia feature, The Chronicles of Narnia: Voyage of the Dawn Treader. Matthew continues: "It was really important that we could view the stereoscopic work back on a regular basis to check that the depths were right and that everything was positioned correctly. We were frequently updating shots to fix issues and to be able to consistently view the material was essential and enabled us to meet tight deadlines."

He adds, "Nucoda Fuse has key features that make a big difference to the Studio. It's not uncommon to have 50 layers for a shot and being able to export multiple layers at once and specify the number of handles to do that significantly speeds up our workflow. The ability to move footage around quickly is also crucial for us. Putting it simply, Nucoda Fuse is powerful, fast and easy to use."

NBA and Sensio to feature first NBA All-Star in 3D for international fans
3D-News Posted: Monday, February 14, 2011 (20:02 UTC) | Posted By: Webmaster

The National Basketball Association (NBA) and SENSIO Technologies Inc. announced they have teamed up to provide NBA All-Star Saturday Night presented by State Farm and the 60th NBA All-Star Game internationally in cinemas in live 3D for the first time.

SENSIO will distribute NBA All-Star in Los Angeles to international fans in more than 100 cinemas including in Belgium, Germany, Italy, and Mexico via the expansive SENSIO® 3D Live Network. The game will be presented in SENSIO® Hi-Fi 3D, the frame-compatible format that provides the highest fidelity to the originally-captured images, enabling the best 3D viewing experience for fans.

"Working with SENSIO is the perfect way for us to continue our groundbreaking 3D efforts," said Matthew Brabants, Senior Vice President of International Media Distribution and Business Operations for the NBA. "For the first time, international basketball fans are going to have the opportunity to see NBA All-Star like never before, on the big screen in cinemas with a special courtside seat to all the action - in 3D."

"We are excited to team with the NBA to provide international basketball fans with the best images and a remarkable 3D viewing experience on the big screen," said SENSIO Executive Vice-President and Chief Marketing Officer, Richard LaBerge. "Our award-winning technology, worldwide network of cinema operators, and expertise in delivering compelling live events will make NBA All-Star in 3D an unrivalled success."

The NBA has been a sports pioneer in live 3D, and featured the first-ever live sports event in 3D during NBA All-Star 2007 in Las Vegas. Since 2007, the league has conducted numerous groundbreaking 3D events that have continued to advance the use of 3D technology in sports.

PACE, a leader in Digital 3D that has worked with the league on all of their 3D initiatives, will produce the NBA All-Star 3D events. Coverage will include the use of eight 3D cameras throughout Staples Center, including three special 3D Shadow cameras. The 3D Shadow cameras will be placed directly on top of the main broadcasts cameras, providing an efficient and non-intrusive way to capture all the action in 3D. Exclusive commentary, tailored for 3D, will be provided for international fans watching the 3D events.

NBA All-Star Saturday Night presented by State Farm (Saturday, Feb 19) and the 60th NBA All-Star Game (Sunday, Feb. 20) will take place at the Staples Center in Los Angeles. Each event will tip off at 8 p.m. ET and will air live on TNT and ESPN Radio in the U.S. and in more than 200 countries and territories.

Goya Award goes to Balada Triste de Trompeta (The Last Circus), completed at Molinare Madrid using SGO Mistika for Best Visual Effects
3D-News Posted: Monday, February 14, 2011 (20:02 UTC) | Posted By: Webmaster

SGO revealed that one of their key Madrid-based customers Molinare has recently post produced an award-winning film using Mistika. The film titled Balada Triste de Trompeta, which translates as The Last Circus in English, has been awarded the coveted Goya Award for the Best Visual Effects in the 25th edition of the Goya Awards. Balada Triste de Trompeta has also received the Silver Lion and Osella Awards for best direction and screenplay by highly acclaimed Spanish film director, Alex de la Iglesia at the 67th Venice Film Festival this year.

The film is about two clowns, Sergio (Antonio de la Torre) and Javier (Carlos Areces) that fall in love with the same woman, Natalia (Carolina Bang), a trapeze artist. The story is depicted over two time periods, the Spanish Civil War and the 70's

Tornasol Film Productions produced the film and all post production was completed at Molinare with Ferran Piquer as supervisor using Mistika throughout. Colour grading and DI work was achieved by Jorge Hernandez, Juan Ignacio Cabrera and other VFX artists, namely Oscar Perea and the conforming editor was Marta Lucendo, using SGO's Mistika post production system.

"With more than 600-hundred effects shots and material, that was captured in five different formats, together with different archive image sequences, Mistika was placed at the heart of our production process. Mistika's powerful performance allowed us to fine-tune VFX integration into the film, saving a lot of precious time in modifications, transfers and re-conforming." Explained Ferran Piquer, Digital Cinema Manager, Molinare, Madrid.

One of the Mistika VFX Artists at Molinare, Juan Ignacio Cabrera added: "The speed and flexibility that Mistika delivered, was crucial to be able to deliver on time, due to the extremely tight deadline. Mistika's colour grading is so robust, and the system handled 24-hours of work for three solid weeks without a problem." Juan also presented the Mistika system at a live presentation at IBC last year at the SGO stand, attracting crowds eager to witness the Mistika post system in action at the Amsterdam-based technology trade show.

For further information, please visit http://www.tornasolfilms.com

MasterImage 3D Reveals New 3D Displays and Immersive 3D User Interface at Mobile World Congress
3D-News Posted: Monday, February 14, 2011 (4:50 UTC) | Posted By: Webmaster

At the mobile industry's premiere event, MasterImage 3D, LLC is giving attendees a look at what's possible with mobile 3D today, via demonstrations of a 3D user interface and ultra-high quality 3D displays for smartphones and tablets. The company will demonstrate its new 7" 3D display and 3D user interfaces from content partner Scaleform at Mobile World Congress (MWC), February 14-17 in Barcelona.

At its exhibit stand, 2B13 in Hall 2, the company is showing its MasterImage Stereo Kit (MISK) to hardware, OS, carrier and content partners across the mobile ecosystem. The hardware/software system features an auto-stereoscopic 3D display based on MasterImage's cell-matrix parallax barrier, which delivers a wider viewing angle, brighter image and portrait/landscape modes than 3D displays that employ a 'striped' approach.

On this device MWC attendees will see a groundbreaking 3D user interface from Scaleform that shows the beginnings of the holographic mobile experience. MasterImage 3D demonstrations also feature a number of 3D movie trailers from the latest blockbuster films, 3D commercials, updated gameplay from Crytek's Crysis 2, and an assortment of AAA video game footage samples supplied by the S-3D Gaming Alliance (http://www.s3dga.com) and its member companies.

"These demonstrations give you a feel for where 3D is going," said Roy Taylor, GM of 3D Mobile Display at MasterImage 3D. "As 3D content starts to pop off the screen, the possibilities for gaming, mobile entertainment - even merchandising, get really exciting. 3D UIs are in their early days but stand to be highly disruptive on many fronts. The holographic chess game from "Star Wars" is truly on the horizon."

Dashwood Cinema Solutions To Debut Ground-Breaking 3D Technology Product Line
3D-News Posted: Monday, February 14, 2011 (4:49 UTC) | Posted By: Webmaster

Dashwood Cinema Solutions, developer of 3D solutions, has announced its plan to unveil a new line of cutting-edge Mac®-based stereoscopic 3D products at the National Association of Broadcasters (NAB) convention, held in Las Vegas, NV from April 11-14, 2011, in the 3D Pavilion (booth number C10514D3). Designed to accelerate 3D productions from camera lens calibration to mastering, Dashwood's new product line automates complex production tasks and lends continuity to 3D workflows. "Our new products address gaps in typical 3D workflows. They remove the complexities of working in 3D and significantly reduce downtime during 3D production," comments Tim Dashwood, founder of Dashwood Cinema Solutions. "With these tools, 3D production teams can work with greater confidence, speed and efficiency." Visitors to the NAB show can also experience some of the new Dashwood 3D solutions on the DSC Labs (C10215), Matrox (SL2515), Stereo3D Unlimited (C10514D1), and Panasonic (C3707) booths.

NEW – Stereo3D CAT™ – Fast and Flawless Camera Alignment & Analysis
Stereo3D CAT™ is an on-location software calibration and analysis system that dramatically simplifies the calibration of left and right eye cameras. Equipped with a unique eyestrain warning system, Stereo3D CAT™ scans 3D footage and calculates the correct camera alignment points. Feedback guides illustrate the depth of the 3D shot and provide directors and cinematographers with a visual aide for making convergence adjustments and proper interaxial separation. "3D camera calibration is very time-consuming and complex; Stereo3D CAT™ helps speed up the process by providing both quantified feedback and visual guides that properly and quickly set up your left and right cameras in the rig," says Dashwood. "What used to take up to an hour, now takes only minutes to accomplish using Stereo3D CAT™. Production crews can finally make quick lens changes without the time-consuming process of re-calibration using traditional charts."

Stereo3D CAT™ Feature Highlights:

  • Supports all 3D single or dual input and output modes, flip/flop left and/or right eye orientation, automatic or manual (with the new Dashwood 3D chart) disparity correction, and HIT convergence adjustment with automatic scaling
  • Eyestrain warning system with histogram for comparison of left/right eyes
NEW – The Dashwood 3D Chart – Capture Your Best Shot
Developed in conjunction with DSC Labs, the Dashwood 3D Chart is a brand new stereoscopic chart that automates the display of accurate 3D rig calibration at unprecedented speeds. When integrated with the new Dashwood Stereo3D CAT™ calibration software or Stereo3D Toolbox v3, the chart's unique visual code trackers work alongside the applications to automatically track to 1/1,000 of a pixel for ideal stereo alignment. The chart also offers an interface for live feedback to assist in automating camera alignment, sync testing and slating, and color and gamma calibration. For those aligning manually, the Dashwood 3D Chart offers a brand new manual pattern alignment that features DSC Labs' patented FiddleHead spirals for corner-to-corner focus.

NEW – Stereo3D Toolbox™ v3.0 – Flagship 3D Mastering
Also being showcased on the stand is the highly anticipated version 3.0 release of Dashwood's award-winning flagship tool: Stereo3D Toolbox. Utilized by post-production houses around the world for professional stereoscopic 3D mastering on the Mac platform, Stereo3D Toolbox outputs media to a wide range of stereoscopic 3D formats and manages the demuxing of side by side, interlace and over/under formatting. Stereo3D Toolbox's stereoscopic mastering capabilities include unmatched sub-pixel precision, pixel-precise straight or angled floating windows, high-contrast "ghost toasting," intuitive preview tools, fine control of image exposure and color balance, 2D Z-Depth to stereoscopic conversion, and more. Additional top-secret features of Stereo3D Toolbox v3.0 will be revealed just in time for NAB.

NEW - Dashwood Stereo3D Utilities
Also to be showcased for the first time at NAB are Dashwood's new utility applications. These newly developed tools support ingest of 3D material from new cameras on the market and output of stereoscopic files to monitors and recording devices.

For more information about Dashwood Cinema Solutions, go to http://www.dashwoodcinemasolutions.com

On Sight uses SGO's Mistika to create visually stunning stereo 3D for "Flying Monsters in 3D with David Attenborough" for Atlantic Productions for SKY's 3D TV & 3D IMAX Delivery
3D-News Posted: Monday, February 14, 2011 (4:48 UTC) | Posted By: Webmaster

SGO Mistika was used for all the stereo 3D, 2D; - and its first ever 3D IMAX, by London's On Sight, for the post production of the breath-taking documentary "Flying Monsters 3D with David Attenborough". Produced by Anthony Geffen at Atlantic Productions and directed by Matt Dyas, a magnificent view of a prehistoric world is brought back to life to air on 3D television and the giant IMAX screen. The Head of Operations at Atlantic Productions is Ruth Sessions and the Commissioning Editor for SKY 3D TV is Celia Taylor.

On Sight, leading UK HD and S3D specialists, renown for using innovative technology, chose Mistika for this high profile project which involved multi deliverable formats. Sir David Attenborough had a clear idea of the story he wanted to tell, but to shoot at a resolution suitable for both 3D television and 3D IMAX was a challenge.

The footage was shot in multiple world-wide locations by DoP, Tim Craggs, using the RED ONE camera in 4K. The challenge was to bring extinct pterosaurs back to life in CGI while conveying the story in stereo 3D. The location footage and CGI had to be carefully integrated, in particular for one of the final sequences where Sir David glides with a 50ft wingspan pterosaur. Owing to Mistika's innovative stereo 3D technology and many teams working together, project goals were achieved with striking results. Mistika's ability to handle RED RAW data was time efficient and prevented any quality degradation of the footage and entailed RAW files that could be graded directly without the conversion process that other systems require.

Atlantic Productions' undertaking of such an ambitious first stereo 3D IMAX project, showed confidence in On Sight's expertise with the brief to create a realistic and immersive 3D experience, incorporating live action CG with stereoscopic 3D visual effects. On Sight relied on the Mistika post production system to overcome the challenges involved. Collaboration is the key for 3D, and On Sight worked with Atlantic Productions and Vision3 to plan the shoot and workflow. On Sight provided production equipment as well as stereo 3D technical services throughout the post production process which covered workflow planning for both its offline and dedicated Mistika online stereoscopic 3D suites.

Angus Cameron, founding partner and post stereographer at Vision3, comments: "Flying Monsters was of course a flagship 3D programme for SKY and as such had to be produced to the highest possible standards. The Vision3 team welcomed the opportunity to again work closely with On Sight and in particular Andy Shelley and Mistika operator Andy Lee on the project. The toolset Mistika provides, including the advanced stereo 3D options, makes it the most powerful and interactive tool on the market when it comes to tackling a cutting edge show such as "Flying Monsters 3D with David Attenborough." Angus Cameron adds: "It is important that stereo 3D projects can be handled as efficiently as possible in post, to encourage programme makers to embrace the medium. Mistika is an important tool when it comes to making this a reality. "Flying Monsters 3D with David Attenborough" was a ground-breaking project for both television and the big screen that presented a range of exciting challenges, which we were happily able to meet."

CGI and Live Action interaction proved to be the main challenges faced initially, as well as the high resolution and large file formats and enormous scale of the project. The tight broadcast deadlines facing On Sight, were overcome owing to Mistika's remarkable speed and turn around time, resulting in delivering the highest quality work on schedule.

The implications of producing CGI for 3D IMAX resulted in having to significantly refine and enlarge the smallest details in the film to cater for the unforgiving nature of magnification that the 3D IMAX medium poses. The Atlantic Productions' team worked for months with scientists to build accurate creatures based on original fossils so that the final outcome was credible and realistic.

Due to the enormous scale of the project, On Sight networked two Mistika systems together, in order to improve efficiency where the online workload could be shared in real-time, which was a clear advantage. This set up using Mistika, enabled the Mistika VFX & Stereo 3D Artists, Andy Lee and Miguel Caamando at On Sight to work on specific tasks and thus maintain efficiency. One would work on a depth grade in one Mistika, while simultaneously, the other Mistika operator would work on a stereo correction, which substantially accelerated the process.

There was also a large amount of visual effects footage for the programme, and On Sight was able to receive the material using Mistika, and simply drop it into the documentary effortlessly. The stereo 3D finishing work, which Mistika managed powerfully and seamlessly across the workflow at On Sight, included stereo quality control, conforming, colour matching, colour and stereo 3D depth grading, stereo fixing and compositing.
Andy Shelley, Head of Development at On Sight stated: " The Mistika platform gives us incredible flexibility, efficiency and stereo 3D workflows which allowed for real-time adjustments, which was great for the client to be able to see immediate results in the finishing suite. Mistika's incredible power in stereo 3D has opened opportunities for film-makers to create exciting content now and in the future."

On Sight, one of the UK's major stereo 3D pioneers, has become associated with expert 3D production and 3D post services. With 3D rapidly gaining momentum it is apparent that On Sight is the company to turn to for advice, products and solutions for the latest sought after format. SGO's Mistika will help to support On Sight in meeting the growing and complex demands that stereo 3D productions involve.

The visually stunning "Flying Monsters 3D with David Attenborough" stereo 3D production, aired on SKY's 3D and National Geographic channels in December with an upcoming 3D IMAX delivery launching in April this year.

China International 3D World Forum & Exhibition
3D-News Posted: Monday, February 14, 2011 (4:47 UTC) | Posted By: Webmaster

The 7th China International 3D World Forum & Exhibition (C3D World) will be held on April 8-10, 2011 at the Shenzhen Exhibition Center, Shenzhen, China. C3D World will be held in conjunction with the 77th China Electronics Fair. The China Electronic Fair has an annual exhibition scale of 150,000 square meters, servicing the consumer electronics and industrial applications. Last year's November Shanghai event had over 1,500 exhibitors and 40,000 attendees. Organizers expect even higher attendance at the Shenzhen event.

"China is a huge and important market," said Insight Media President Chris Chinnock. "I expect it to also aggressively embrace 3D in all shapes and forms. While some 3D solutions will be home grown, many will come from other regions. A trade show focused on 3D in China is a great way to build technology and business relationships that can benefit both parties long term."

C3D World, held twice yearly in April and November, is the most authoritative, professional, and influential forum and exhibition in the area of three-dimensional technology in China, having received the long-term support and participation of the professional organizations in 3D stereoscopic video, 3-D digital modeling, virtual simulation, and holographic imaging technology from South Korea, Japan, Taiwan, United States, Europe and other countries.

The April event will feature the world's latest technologies, industrial applications and live interactive 3D stereoscopic video and consumer electronics experiences available. C3D World, growing up with China's three-dimensional information industry, promotes the independent innovation of the 3-D information technology and application industry in China.

PICTORION das werk selects SGO Mistika for first Stereo 3D film 'PINA' directed by Wim Wenders to première at the Berlinale Filmfestival
3D-News Posted: Monday, February 14, 2011 (4:47 UTC) | Posted By: Webmaster

SGO's Mistika system was selected by PICTORION das werk and was at the heart of the post production process for the stereoscopic 3D for latest film "PINA", directed by well known German director Wim Wenders. The world première of the film will take place in Berlin on the 13th of February at the 61st Berlinale Filmfestival, making history as one of the very first stereo 3D films ever to be shown at the festival. "PINA" will be shown in European cinemas at the end of February 2011.

"PINA" was filmed completely in stereo 3D, mainly using two Sony HDC 1500 cameras. Mistika was used from the beginning of the post production chain, which included the HDSR data capturing in its native Dual YUV-10bit JS format. DI conform and finishing Artist at PICTORION das werk, Christian Troeger states: "Throughout the post production of "PINA", Mistika empowered us to work in various resolutions, formats and frame-rates in one timeline, which was a major advantage. This is why Mistika is considered the perfect system for challenging projects like this that require demanding deliveries."

Christian explains the stereo post process: "Two weeks before the "picture lock" stage of the process, we decided to capture the maximum length of every shot that we anticipated for the final edit using Mistika, in order to have enough time to ingest all the Dual streams from over 130 original camera tapes." He continues: "In an "A-mode" timeline in Mistika, we flipped all mirorr rig "eye" shots and created from this timeline, a DPX data-pool, which relied on the powerful capacity of the SAN storage, which became the source-pool for the workflow including all the other systems that were also used for work on the project. Thereafter, it literally took seconds for Mistika to bring an offline edit to a high resolution stereo 3D conform timeline, where the VFX and grading departments could immediately start working from one data pool."
The initial depth grade in stereo 3D incurred more than two weeks of concentrated effort with Alaine Derobe, a stereoscopic pioneer and on set stereographer, highly experienced veteran from the early seventies. The colour grading took place at the same time as the stereo 3D depth grading process in Mistika, which made it possible for director, Wim Wender to check the colour matching while Alaine simultaneously corrected the stereo in the Mistika suite.

Due to Mistika's GUI and picture processing capability, Christian was able to work at the same time on the graphics monitor in anaglyph mode and view the polarisation of the image with the Dual HD projection. "The convergency graph and stereoscopic warp functionality in Mistika was a great help as it enabled me to determine what was happening in real-time, and still be able to make corrections where necessary." Christian adds.

Christian Troeger and Sven Heck, both DI conform and DI Artists, also completed the stereo 3D framing using Mistika for the 1:1.85 picture, which would normally occur during the colour timing in the grading suite. However, in this production, it made more sense to render all the geometric changes, such as framing, stereo corrections, warps and compositing, all at once in the mistika process tree. Mistika was also used for some VFX shots, mostly compositings to eliminate polarisation problems, fix the stabilisation and other re-touches that were required.

Sub-titling of various language versions were also completed in Mistika, which involved creating a "Mistika-effect" to convert the 2D sub-titles into the stereo 3D set up, followed by setting the depth for each one of them separately, while concurrently, taking the image behind the sub-title, into account. A second depth grade took place using Mistika to tackle the sub-title layers which are situated on top of the stereo 3D footage. This set-up was created in the final DCP resolution of 1998 x 1080, while the film maintained its native data format in HD right up until the end, to avoid unnecessary rescaling of the HD-Tape transfers and Print-to-Film processes.

The official film trailer is available to view on You Tube at http://www.youtube.com/watch?v=8dflLt1G_Tc

Other websites to visit about the film include http://www.wim-wenders.com and http://www.pina-film.de

Illuminate Hollywood 3D Picks Qube!
3D-News Posted: Monday, February 14, 2011 (4:45 UTC) | Posted By: Webmaster

PipelineFX, makers of Qube!™, announced that Los Angeles-based Illuminate Hollywood 3D has picked Qube! to manage their stereo conversion render pipeline.

Illuminate Hollywood 3D is a wholly owned company of Illuminate Hollywood, the leader in innovative technology services for film, television and advertising production and is focused on helping clients convert their productions to 3D. Illuminate 3D has successfully developed "front to back" digital 3D solutions for stereoscopic productions. Illuminate 3D offers 2D to 3D conversion, stereo3D finishing, full post production for stereoscopic titles, stereoscopic CGI effects, titles and motion graphics, 3D CGI modeling and animation, matte painting, motion tracking, rotoscoping and image stabilization services.

"When launching the new division of Illuminate Hollywood we wanted to hit the ground running with applications that work out of the box but are also flexible enough to integrate with our custom software," said Ron Sabatino, VP Head of Production at Illuminate Hollywood 3D.

Illuminate Hollywood 3D was setting up a 2D to 3D conversion facility with a known toolset of applications including Nuke, Maya and Fusion. When looking for a render management solution the main challenge was to find a system that had a mature and flexible python api.

"I have worked with several other commercially available render managers and wanted a solution that was robust enough to quickly fulfill our current pipeline needs," said Chris Reid, Lead Pipeline Developer at Illuminate Hollywood 3D. "I needed something that could grow and change as we grow and change, our choice had to seamlessly integrate with our in-house libraries and give the ability to create our own jobtypes and custom submissions as necessary. From experience I wanted something database driven and completely accessible by command line."

"Being a pipeline developer, you know that you are always going to have to grow your tool set," continued Reid. "So flexibility and the API were the most important things for me, but we also wanted a render manager that had a GUI interface that was usable by our artists. Something simple but robust enough for them to get the information they need easily. Qube! had all of those things right out of the box."

"Support from PipelineFX has been amazing, really the best ever for me," added Reid. "Responses to cases have been almost instantaneous. I'll just throw something out there if I can't find it quickly in the docs and someone will send me a couple lines of command line or something that I need right away. I'd definitely say PipelineFX support is top notch."

"Stereo work is taking the industry by storm and we are proud to be the render management platform of choice for the leaders in 2D/3D conversion," said Richard Lewis, CEO of PipelineFX. "Illuminate Hollywood 3D is building a flexible, high-performance pipeline and we are excited to be working with them as they grow their stereo conversion business."

Qualcomm's Snapdragon Processor Powers Advanced 3D Gaming and Stereoscopic 3D in the Latest Tablets and Smartphones
3D-News Posted: Monday, February 14, 2011 (4:45 UTC) | Posted By: Webmaster

Qualcomm Incorporated announced that its Snapdragon™ processors are enabling the latest and greatest multimedia experiences in today's commercial mobile devices, including stereoscopic 3D (S3D) entertainment, 1080p 30fps HD video capture and playback, console-quality gaming and full web browsing with Adobe Flash 10. The newest member of the Snapdragon family, Qualcomm's APQ8060 dual-CPU processor, powers the HP TouchPad, which HP introduced yesterday.

"Our work with industry leaders has allowed us to showcase the full spectrum of Snapdragon's graphics and multimedia capabilities in both the tablet and smartphone space across major software platforms," said Raj Talluri, vice president of product management for Qualcomm. "With more than 75 Snapdragon devices already announced, 150 Snapdragon devices in development and over 100 high end mobile games optimized for our GPU, Qualcomm continues to be a leader in delivering high performance devices to market."

The first webOS tablet, the HP TouchPad, offers a 9.7-inch diagonal multitouch display, an innovative and intuitive multitasking UI and a robust platform for game development. Qualcomm and HP collaborated with Polarbit to optimize its action-packed arcade flight simulation game, Armageddon Squadron II, for the HP TouchPad. Running on the HP TouchPad, Squadron II showcases dynamic lighting and shading with enhanced motion blur visual effects to create a real-world gaming experience, which is made possible with the power of Qualcomm's Adreno® 220 GPU.

"With the APQ 8060 and Adreno 220 GPU, the HP TouchPad delivers a high-performing and fluid multitasking user interface, as well as offers game and multimedia application developers a high-performance environment for their applications," said Jon Oakes, director of TouchPad Product Marketing at HP.

Qualcomm's embedded CPUs and GPUs are designed from the ground up to deliver unprecedented processing and 3D graphics performance with industry-leading efficiency to extend battery life. The 8x60 family, with the APQ8060 being the newest addition, is part of the third generation of the Snapdragon family and is the ultimate solution for the latest multi-tasking smartphones and tablets. The third-generation includes: two asynchronous processor cores; an integrated Adreno 220 GPU with twice the processing power of its predecessor; support for up to a 16 Megapixel camera; and can capture and display HD 1080P stereoscopic video or 8 Megapixel stereoscopic still images to an autostereoscopic panel or a 3DTV (via HDMI), allowing consumers to capture high resolution video or stills and watch them without the need for special glasses.

The second generation Snapdragon single-core family of CPUs is already powering numerous smartphones that are commercially available today, including the recently launched Sharp Galapagos 003SH, a 3D entertainment smartphone. The Galapagos 003SH is powered by the Snapdragon MSM8255™ processor, which provides the ability to capture and display pictures, as well as play movies, in stereoscopic 3D without the use of glasses. The Galapagos 003SH also supports the Adreno 205 GPU for 3D gaming capability in addition to a 9.6 Megapixel camera and HD 720p video for playback and recording.

"In order to provide the best mobile user experience possible for the Galapagos 003SH, we were thrilled to work with an industry leader such as Qualcomm," said Hiroaki Tochihara, division general manager, Personal Communication Systems Division II, Communication Systems Group, Sharp Corporation. "The 003SH provides an innovative and robust user experience with its next-generation 3D entertainment capabilities, and Qualcomm has been instrumental in helping to enable these features and bring this device to market."

Mistika Rocks at On Sight with stunning stereo 3D for Prince's Trust Rock Gala in 3D
3D-News Posted: Monday, February 14, 2011 (4:44 UTC) | Posted By: Webmaster

Mistika is the system of choice for all of On Sight's finishing work which included the recent Prince's Trust Rock Gala in 3D concert, produced by Dominic Saville and Vicki Betihavas at 3DD Productions/Nineteen Fifteen Productions and directed by Marcus Viner.

The music extravaganza, which was held to raise funds for young disadvantaged people in the UK, was filmed in stereoscopic 3D and broadcast on Sky's 3D and Sky Arts Channels. Hosted by comedians Rob Brydon and Barry Humphries as Dame Edna Everage at The Royal Albert Hall, the high profile event included appearances by the Prince of Wales and Duchess of Cornwall along with an impressive celebrity line up, namely Phil Collins, Eric Clapton, Mike & The Mechanics, Tom Jones and many other music legends.

On Sight's HD Lab provided audio dubbing, final mixing and Dolby E encoding, impressive stereoscopic 3D post production services including stereo 3D offline suites and a stereo 3D Mistika finishing suites, plus 3D, HD and SD deliverables.

The project was filmed using Telegenic 3D Sony 1500 cameras. Initially, Mistika conformed the footage from stereoscopic HDCamSR tapes into two full resolution editing streams for the left and right eye. Mistika's unique stereoscopic alignment tools were then used to quickly align the left and right cameras. The process is speedily accomplished using Mistika's in-built optical recognition software to remove any vertical misalignments caused during the shooting process.

Mistika was used to create an entire stereoscopic title sequence from the existing stereo 3D footage, which was composited into picture frames, as if they were mounted on the walls of the venue at The Royal Albert Hall. David Cox, Mistika Visual Effects Artist and Colourist who was responsible for the stereo 3D post production on the project at On Sight explained: "To achieve this effect, I initially found 2D images of picture frames and used Mistika's clever 3D bump-mapping feature to give them significant depth. I then created a camera move and composited a number of these over a rich "wallpaper" background, complete with shadows. The next step was compositing the stereoscopic 3D shots of the performers into the frames, so that the pictures within the frames themselves were also moving in 3D to create a magical hologram effect. " David then used Mistika to add titles that floated in front of the picture wall. This ingenious effect was completed in a single pass within Mistika's stereo 3D compositing environment, which enables a virtual stereoscopic 3D camera to be animated and its inter-axial distance to be adjusted. This highly-developed functionality in Mistika, combined with individual convergence adjustment for each individual picture within the picture frames, as well as the title elements, gave total control over the stereoscopic 3D depth budget.

Tony Maher, Senior Producer at On Sight states: "The extent and speed of the Mistika stereo tools along with an experienced team involved throughout the shoot and post process, meant a 2hr plus concert, with a plethora of versions and deliverables, could be delivered quickly and efficiently to the highest standard of stereoscopic production."

London's award-winning visual effects house, Framestore, chooses SGO Mistika for PHILIPS' stunning stereo 3D film The Foundling
3D-News Posted: Monday, February 14, 2011 (4:44 UTC) | Posted By: Webmaster

SGO's Mistika was used at every stage of Framestore's post production pipeline for the stunning stereoscopic 3D post production of The Foundling, produced for PHILIPS. Mistika was used for conforming, creating seamless workflows, stereo 3D graphics, titles and visual effects. The film was designed to demonstrate the PHILIPS 21:9 Cinema 3D TV for the brand's "Parallel Lines" competition, directed by Barney Cokeliss for RSA Films. The PHILIPS Parallel Lines campaign invites directors to put forward their own unique visions of a set six-line dialogue to illustrate that: "There are millions of ways to tell a story. There's only one way to watch one."

Framestore's Executive Producer, Commercials, Tim Keene states: "Mistika gave Framestore the full Stereo toolset to see through the project from start to finish. Originally I had set aside other 3D stereo VFX resources to assist the post production, but soon realised that I was able to rely solely on the Mistika to cater for all the VFX and Mastering needs of The Foundling."

Framestore's brief was to create a subtle and immersive 3D experience, in the style of their previous work for Avatar. Framestore, leading UK authority on stereoscopic 3D and renown for using innovative technology to create high-end images for every platform, chose Mistika for this high profile project. Initially, Mistika conformed the film from DPX files into two full resolution streams for the left and right eye. Its unique stereoscopic alignment tools were then used to quickly align the left and right cameras. The speedy process was impressively achieved using Mistika's in-built optical recognition software to remove any vertical misalignments caused during the shooting process.

David Cox, Mistika Visual Effects Artist & Colourist was responsible for the entire stereo 3D post effects, using Mistika, where he explains: "Colour grading was initially carried out in a dedicated grading suite at The Framestore in order to allow the director to continue a relationship with a particular colourist. Mistika was able to create a seamless workflow to enable this. It presented left and right streams of corrected DPX files to the external grading system, flipping and flopping shots where necessary to make the external grading as simple as possible. While the grading was in process, I was able to continue to work on the ungraded material knowing that when the grading was complete, I could simply swap the ungraded DPX files for graded ones and all my work would simply be attached to the graded images. This worked perfectly, as did Mistika's own colour grading ability to match shots that were later changed and to provide a final "once-over" in 3D."

Mistika was also used to create all the 3D graphic and visual effects sections in the film. Graphics included forming titles which dissipated in a smoke-effects fashion, created by using Mistika's "feedback" effect to create a procedural animation to the internally generated type. There was also a "time passing "sequence which was created using many traditional circus posters and these where composed in stereo 3D using Mistika's stereo 3D compositing space, which allowed accurate positioning, while viewing the result at the same time in stereo 3D.

There were also many subtle and outstanding visual effects, which were deliberately intended to be invisible to the audience. One example was the scene of the mother's face at the start of the film. It was felt that she looked too old in that scene, as she needed to look older later on in the film, and the comparison was not so clear. Mistika's painting tools came to the rescue and were used to "airbrush" a younger look to her face, with the animated result tracked in stereo 3D onto the stereoscopic base shot.

Other visual effects shots that had great impact in the film, included adding a stereo 3D coconut into a "coconut shy" shot, so that the coconut flew directly at the audience for a classic, surprise "stereo 3D moment" making viewers react suddenly. The closing scene of the circus caravan train moving away were actually tripled in length using combined multiple passes in Mistika to elongate the entourage. Finally, there were a number of small tweaks that were required to perfect certain shots in the project, such as removing distant buildings and adjusting elements for better composition and clarity using Mistika.

David Cox adds: "Mistika proved to be the perfect post production tool for this project as it needed to handle all of the natural stereoscopic issues, plus be able to make edit changes, colour grade and provide graphics and visual effects to the final film. It did all of this extremely quickly, allowing the maximum creative time to be spent perfecting the film."

The Foundling depicts the life of a unicorn baby abandoned at a circus by his mother. The unicorn boy grows up in the circus' freak show, much to the amusement of spectators. The unicorn's mother returns to see her son and he chases her through the circus in 3D.

The film is available to view at PHILIPS in 2D and in-store in 3D as a way of demonstrating PHILIPS' new 3D TVs.

VIVA Creative Adds New Dimension to 3D Brand Experiences
3D-News Posted: Monday, February 14, 2011 (4:43 UTC) | Posted By: Webmaster

VIVA Creative distinguished itself as an early industry leader in stereoscopic 3D event and video production, and has expanded its existing technology, equipment, and talent to meet increase in demand. Capabilities now include multiple 3D edit suites for polarized or anaglyph 3D post production, 3D animation and motion graphics, and expanded 3D shooting expertise with the latest industry cameras.

VIVA Creative continues to innovate in the space, as one of the first experiential agencies to help clients realize the significant potential of 3D marketing to tell brand stories with a new perspective.

Lorne Greene, CEO, says, "We are seeing a huge increase in demand for brands who want to incorporate stereoscopic 3D into live and virtual experiences for a deeper level of audience engagement. Our investment in resources and talent ensure that we are best in class."

VIVA Creative announced it will continue to grow this line of business and supplement its in-house production facilities to support complete turnkey creation of 3D media.

Manfred Sprinckmoller, VIVA's president of post production, offered, "As the technology becomes more advanced, it also becomes more flexible and accessible, allowing us to develop strategic production resources to deliver cutting-edge stereoscopic 3D solutions that fit any messaging need."

For additional information about VIVA Creative's 3D and production services, visit http://www.vivacreative.com

STEREOLABS introduces new Stereo Image Processor PURE
3D-News Posted: Tuesday, February 8, 2011 (5:45 UTC) | Posted By: Webmaster

STEREOLABS, a pioneer in the development of advanced Stereo3D solutions for the broadcast industry, announced the release of PURE, a 3D HD live production system.

Designed for studio and mobile 3D production, PURE features automated alignment of stereo images, correcting lens, sensors and geometric mismatches directly on-set. The system also provides realtime 3D monitoring, convergence adjustments, and a comprehensive range of tools to help producers and stereographers control their 3D depth during shooting.

"Stereoscopic 3D production is a formidable challenge. Broadcasters and content creators need powerful and flexible tools that simplify their 3D workflows", said Edwin Azzam, chief executive officer of STEREOLABS. "By bringing PURE to the market, our goal is to deliver the best quality footage possible, while making the creation process much quicker and cost-effective for the studios."

The PURE solution will be showcased at the British Video Expo (BVE) booth L18. The BVE is held at Earls Court 2, London, UK from February 15-17.

Digital Revolution Studios & 3ality to Co-Produce the First Televised 3D Creative Awards This February 9th
3D-News Posted: Tuesday, February 8, 2011 (5:45 UTC) | Posted By: Webmaster

Digital Revolution Studios (DRS), a full-service stereoscopic 3D studio, joined forces with the International 3D Society (I3DS), 3ality Digital (3ality) and Influence Pictures to produce the world's first telecast of the 3D Creative Awards held at the Grauman's Chinese Theater. The annual event will be broadcast on the soon-to-launch 3D television network "3Net," a joint venture between Discovery, Imax and Sony. The 2-hour TV event will feature the full awards ceremony honoring the best of 2010's 3D films, TV programs, gaming, technologies and advertising. The telecast will also highlight red carpet celebs, interviews with 3D legends and pioneers, and sneak us a peek at upcoming 3D releases.

"DRS has been an integral part of our telecast plan from day one. Their expertise and capabilities were key to our confidence in mounting the show," states I3DS President, Jim Chabin. Principals from DRS are Executive Producer Gina Light Tanner and Post-Production Producer, Craig Tanner. The production teams will combine their vast experience and proven technologies in effort to create a robust 3D workflow that will set the standard for all upcoming telecasts of this kind.

According to DRS CEO, Gina Tanner, "It is important that the 3D industry create a cost-effective solution for the TV market. Combining 3ality's 5-star ability to power live action performances with DRS simplicity model is a perfect example of how we can work together to reduce costs and maintain state-of-the-art quality content." 3ality's Ted Kenney remarked, "I'm delighted that the 3ality Digital team can work with the International 3D Society and Digital Revolution Studios on a broadcast that is going to set the standard for all the ones that follow. One day, shows like this will be ubiquitous. It's an honor to be a part of the very first one." DRS will provide two of their broadcast quality 3D rigs in addition to 3ality's rigs for the filming of the event. All post-production will be produced at Digital Revolution Studios where it will be prepped for distribution on 3net for the nation's first 3D broadcast of an awards show.

Eternix releases the new version of Blaze Stereo Extension
3D-News Posted: Tuesday, February 8, 2011 (5:45 UTC) | Posted By: Webmaster

Eternix Ltd. announced that it has released the advanced version of Blaze Stereo Extension, which runs on top of Blaze View or Blaze Terra. The enhanced Stereo Extension enables users to experience their geographical data in true stereoscopic view, on-the-fly and without pre-processing.

Blaze Stereo Extension now supports both the hardware-based NVIDIA 3D Vision, and the simple anaglyph stereo. The extension renders a stereoscopic view in real-time, using any geodata, regardless of size or complexity: Terrain elevations, 3D models, extruded shape files, and even user-created symbols and annotations. With a single click, the stereoscopic view is achieved through the use of a sophisticated technique of generating a 3D image, which leaps out of the screen. Unlike other solutions in the market, which require Quadro-based workstations, Blaze Stereo Extension can also run on affordable hardware, and does not demand a professional graphics card.

"The new version of Blaze Stereo Extension brings a whole new dimension to the Blaze visual experience, wiping out the borders between illusion and reality," said Daniel Zeitlin, CTO. "Delivering high-quality stereoscopic view is paramount to a successful image understanding."

A video demonstrating the extension is available through this link (anaglyph glasses are advised): http://www.eternix.co.il/videos.html#video16

On Sight purchases second SGO Mistika 4K system for Stereo 3D and 2D projects
3D-News Posted: Tuesday, February 8, 2011 (5:44 UTC) | Posted By: Webmaster

In a move to continue the expansion of its post production services and to provide clients with on-going advanced and efficient 2D and stereoscopic 3D productivity, London-based On Sight, has invested in an additional SGO Mistika, with 64TB SAN, and upgraded both systems to 4K playback. With the reputation as one of the most powerful 2D and stereo 3D post production tools in the market, Mistika already plays an integral role in supporting On Sight's existing current project work-flow and in attracting new project work to the company. Mistika is the system of choice for all of On Sight's finishing work which includes 2D and stereo 3D commercials, corporate films, documentaries and feature films.

On Sight, one of the UK's major stereo 3D pioneers, has become associated with expert 3D production and 3D post services. The company's stereo 3D experience ranges from Axis Films' involvement in the first ever live 3D broadcast to their HD Labs' SGO Mistika 3D finishing system. With 3D rapidly gaining momentum it is apparent that On Sight is the company to turn to for advice, products and solutions for the latest sought after format. SGO and Mistika will help to support On Sight in meeting the growing and complex demands that stereo 3D productions involve.

Simon Craddock, CEO of On Sight, states: "On Sight is delighted to have invested further in Mistika and the ground breaking technology it brings to our stereo 3D operation. With Axis Films, On Sight's camera rental division, expanding its stereo 3D operation recently, the additional Mistika will allow us to provide the best stereo 3D workflow solution in the UK."

"The close relationship between our two companies means that we will continue to meet the evolving needs of stereo 3D throughout the entire production process and maintain Mistika's position as the best system in the market." adds Geoff Mills, Director of SGO Global Sales & Operations.

On Sight's second Mistika system, which has already been installed at the Berners Street location, will not just be perceived as an advanced stereo 3D tool, but also as a complete post production system being made up of highly developed 2D tools which include editing, conforming, image restoration, compositing, colour grading, multi mastering and DCP for both 3D and 2D. Mistika will form the central core of the work-flow process during each post project, further demonstrating how having a Mistika, enhances a quality driven business and provides first-rate service, based on its unrivalled speed, highly developed functionality, openness, flexibility and ability to integrate seamlessly with other systems.

On Sight has recently worked on an impressive number of high profile stereo 3D projects using Mistika for music, commercial and feature clients, which includes a breath-taking factual 3D and CGI documentary titled Flying Monsters 3D with David Attenborough for Sky's 3D Channel produced by Atlantic Productions and a stunning project for The Prince's Trust Rock Gala in 3D produced by Nineteen Fifteen/3DD Productions featuring Eric Clapton, Tom Jones and many other music legends.

Phereo Provides 3D Photo Processing Technology for NVIDIA's 3DVisionLive.com - a New Web Community for 3D Content
3D-News Posted: Tuesday, February 8, 2011 (5:44 UTC) | Posted By: Webmaster

Phereo Ltd. (Phereo), a pioneer in 3D image technology, announced that they are providing 3D photo management technology for NVIDIA® Corporation's new online 3D community, 3DVisionLive.com.

3D movies have won over audiences around the world, and now 3D is getting its web breakthrough with 3DVisionLive.com. Launched at CES 2011 on January 4, the new online community enables users to upload, share, rate, and view full-resolution stereoscopic 3D photos, as well as enjoy 3D movies and videos, via a NVIDIA® 3D Vision™ PC and web browser.

Phereo, as a pioneer of 3D viewing on the web, collaborated with NVIDIA to produce the photographic section of the new 3DVisionLive community website. Phereo received early access to NVIDIA's 3D Vision technology and the ability to bring 3D Vision photo browsing to their own users at Phereo.com, making Phereo.com one of a very select number of websites to offer the new technology from NVIDIA.

The new 3DVisionLive.com website allows users to browse 3D images, upload their own content and share their love of 3D. It also provides social networking features, allowing users to comment on photos and bookmark their favorites. In addition, the site's full-screen mode slideshow feature creates a spectacular 3D experience.

"It's amazing how quickly 3D technology leaps beyond geeky red-cyan glasses to a widespread and commonly adopted technology. We're delighted to be working at the forefront of this new technology with an industry leader like NVIDIA," said Dennis Sedov, CEO of Phereo.

"One of the reasons we developed 3DVisionLive.com was to give the average consumer or photo-enthusiast an easy way to experience high-quality 3D," said Phil Eisler, general manager of 3D Vision at NVIDIA. "Phereo's technology helped us to quickly create a cool, full-featured website that allows anyone with a 3D camera and PC system to upload and share their 3D photos."

NVIDIA's 3D Vision technology, which includes 3D Vision software and advanced active shutter glasses, delivers breathtaking stereoscopic 3D images for gamers, movie-lovers and photo enthusiasts when configured with NVIDIA GPUs and a 3D display or projector.

NVIDIA 3DVisionLive.com is available at http://www.3DVisionLive.com

Rightware Reveals Stereoscopic 3D Home Screen for Android at MWC 2011
3D-News Posted: Tuesday, February 8, 2011 (5:43 UTC) | Posted By: Webmaster

Rightware Oy, a leader in embedded 3D user interface (UI) technologies, will demonstrate the world's first stereoscopic 3D (S3D) home screen replacement for Android at the upcoming Mobile World Congress in Barcelona, Spain 14-17 February.

Rightware's stereoscopic 3D Android home screen is based on the Kanzi UI Solution – the 3D user interface technology renowned for its outstanding performance capabilities to seamlessly execute highly sophisticated and yet complex 3D user interface designs on mobile devices. The stereoscopic 3D home screens can be easily created and customized using a PC-based Kanzi Studio design tool and instantly deployed onto any Android device.

"Now, take a look at Android – the one you've never seen before – with a full stereoscopic 3D user experience. The world's first fully functioning stereoscopic 3D home screen for Android is now up and running, and will be show-cased by Rightware at Mobile World Congress," said Tero Sarkkinen, CEO of Rightware.

Previously, many mobile device manufacturers have struggled to create true 3D user interfaces and even more so stereoscopic 3D user interfaces. Rightware now offers a mature solution enabling device manufacturers to create astonishing S3D user experiences within their devices.

"While the S3D race among the mobile device manufacturers is underway, all of them have been forced to limit themselves to only S3D imaging and movies. With Kanzi UI Solution, these companies along with content creators can also create interactive S3D home screens, user interfaces and applications that enable the complete experience of stereoscopic 3D," continued Sarkkinen.

Light Illusion & Annapurna Studios build State-of-the-Art Stereo-3D DI operation in Hyderabad, India
3D-News Posted: Monday, February 7, 2011 (15:55 UTC) | Posted By: Webmaster

Specialist digital film consultancy, Light Illusion, has been hired by Hyderabad based film group, Annapurna Studios Pvt. Ltd. to provide technological and creative assistance in building a new, state-of-the-art, Digital Intermediate (DI) operation, with real-time Stereo3D capability, from the ground up, that will be capable of high-end mainstream digital film projects for the Southern Indian film industry, as well as taking on international work through its association with Light Illusion.

Based in Hyderabad, India, Annapurna Studios aims to build on its existing film studios and associated infrastructure with development of the new DI operation, providing international level digital film services that are to be technically and creatively second to none. The real-time Stereo-3D capabilities of the DI operation are the first in India, and show a commitment to the growing interest in 3D as an entertainment format.

Planning for the DI operation was started late 2010, with the first meeting between Annapurna's director, Ms. Y. Supriya, and Light Illusion in mid 2010.

Equipment decisions were made at the end of 2010, with every part of a digital film workflow defined by Light Illusion, from capture and scanning, through DI workstations, storage, and monitoring, visual effects and restoration, to network infrastructure, to final deliverables.

"Having met with Steve Shaw and Sundeep Reddy during the early stages of our planning it was obvious Light Illusion was an operation that could prove of immense value to our start-up DI plans" explains Y. Supriya, Director of Annapurna Studios. "We intend to build a world-class digital film facility here at Annapurna Studios, and the knowledge and expertise Light Illusion possesses will enable us to deliver on these plans.”

The contract Light Illusion has undertaken is to both oversee the build and start-up of Annapurna DI, as well as to help build the business during its infancy. This includes technical and creative support; an area in which Light Illusion specialises.

"To be offered the opportunity of being involved in the planning and development of a new DI operation like this is quite amazing" adds Sundeep Reddy, Director of Light Illusion India. "No infrastructure existed for DI within Annapurna, with new premises having to be re-developed to suit the new digital film workflow needs."

Annapurna aims to be a centre of excellence for new feature film work both within India, as well as internationally, working in any resolution from SD & HD to 2K, 4K and beyond, in Stereo-3D, and on any image format, be it traditional film capture or new-era digital cinematography, including multi-format deliverables.

With an emphasis on Digital Film workflows, but also keeping in mind the needs of traditional film, the equipment installed to fulfil the DI needs of Annapurna includes an SGO Mistika 4K DI system, interconnected by a state of the art SAN shared storage system, comprising some 80 TB capacity, with Cintel Ditto 4K scanner for film acquisition. For the DI grading room display monitoring is via a Penta Studiotechnik professional grade monitor, combined in parallel with a Projectiondesign Cineo32 digital projector, with OmniTek waveform and vector scope providing technical monitoring. Closed-loop guaranteed colour calibration will be via Light Illusion's own LightSpace Colour Management System and X-Rite Hubble probe.

As the first DI project for Annapurna is slated for early 2011 it necessitated a blindingly fast build-up combined with operational training, all of which has been overseen and managed by Light Illusion, with the DI facility actually going live at the beginning of February 2011.

Light Illusion's involvement with Annapurna Studios follows on from years of experience in the Indian market, working with high profile clientele and projects; both of local and international origin, providing high end solutions matched to any given projects needs – technical, creative and financial.

James Cameron, Universal Pictures, Relativity Media and Wayfare Entertainment's Sanctum to Open in IMAX Theatres
3D-News Posted: Wednesday, February 2, 2011 (4:41 UTC) | Posted By: Webmaster

IMAX Corporation, and Universal Pictures announced that the 3D epic underwater adventure Sanctum, from three-time Oscar(R)-winning executive producer James Cameron, will be released in the immersive IMAX(R) 3D format on Friday, February 4. The film will open on 178 IMAX screens domestically, simultaneous with its North American wide release. Sanctum will also open on at least 16 IMAX screens internationally this Friday. Additional international playdates are expected to be booked in the coming days.

Sanctum: An IMAX 3D Experience has been digitally re-mastered into the image and sound quality of The IMAX Experience(R) with proprietary IMAX DMR(R) (Digital Re-mastering) technology for presentation in IMAX 3D. The crystal-clear images, coupled with IMAX's customized theatre geometry and powerful digital audio, create a unique immersive environment that will make audiences feel as if they are in the movie.

The 3D action-thriller Sanctum from director Alister Grierson follows a team of underwater cave divers on a treacherous expedition to the largest, most beautiful and least accessible cave system on Earth. When a tropical storm forces them deep into the caverns, they must fight raging water, deadly terrain and creeping panic as they search for an unknown escape route to the sea.

Master diver Frank McGuire (Richard Roxburgh) has explored the South Pacific's Esa-ala Caves for months. But when his exit is cut off in a flash flood, Frank's team-including 17-year-old son Josh (Rhys Wakefield) and financier Carl Hurley (Ioan Gruffudd) are forced to radically alter plans. With dwindling supplies, the crew must navigate an underwater labyrinth to make it out. Soon, they are confronted with the unavoidable question: Can they survive, or will they be trapped forever?

Shot on location off the Gold Coast in Queensland, Australia, Sanctum employs 3D photography techniques Cameron developed to lens Avatar. Designed to operate in extreme environments, the technology used to shoot the action-thriller will bring audiences on a breathless journey across plunging cliffs and into the furthest reaches of our subterranean world. www.sanctummovie.com

Opening nationwide in theatres and IMAX, the film will be presented in 3D and distributed in domestic and select international markets by Universal Pictures.

The film has been rated "R" by the MPAA for language, some violence and disturbing images.

MMD Public Signage introduces 3D Displays at ISE 2011
3D-News Posted: Tuesday, February 1, 2011 (17:01 UTC) | Posted By: Webmaster

MMD, the exclusive marketer and reseller for Philips-branded LCD monitors and public signage displays worldwide announced the launch of their new, innovative 3D digital signage display.

The BDL5231V-3D, which will be showcased in February at Integrated Systems Europe (ISE) in Amsterdam, is yet another sign that MMD is constantly redefining and claiming its leading position in the 3D public signage market. Featuring an out-of-screen performance, whereby objects virtually fly in front of the screen, it immediately grabs the attention of the viewer without the need to wear special glasses.

Based on the proven Philips WOWvx3D technology, the BDL5231V-3D is designed to grab people's attention and help marketing professionals create an utterly stunning viewing experience. MMD's 3D displays allow multiple users to view 3D content at the same time, providing a sustainable 3D viewing experience without the need for special viewing glasses. The 52" BDL5231V-3D is especially designed for applications that need to find that extra WOW factor.

The BDL5231V-3D, which will be showcased in February at Integrated Systems Europe (ISE) in Amsterdam, is yet another sign that MMD is constantly redefining and claiming its leading position in the 3D public signage market. Featuring an out-of-screen performance, whereby objects virtually fly in front of the screen, it immediately grabs the attention of the viewer without the need to wear special glasses.

The BDL5231V-3D uses a new lens design from Dimenco, based on slanted multi-view lenticular lens technology, which delivers a stunning clear 3D image and creates a viewing cone of 150 degrees. In combination with the Dimenco rendering core the display offers 28 views with smooth cone transitions and enables the user to adapt the optimal viewing distance, depth value and offset value, unique characteristics in the market.

Maarten Tobias, CEO of Dimenco says: "The cooperation between Dimenco and MMD has resulted in the best available 3D display in the market. 3D will become one of the most important differentiators in the signage market, where quality is key."

3D has become the new way to get your marketing message across with impact. According to research, 3D imaging is a valuable tool in raising brand or product awareness. 3D images will hold a consumer's attention far longer than ordinary print images. In addition, shoppers said that a 3D image display not only makes them "feel like buying" but also makes them "want to purchase again".

Wilfred de Man, Director of Sales & Marketing EMEA at MMD says: "3D is the next big thing to hit the digital signage market, and has huge potential for growth in this industry. And we will be driving this technology from the front, implementing innovative ideas to take 3D public signage to the next level."

MMD Public Signage will be demonstrating its professional 3D displays at booth 12C80 during Integrated Systems Europe (ISE) in Amsterdam from 1st – 3rd of February. Visitors will be able to experience a selection of stunning 3D commercials based on 3D animations and video, as well as see the many other new public signage displays due for launch.

The Philips BDL5231V-3D is available from February 2011 through all MMD business partners. For further information on Philips public signage solutions please visit http://www.philips.com/publicsignagesolutions

Mechdyne to Support Digital Projection International at Integrated Systems Europe
3D-News Posted: Tuesday, February 1, 2011 (16:57 UTC) | Posted By: Webmaster

Mechdyne Corporation is partnering with Digital Projection International at Integrated Systems Europe (ISE), February 1-3, in Amsterdam.

Mechdyne will provide support, image generation capabilities and applications to support a high resolution 3D dome at Digital Projection International's (DPI) booth. The four meter wide, concave dome being demonstrated at DPI's booth utilizes four TITAN 3D projectors at 1920 x 1200 resolution. The professional series 3D projectors utilize DPI's near zero latency warp, blend and network control processor, FUSION, to perform the geometry required to turn the overlap from each projector into one seamless image. In addition to providing the computer graphics cluster to drive the display, Mechdyne is also providing the vGeo™ software product to drive the projectors at their native resolution. The combined technologies produce a stunningly realistic, immersive, and interactive experience.

At the show, Mechdyne and DPI will show atmospheric data from NASA and a walk through of a dessert town provided by WorldViz, but the one-of-a-kind dome solution could also be used for flight simulations, manufacturing design, architectural walkthroughs, and a wide variety of other data displays.

"We are pleased to be supporting DPI at Integrated Systems Europe," commented Mike Hancock, Vice President of Sales for Mechdyne. "We design, integrate and install technology solutions worldwide, and it's great to have an opportunity to demonstrate our capabilities at this important event."

ISE 2011 is set to be largest audio visual systems show ever held in Europe. The show, which is expected to attract at least 30,000 attendees and 700 exhibitors, is being held at the Amsterdam RAI.

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