3D-News Archive April 2013


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emotion3D announces Stereoscopic Suite X3 plugins for The Foundry’s Nuke
3D-News Posted: Thursday, April 11, 2013 (21:05 UTC) | Posted By: Webmaster


emotion3D announced the upcoming release of its award-winning suite of stereoscopic plugins for The Foundry's Nuke platform. The Stereoscopic Suite X3 for The Foundry's Nuke features emotion3D's unique toolset for working with stereoscopic material, bringing the exceptional functionality of SSX3 to a new group of artists.

SSX3 for The Foundry's Nuke includes automatic stereoscopic color matching, vertical alignment and temporally smoothed disparity map generation tools which are accelerated by Nvidia's CUDA powered graphics cards, as well as depth budget adjustment, 2D dimensionalization and new perspective view tools, opening an entirely new toolset to the Nuke user base.

Key features of the Stereoscopic Suite X3 for The Foundry's Nuke include:

  • Color matching plugin for automatic matching of image histograms, providing a choice of which eye to match to.
  • Disparity Map manipulation nodes such as Disparity Structure and Disparity Smoothing, for refining disparity maps.
  • Image weighting options for newly created views, allowing artists the option of which eye to pull pixels from for inpainting operations or to correct focus matching problems.
  • Depth to disparity, disparity to depth, and disparity clipping nodes for use in compositing operations.
  • Novel view creation and 2D dimensionalizing nodes, for changing or creating the depth within a given scene.
  • External viewer node for viewing resulting images on a stereoscopic display.
With the addition of The Foundry's Nuke to the list of supported applications along with Adobe's After Effects, emotion3D's SSX3 unique toolset will be available to an even wider range of artists and facilities. With the ubiquity of The Foundry's Nuke in the stereoscopic market and SSX3's unique toolsets for dimensionalizing 2D content and working with native S3D material, now even more facilities will be able to provide comfortable S3D content, whether for theatrical release, broadcast, or glasses-free digital signage.

Says emotion3D's Vice President of Sales Gary Meyer, "The Foundry's Nuke has been the primary compositing application on the majority of S3D releases since the reemergence of 3D, and we are very excited to bring emotion3D's Stereoscopic Suite X3 to the platform. SSX3's exceptional toolset brings new levels of quality, interactivity and analysis to Nuke pipelines, greatly improving rendered results in a manner that is immediately apparent. Feedback on the SSX3 toolset has consistently been overwhelmingly positive and as someone who has a long history with Nuke, I am proud to be a part of bringing these tools to the Nuke community."

emotion3D's SSX3 for The Foundry's Nuke plugins will be available for download on the emotion3D website www.emotion3d.tv as of 17th April 2013. Pricing is set at €7,795 per license, with annual support and maintenance contracts available by contacting emotion3D.

TRIDELITY announces new Plug-in Suite for 3D Content creation
3D-News Posted: Thursday, April 11, 2013 (21:02 UTC) | Posted By: Webmaster


TRIDELITY announced the new Plug-in for Autodesk Maya®. This plugin gives Maya artists the possibility to create amazing ASD 3D Videos by simply activating the stereo capabilities offered by the plug-in. The Maya Plug-in offers a fun, easy to use and with a powerful preview capability that makes 3D content creation under Windows and MAC look like working on a normal animation. The TRIDELITY Maya plug-in and all other 3D plug-ins are available immediately.

Dimenco presents @DEPTH 2.0 – Simplifying 3D editing and 2D – 3D conversion
3D-News Posted: Thursday, April 11, 2013 (21:02 UTC) | Posted By: Webmaster


Dimenco announced that it will showcase the extended capabilities of its 3D content-enabling software @DEPTH 2.0 at the NAB show in Las Vegas, April 8th to 11th. @DEPTH 2.0 contains two major new features. These are the introduction of the ‘Accurate’ algorithm and the Depth Maps Creation Service (DMCS).

@DEPTH 2.0, based on Philips and Dolby technology, empowers content creators and post-production companies with a cost-effective (semi-automatic) and high quality offline conversion of existing 2D video content to any 3D content format that the user requires. @DEPTH 2.0 uses depth maps in order to create 3D. These depth maps are grey scale images in which the user can bring objects to the front by coloring them whiter and can bring objects to the back by coloring them a deeper black.

In addition to converting 2D content, @DEPTH 2.0 is the perfect tool to edit 3D stereo-content. It calculates the depth information from high-definition stereo content in a fully automated process, using the disparity between the left and right images. This gives the user the ability to compose shots, edit the amount of depth per frame and render for different types and size of 3D screens.

The depth information can be used to generate high-quality stereo or auto-stereo (glasses-free) 3D images. Previews of the converted content can be shown in real-time on a Dimenco glasses-free 3D display or a traditional glasses-based Stereo 3D display.

The ‘Accurate’ Algorithm In addition to using the existing software algorithms, it is now possible to use the new and improved algorithm called ‘Accurate’. Like its name, the new algorithm offers the user a much more precise algorithm. This will mean higher quality generated depth maps and a better quality for your 3D footage. By adding depth maps the user can also control the quality of the 3D conversion footage and control the effort and cost of conversion.

Depth Maps Creation Service Via @DEPTH 2.0 the user can make use of the fully trained and experienced artists at Dimenco, who can manually create the depth maps for the user. This feature allows the user to take full control over its budget and increase the speed of the conversion. Using the @DEPTH 2.0 software it is now possible to order depth maps of the key frames for only $5. Simply upload your chosen keys frames via @DEPTH 2.0 and order the depth maps for these frames. The ordered depth maps are finished within 3 working days. With the created depth maps @DEPTH 2.0 will calculate the depth maps in-between, enabling high quality low cost conversion.

@DEPTH 2.0 will present its new features for the first time at NAB in Las Vegas from 8th – 11th of April. Dimenco will organize demos of @DEPTH 2.0 and will showcase its possibilities in the invitation only area in the Dolby booth. The location of the booth is in the Upper South Hall (SU1702).

Furthermore, @DEPTH 2.0 contains some additional improvements in usability and performance, which make it possible to generate and export Dolby 3D Multi view.

"The introduction of DMCS will enable the industry to increase the quality and speed of conversion and lower the cost, making 3D content available for everyone." says Maarten Tobias, CEO of Dimenco.

Customers can download a free 30 day trial version, try out the experience and provide feedback to the product team. The trial version of @DEPTH 2.0 is available via the Dimenco website. Estimated license per seat per year is $2,500. Educational pricing as well as volume licensing are available. For more information please visit http://www.dimenco.eu/adepth

Pretend Unveils Pseudo at NAB 2013
3D-News Posted: Thursday, April 11, 2013 (21:00 UTC) | Posted By: Webmaster


Pretend LLC began previews of Pseudo, an upcoming "big brother" application to Stereoid, offering a timeline with EDL/XML import and depth scripts for more creative stereoscopic control of storylines. Pseudo is built on the new Pretend engine which scales linearly on multi-core systems and is optimized for 4k resolutions and high frame rates.

Pretend also announced the new Stereoid v1.1 Beta. The new beta version is now open to existing clients with the official release scheduled for the summer. New Stereoid v1.1 features include:

  • Global analysis – Selective analysis to match overall color and alignment multiple times faster than full analysis.
  • Depth Budget tools – Useful to modify depth for different screen sizes and to maintain consistency between shots.
  • Floating Windows – Crop image sides to compensate for edge violations.
  • Quality controls – detects and reports problems to assist with the integration with various workflows such as dailies, stereo plates preparation, rendering errors reviews, etc…
  • Manual alignment tools – New controls to modify alignment for optimal results.
  • ARRIRAW support – Native support for the Arri format.
Private demonstrations of Stereoid v1.1 and an early sneak peek of Pseudo are being held in the Pretend suite at the Cosmopolitan hotel during NAB 2013, April 8-11. Pretend is providing an early look at Pseudo to allow users to help guide the software’s development at an early stage.

Also during NAB, Pretend will be a sponsor of both the Fusion-io event on April 9th, and Cool By the Pool2 at the Las Vegas Hilton on April 10th, where the Z-awards will be presented for stereoscopic filmmaking projects.

v3 Announces Collaboration with Adobe to Provide 3D Post-Production Solutions
3D-News Posted: Thursday, April 11, 2013 (20:59 UTC) | Posted By: Webmaster


Vision III® Imaging, Inc. (v3), a leader in parallax visualization capabilities, has teamed with Adobe to provide stereoscopic solutions for Adobe® Premiere® Pro CS6 and future versions of the software.

v3 was used because of its reputation as an innovator and three-dimensional problem solver. Its unique critical alignment software tools are revolutionizing military imaging. With 25 years of research in visual mechanics, v3 has developed an understanding of human perception that is reflected in the precise nature of its stereoscopic tools.

As a result, the team introduces the v3 Quick S3D™ Plug-in (the "Plug-in") for Adobe Premiere Pro CS6 and Adobe After Effects® CS6 and future versions of the tools. The Plug-in imports independent left and right stereoscopic video channels and manages the demultiplexing of side-by-side or over-under formats. Precision tools are included for adjusting left/right alignment, convergence, rotation, scale, skew, and keystone correction in source stereoscopic digital content. All parameters are updated live to the editing program monitor and external S3D displays. Edited S3D footage can be exported in a variety of rendered formats conforming to 3D industry standards.

One unique feature of the Plug-in is the v3 Parallax display that provides users with a quick method to review stereoscopic source footage on any standard 2D display. This feature makes any differences in the left/right source footage obvious. It allows a user to make immediate judgments about the quality of the footage and to determine what corrections will be required. The feature presents the left/right imagery alternately in a square-wave switching manner at 4.3 Hz. The human eye is an excellent comparator when presented with alternating images. This method makes any stereoscopic imagery difference errors such as luminance, zoom, rotation, focus, and others immediately apparent. These judgments can be difficult to make using the traditional 50/50 overlay (onionskin) or difference map methods.

The QuickS3D plug-in is the only 3D tool available in both Adobe Premiere Pro CS6 and After Effects CS6 and is able to take advantage of Adobe's Dynamic Link. Users save an enormous amount of time by linking their workflows in Adobe Premiere Pro CS6 and After Effects CS6 rather than having to render and export in order to share media. This seamless integration means that changes made in one application appear in the other, offering obvious benefits.

v3 has also produced a Lite version with limited capabilities for Adobe Premiere Pro CS6 and After Effects CS6, which is aimed at users with more moderate needs. QuickS3D Lite maintains the necessary functions for stereoscopic video editing. This version is designed for enthusiasts and prosumer markets that do not require as many features to meet their 3D needs. If more functionality is required, one can seamlessly upgrade to the full version.

Sisvel Technology Delivers Glasses-free 3D TV
3D-News Posted: Thursday, April 11, 2013 (20:59 UTC) | Posted By: Webmaster


At Sisvel Technology's booth no. SU3715 at the 2013 NAB Show, visitors will find vivid demonstrations of a wide variety of display technologies (3D displays, 2D displays, glasses-free 3D displays). Sisvel Technology's innovative 3D Tile Format, together with cropping rectangle technology, offers viewers better resolution than traditional 3D formats, and backward compatibility with 2D HD TVs, while providing broadcasters the ability to stream 3D and 2D programming in a single, bandwidth-efficient stream.

The 3DZ Tile Format technology, an evolution of 3D Tile Format, developed by Sisvel Technology and its Russian partner Triaxes, which specializes in software and hardware solutions for autostereoscopic displays, simplifies and improves glasses-free 3D TV and may also be the key technology that reduces 3D TV costs. Triaxes has added Z (Depth) information into the Sisvel Technology 3D Tile format, leading to the creation of 3DZ Tile, the first universal display-independent format, which can provide users with proper video playback regardless of the type of displays (common 2D, glasses 3D and glasses-free 3D). Creating a Depth Map at the broadcaster's premises facilitates the synthesis of intermediate views for autostereoscopic displays, successfully offloading on broadcasting systems the computation normally present in the TV.

Sisvel Technology's Tile Format is now fully supported by 3D Impact Media's RealityBox, the real-time content conversion box for glasses-free 3D TVs. Supporting the Tile Format, the RealityBox also allows the viewing for any display, whether 2D, stereo 3D or glasses-free 3D from a single stream, in full HD resolution. The RealityBox decodes, converts and scales in real time the stream from the Tile Format.

Triaxes's CEO Alexey Polyakov stated: "We think that the universal 3DZ Tile format can be the future of broadcasting as there can be only one stream to be broadcasted and all are happy. It means it doesn't matter what type of display a viewer has (regular 2D TV-set, 3D glasses or 3D glasses free display). The 3DZ Tile format is compatible with all of them, which will considerably reduce broadcasting costs."

3D Impact Media's CEO Laurent Muller went on to say: "We are proud to support the 3D Tile Format in the RealityBox and to contribute to the universal solution that enables broadcasting in a cost-effective way for all kinds of different displays, especially for glasses-free 3D! We believe that this will open the door for this exciting technology!"

Sisvel Technology's CEO Andrea Basso added: "Our technology is improving quickly and we are proud to have established relevant cooperation with international partners. The 3D glasses-free technology is likely to be the key for the take-off of 3D television and in the not too distant future, glasses-free 3D TVs will have a more consumer-friendly price and improved picture quality, as manufacturers integrate the Tile Format technology and broadcasters deliver 3D content with the Tile Format."

Dolby and Philips Announce Dolby 3D Format Specification for Delivering High-Quality, Glasses-Free 3D Video Content to Broad Range of Devices
3D-News Posted: Thursday, April 11, 2013 (20:58 UTC) | Posted By: Webmaster


Dolby Laboratories, Inc. and Royal Philips Electronics announced the Dolby® 3D format, a new content delivery specification for Dolby 3D. The Dolby 3D format ensures that 3D content delivered to TVs, smartphones, PCs, and tablets enabled with Dolby 3D looks its very best, and accurately reflects what the content creator originally intended.

The Dolby 3D format, which attaches essential playback information to content, will be available through a licensing program. Leading postproduction tool provider The Foundry will be demonstrating the future integration of the Dolby 3D format into its popular NUKE and OCULA postproduction products.

Dolby 3D is a comprehensive suite of technologies for the creation, delivery, and playback of glasses-free 3D content, producing auto-stereoscopic images with lifelike realism. In addition to eliminating the need for glasses, Dolby 3D has no narrow "sweet spot," so viewers can enjoy the sharpest images regardless of where they sit.

Roland Vlaicu, Senior Director, Broadcast Imaging, Dolby Laboratories explained, "The Foundry’s award-winning products and tools are behind the groundbreaking 3D visual effects in such films as Avatar, Tron: Legacy, and Hugo. By providing powerful tools to create Dolby 3D content, Dolby and Philips will make it easier than ever for Hollywood to create content for glasses-free 3D TVs and other devices."

"The professionals using our postproduction tools want to know that whatever they create is going to look great, no matter where or how viewers choose to watch," said Simon Robinson, Chief Scientist and Co-Founder of The Foundry. "The Dolby 3D format will ensure that creative professionals’ artistic vision is recreated intact in the home."

According to Guido Voltolina, manager of the joint project between Dolby and Philips, the Dolby 3D format specification is a crucial milestone in clearing the hurdles to easy and customizable 3D viewing on TVs, tablets, smartphones, and laptops. "By demonstrating a brilliant 3D experience that doesn't require glasses using The Foundry’s award-winning content creation tools, we will make it possible for 3D to finally succeed in the home," said Voltolina.

At NAB Show® 2013 (booth SU1702), visitors will see how creative professionals can use such industry leading tools as The Foundry’s NUKE and OCULA to create Dolby 3D content. Other demonstrations include over-the-top streaming of Dolby 3D content onto a wide range of glasses-free devices through VUDU®.

Spectacular 4K Glasses-Free 3D Display Set For Official UK Debut
3D-News Posted: Thursday, April 11, 2013 (20:58 UTC) | Posted By: Webmaster


Stereoscape Ltd, together with Ogilvy Labs (part of Ogilvy and Mather) launched the highly rated Dimenco 50" QFHD (Quad Full HD) Display for the first time in the UK.

As an established distributor for Dimenco Displays, Stereoscape Ltd has been selected to exclusively host the UK launch, which will take place on April 16th, 2013.

A demo version first stunned visitor at IBC (International Broadcasting Convention), in Amsterdam, September 2012 where James Cameron showed a keen interest, commenting, "I now feel motivated again to continue with 3D. This is already good enough for the consumer market".

Based in the Netherlands, 3D technology company, Dimenco Displays specialises in the development and commercialisation of Philips glasses-free 3D technology. The company is also the exclusive manufacturer of Philips glasses-free professional monitors. According to Bas Ploeger, Managing Partner at Dimenco Displays, "We are very excited to launch the first Ultra High Resolution 3D displays in the UK market. For the first time we are capable of generating a QFHD 3D experience for consumers without the need to wear the special glasses. From earlier studies, we know that advertising in 3D significantly increases dwell time, telepresence, and retention rates of the advertised message. This opens up great opportunities for advertisers."

The launch is in line with Stereoscape’s on-going mission to bring 3D closer to the advertising and marketing sectors. Stereoscape provides 3D production services, glasses-free 3D solutions and 3D Holographic Projection installations for in-store displays, events and brand communications. With teams in London, Helsinki, Stockholm and St Petersburg, the company serves clients globally. The 50" 4K 3D TV features a resolution of 3840 x 2160 pixels. The resolution is four times that of a standard HD set. Therefore, the images are displayed with more superb quality and more intricate details. These advantages make the technology ready for home usage and perfect for evoking emotions from consumers in retail markets or larger venues such as airports and shopping centres.

Stereoscape Ltd’s General Manager, Jason Robinson, comments "it’s a great honour to host the UK launch of the 4K screen. The Stereoscape team has been amazed by the 3D images we are able to produce on the new Dimenco screen. We are looking forward to building strong relationship with the team at Dimenco to really push the glasses-free 3D experience to a higher level in the next few months".

The UK debut will be hosted in conjunction with Ogilvy Labs, with whom Stereoscape is an established partner.

Ogilvy & Mather is one of the largest communications groups in the UK. Ogilvy’s ‘Laboratory’ spaces contain cutting-edge technology to help clients develop innovative digital marketing solutions across all online media and channels "Ogilvy Labs is pleased to partner with Stereoscape team Ltd, inspiring and educating our agency about all forms of 3D. We are excited to have the opportunity to host the launch of such an exciting innovative product in the UK," says William Harvey, Creative Lab Technologist at Ogilvy Labs.

3D Glasses Empire adds Depth with Print Company Acquisition
3D-News Posted: Thursday, April 4, 2013 (16:35 UTC) | Posted By: Webmaster


American Paper Optics, LLC announced the acquisition of the assets and stock of Jaco-Bryant Printers, Inc. of Memphis, Tennessee. With the upcoming retirement of Sam Lencke, president of Jaco-Bryant, it made economic and strategic sense for American Paper Optics to acquire their largest vendor.

John Jerit, president and founder of American Paper Optics says, "We supply Jaco-Bryant with our special paper board and production files, they print the sheets with excellent precision and quality, and then we convert them into our paper 3D glasses. Our long term relationship for over 20 years with Jaco-Bryant has been an important part of our success and growth on our way to selling over two billion pairs of 3D glasses worldwide."

Sam Lencke, retiring president of Jaco-Bryant, says "I am so pleased to be able to pass the 47 year-old Jaco-Bryant Printers on to such a great organization like American Paper Optics. After 31 years of ownership, it is really important to me to not only preserve jobs but also the legacy of Jaco-Bryant Printers."

Paulo Aur, CFO/COO of American Paper Optics, will also head the new Jaco-Bryant Printers, LLC. "Jaco-Bryant, with their excellent print capacity and technologies, is the perfect fit for an international marketing powerhouse such as American Paper Optics. The two companies working together will allow for better local penetration of the Mid-South market and with in-house printing now part of APO's capabilities, it makes us more competitive in the increasing international market for 3D optic products."

Jaco-Bryant Printers, LLC will continue their printing operation at the 30,000 square foot Hickory Hill address in Southeast Memphis along with their 26 employees, many of whom have worked at Jaco-Bryant for 15 or more years.

American Paper Optics, LLC is the world's leading manufacturer of 3D glasses, operating from a 28,000 square foot plant in Bartlett, Tennessee. In its 23 year history, American Paper Optics has made numerous successful acquisitions including competitors and optical technologies. American Paper Optics manufactures and markets 3D glasses, anaglyphic glasses, and polarized glasses worldwide for various uses including toys, games, magazines, DVD, Blu-Ray, theme parks, internet sites, fireworks shows, and television shows.

For more information, please visit http://www.3dglassesonline.com

New Singapore Plastic Film is the Future of 3D On-the-go
3D-News Posted: Tuesday, April 2, 2013 (7:39 UTC) | Posted By: Webmaster


Ditch the 3D glasses. Thanks to a simple plastic filter, mobile device users can now view unprecedented, distortion-free, brilliant 3D content with the naked eye. This latest innovation from TP and IMRE is the first ever glasses-free 3D accessory that can display content in both portrait and landscape mode, and measures less than 0.1 mm in thickness.

"The filter is essentially a piece of plastic film with about half a million perfectly shaped lenses engineered onto its surface using IMRE's proprietary nanoimprinting technology," said Dr Jaslyn Law, the IMRE scientist who worked with TP on the nanoimprinting R&D since 2010 to enhance the film's smoothness, clarity and transparency compared to other films in the market.

To complement the filter, the team developed applications for two software platforms, Apple iOS and Android, which allow users to play 3D content through its filter, in both landscape and portrait formats. The applications also allow 2D pictures taken using mobile devices to be converted into 3D. The team will be releasing a software development kit that enables game developers to convert their existing games into 3D versions.

The team is also exploring using the same technology for security access tokens to decode PIN numbers sent online as an inexpensive and portable alternative to rival bulkier and more expensive battery-operated security tokens, similar to those used by Singapore banks today.

"The team's expertise in both hardware and software development in 3D technology has enabled high quality 3D to be readily available to consumers," said Mr Frank Chan, the TP scientist who led the overall NRF-funded project. "We have taken age old lenticular lens technology that has been around for the last hundred years, modernised it and patented it using nanotechnology." Lenticular lens technology creates a transparent film that retains the brilliance of 3D visuals and effects, which does away with the need for stronger back lighting and saves on battery consumption in mobile devices.

"The successful development of this product is indeed testimony that we have been able to bridge the gap between R&D and commercialisation in the area of 3D interactive digital media (IDM), aided by the NRF Translational R&D Grant and gap funding from A*STAR," said Mrs Lay-Tan Siok Lie, Deputy Principal of TP.

The two-year project was initially funded under a National Research Foundation (NRF) Translational R&D Grant in Dec 2010 to look at optimising the control of the nanostructures and integrating its effects with the complementary software applications. The team has since shifted its focus towards commercialisation with support from Exploit Technologies Pte Ltd (ETPL), A*STAR's technology transfer arm and a one-stop resource that brings together home-grown technology, funding, collaboration and networks to assist A*STAR spin-offs and start-ups.

"Our breakthrough is a game-changing piece of plastic that simply fits onto current smartphones or tablets to give users breathtaking 3D graphics on their smart devices. This removable plastic also opens up a multitude of opportunities for anyone wanting to create affordable premium 3D content and games for quick adoption to existing portable devices easily," said Nanoveu Pte Ltd Founder and CEO, Mr Alfred Chong. The start-up is licensing the technology exclusively from ETPL and TP, and is currently securing the interest of local and overseas customers and investors.

"The success of this project is typical of what IMRE aims to do - innovate and turn science into an exciting business opportunity. I'm glad this has given us products that make life just a little bit more fun," said Prof Andy Hor, Executive Director of IMRE.

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